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- Tasks: Lead partnerships and negotiate high-value deals in the equestrian sports industry.
- Company: Join the Premier Jumping League, redefining global showjumping with elite competition.
- Benefits: Competitive salary, travel opportunities, and a chance to shape the future of equestrian sports.
- Other info: Dynamic role with opportunities for growth and impact in a unique sporting environment.
- Why this job: Be part of an innovative team transforming equestrian sports and engaging global audiences.
- Qualifications: Proven sales experience in high-value partnerships and strong executive presence.
The predicted salary is between 80000 - 120000 £ per year.
About the PJL: The PJL is a global showjumping competition redefining the sport through elite team competition, record-breaking prize money, and a sustainable professional model for riders. Backed by McCourt Global and its Executive Chairman Frank McCourt, and shaped by leaders from equestrian sport, international competition, and entertainment, the PJL brings together the world’s top riders and horses to compete across fourteen iconic venues in Europe, North America, and the Middle East. With sixteen teams, an innovative rider selection process and a guaranteed $300 million prize pot, the PJL combines world-class athletic performance with premium entertainment, opening the sport to new global audiences while honouring its heritage.
Our Mission: Our mission is to elevate jumping to its rightful place as a premier global sport – championing riders and horses with a merit-based, financially sustainable league that celebrates elite athletic performance, unlocks new opportunities, and brings fans closer to the power, precision, and beauty of jumping. We are committed to raising standards, advancing welfare, innovating through technology, and honouring the heritage of the sport while creating an accessible, world-class experience for a new generation of global fans.
About the Role: As a Sales Director, you will be responsible for leading the acquisition of Enterprise and institutional partnerships across equestrian endemic and adjacent brands for the league. You will be one of the first hires within a newly formed partnerships team and will have the ability to shape how equestrian brands use sport, hospitality, and content to build relationships and influence. You will be collaboratively building bespoke, multi-year, and strategically oriented deals with a dedicated creative strategic to design innovative, commercially disruptive offerings.
Key Responsibilities will include:
- Personally originate, negotiate, and close complex, high-value equestrian partnerships
- Leverage an established senior-level network to unlock conversations with founders, CEOs, partners, and C-suite leaders
- Secure Founding, Tier-1 global, and select regional or category-exclusive partners aligned with the League’s long-term vision
- Lead negotiations for multi-year partnership agreements rooted in brand, access, and influence
- Design bespoke partnership propositions integrating:
- Global event access and premium hospitality
- Relationship-driven experiences for clients and senior stakeholders
- Media, content, and storytelling across owned and partner channels
- Long-term platform-building opportunities rather than short-term activation
Required Skills and Experience:
- Proven track record selling high-value enterprise or partnership deals, ideally seven-figure and above
- Deep network across technology, private wealth, financial services, or adjacent professional services sectors
- Demonstrated success operating in relationship-led, UHNWI-focused environments
- Comfortable selling vision and future value in build-phase or founder-led organizations
- Commercially sharp, strategic, and highly relationship-driven
- Strong executive presence and confidence engaging at C-suite and senior partner level
- Entrepreneurial mindset with enthusiasm for building from first principles
- Ability to operate with autonomy and limited support infrastructure
- Strong alignment with ethical business practices, long-term value creation, and social impact
- Willingness to travel internationally as the global calendar develops
Premier Jumping League is proud to be an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, genetics, disability, age, familial, caregiver or veteran status, or any other status protected under applicable law.
Sales Director in London employer: the PJL
Contact Detail:
the PJL Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Director in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the equestrian and sports industry. Attend events, join online forums, and don’t be shy about reaching out to potential partners on LinkedIn. The more connections we make, the better our chances of landing that dream role!
✨Tip Number 2
Show off your expertise! When you get the chance to chat with industry leaders, share your insights and ideas about how to elevate the sport. We want to demonstrate our passion and knowledge, so let’s make sure we’re ready to discuss innovative partnership strategies that align with the PJL’s vision.
✨Tip Number 3
Prepare for those interviews! Research the PJL and its mission thoroughly. We should be ready to discuss how our skills can contribute to their goals. Practise answering questions about our experience in high-value partnerships and how we can bring long-term value to the table.
✨Tip Number 4
Apply through our website! It’s the best way to ensure our application gets noticed. Plus, it shows we’re genuinely interested in being part of the PJL team. Let’s make sure we highlight our unique selling points and how we can help shape the future of equestrian partnerships!
We think you need these skills to ace Sales Director in London
Some tips for your application 🫡
Show Your Passion for Equestrian Sport: When writing your application, let your love for equestrian sport shine through! We want to see how you connect with the mission of elevating jumping as a premier global sport. Share your experiences and insights that demonstrate your commitment to this exciting field.
Highlight Your Network: Make sure to mention your established senior-level network in your application. We’re looking for someone who can leverage connections with founders, CEOs, and C-suite leaders. Show us how your relationships can help unlock new opportunities for the PJL!
Be Strategic and Visionary: As a Sales Director, you’ll need to sell vision and long-term value. In your written application, articulate your strategic thinking and how you plan to build bespoke partnerships. We want to see your entrepreneurial mindset and how you can contribute to our innovative approach.
Tailor Your Application: Don’t forget to tailor your application specifically for the PJL role! Use the job description as a guide to highlight relevant skills and experiences. We encourage you to apply through our website, where you can showcase your unique fit for this exciting opportunity.
How to prepare for a job interview at the PJL
✨Know Your Audience
Before the interview, research the PJL and its mission. Understand their vision for elevating jumping as a premier global sport. This will help you tailor your responses to show how your experience aligns with their goals.
✨Showcase Your Network
Be prepared to discuss your established senior-level network. Highlight specific examples of how you've leveraged these connections in past roles to secure high-value partnerships, especially in relationship-driven environments.
✨Demonstrate Strategic Thinking
Think about how you can contribute to the long-term scaling of the equestrian partnerships function. Share ideas on designing bespoke partnership propositions that integrate global event access and premium hospitality, showcasing your strategic mindset.
✨Exude Confidence and Presence
As a Sales Director, you'll need to engage with C-suite leaders confidently. Practice articulating your vision and the long-term value you can bring to the PJL. Remember, your executive presence is key in relationship-driven environments.