Paid Media Specialist
Location: Bristol Salary:
£37,000 Job Type:
Permanent Sector:
Digital Marketing / Paid Media / Performance Marketing Are you a data driven Paid Media Specialist looking for your next opportunity with an ambitious and growing digital agency? Were working with a leading digital agency that is looking for a talented Paid Media Specialist to join its team and take ownership of high-performing paid media campaigns across a varied client portfolio. This is an excellent opportunity for someone who combines commercial thinking, analytical expertise and a strong understanding of digital advertising and wants to work in an environment where their ideas and performance genuinely make an impact. The Role
As a Paid Media Specialist, youll be responsible for planning, launching, optimising and reporting on paid media campaigns across a range of channels. Youll work closely with clients and wider digital, creative and marketing teams to develop campaigns that drive measurable results and deliver against commercial objectives. Your responsibilities will include: Planning and managing paid media campaigns across relevant platforms
Managing and optimising Google Ads, Meta Ads and other paid social platforms
Conducting keyword, audience and competitor research
Developing campaign strategies aligned with client objectives
Managing budgets and ensuring effective allocation of media spend
Monitoring campaign performance and identifying opportunities for optimisation
Analysing data and turning insights into actionable recommendations
Producing regular performance reports and presenting results to clients
Working closely with creative teams to develop and test high performing ad creative
Running A/B tests across campaigns, audiences, creative and landing pages
Keeping up to date with changes across advertising platforms, algorithms and industry best practice
Supporting wider digital marketing and performance strategies
Contributing to client pitches, proposals and new business opportunities
About You
Were looking for a commercially minded Paid Media Specialist who is passionate about performance marketing and enjoys using data to drive decisions. Youll ideally have: Previous experience in a paid media, PPC or performance marketing role
Strong hands-on experience across paid search and/or paid social
Experience managing advertising budgets and campaign performance
Strong analytical and numerical skills
Experience using platforms such as Google Ads and Meta Ads Manager
An understanding of conversion tracking, attribution and performance metrics
The ability to interpret data and communicate insights clearly
Strong attention to detail and excellent organisation skills
A proactive approach to campaign optimisation and testing
Excellent communication skills and confidence working with clients
A genuine interest in digital marketing and keeping ahead of industry developments
Why Join?
Youll be joining an ambitious agency where performance, creativity and commercial results sit at the heart of what they do. Youll have the opportunity to work across a diverse client portfolio, manage meaningful budgets and develop your expertise across paid search, paid social and wider performance marketing. If you're looking for a role where you can take ownership of campaigns, work with talented digital specialists and make a measurable impact, we'd love to hear from you. Apply now for a confidential conversation about the opportunity. This vacancy is being managed by The Plug Global on behalf of our client.
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Paid Media Specialist in London employer: The Plug Global
Join a dynamic marketing agency in Cardiff that values ambition and innovation, offering a vibrant work culture where your contributions directly impact growth. With a focus on employee development, you'll have the opportunity to build meaningful client relationships and drive new business strategies, all while enjoying a supportive environment that encourages professional growth and success.
