At a Glance
- Tasks: Lead marketing across two innovative healthcare brands and manage a dynamic team.
- Company: Join a pharmacist-led organisation dedicated to patient-centred care and excellence.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional growth.
- Other info: Exciting role with excellent career progression in a supportive environment.
- Why this job: Make a real impact in healthcare marketing while developing your leadership skills.
- Qualifications: Proven marketing leadership experience and strong digital fluency required.
The predicted salary is between 45000 - 55000 € per year.
The Group Marketing Manager runs the marketing function across MORPh and TPN. They own the day-to-day operating model (cadence, planning, hand-offs, templates) and line-manage the marketing team. The role is hands-on across campaign delivery, channel performance, and the team's working rhythm.
Key accountabilities:
- Run the team's operating model: weekly stand-up, planning rhythm, work intake, prioritisation, and hand-offs with the events function.
- Line-manage the marketing team. Set clear expectations, hold regular 1-2-1s, and balance strategic delivery and execution work across direct reports.
- Own the marketing calendar across MORPh and TPN: campaigns, events activation, content cadence.
- Own the marketing templates library. Keep it current, run the quarterly review cadence, and ensure the team uses it consistently for all primary social-content assets across both brands.
- Own audience growth across the group's social channels (LinkedIn, Instagram) and the CRM database.
- Own email marketing across both businesses.
- Own social media campaigns that drive delegate attendance to MORPh events.
- Apply ABPI compliance discipline to all sponsor-touching content.
- Use AI tooling (Claude, HubSpot, GA4) in day-to-day delivery and build the team's capability with the same tools.
- Contribute to group marketing strategy alongside the leadership team.
Essential skills and experience:
- Marketing leadership: proven experience running a marketing team, setting cadence, calibrating priorities, holding people to standards.
- Line management: performance and coaching conversations, 1-2-1s, performance plans where needed.
- Marketing planning: strategic and operational planning across multiple channels and audiences.
- Channel performance: strong working knowledge of LinkedIn, Instagram, email marketing, content marketing, and web channels.
- Digital fluency: practical command of marketing automation, CRM (HubSpot or equivalent), GA4, and AI tooling (Claude or equivalent).
- Brand stewardship: keeping voice, tone, and visual consistency across multiple business identities.
- Stakeholder management: working with senior leadership, clinical partners, sponsors, and external agencies.
- Strong written and verbal communication, comfortable presenting to leadership and managing up.
- Compliance discipline: confident working within regulatory frameworks (ABPI, GDPR).
- Demonstrable record of delivering integrated marketing campaigns from start to finish.
- Experience reporting marketing performance to leadership.
- Healthcare or pharmacy sector experience.
- Experience marketing CPD-accredited education content or professional learning.
- Experience working in a group / multi-business operating model.
- Experience with HubSpot specifically.
- Sponsor relationship management.
- Experience with template-library or design-system implementation.
Hybrid - Group Marketing Manager in Newcastle upon Tyne employer: The Pharmacist Network
At The Pharmacist Network, we pride ourselves on being an exceptional employer, offering a vibrant work culture that champions positivity, transparency, and excellence. Located in Newcastle, our hybrid working model allows for flexibility while fostering collaboration within our dedicated marketing team. With a strong focus on employee growth and development, we provide ample opportunities for professional advancement in the healthcare sector, making it a rewarding place to build your career.
StudySmarter Expert Advice🤫
We think this is how you could land Hybrid - Group Marketing Manager in Newcastle upon Tyne
✨Tip Number 1
Network like a pro! Reach out to your connections on LinkedIn and let them know you're on the hunt for a Group Marketing Manager role. You never know who might have the inside scoop on openings or can put in a good word for you.
✨Tip Number 2
Get your personal brand sorted! Make sure your LinkedIn profile is up-to-date and showcases your marketing skills, especially in campaign delivery and channel performance. This is your chance to shine and show how you can lead a team effectively.
✨Tip Number 3
Prepare for interviews by practising common questions related to marketing leadership and team management. Think about examples from your past experiences that highlight your ability to run a marketing function and deliver results.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you're genuinely interested in joining our team at MORPh and TPN.
We think you need these skills to ace Hybrid - Group Marketing Manager in Newcastle upon Tyne
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the Group Marketing Manager role. Highlight your marketing leadership experience and any relevant skills that match the job description. We want to see how you can run a marketing team and manage campaigns effectively!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about this role and how your experience aligns with our mission at MORPh and TPN. Keep it engaging and personal – we love a good story!
Showcase Your Achievements:Don’t just list your responsibilities; show us what you've achieved! Use metrics and examples to demonstrate your success in previous roles, especially in campaign delivery and channel performance. Numbers speak volumes!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you get all the updates. Plus, it’s super easy – just follow the prompts and submit your application!
How to prepare for a job interview at The Pharmacist Network
✨Know Your Marketing Fundamentals
Make sure you brush up on your marketing principles, especially around campaign delivery and channel performance. Be ready to discuss how you've successfully managed marketing teams in the past and how you set expectations and priorities.
✨Showcase Your Digital Fluency
Familiarise yourself with tools like HubSpot, GA4, and any AI tooling relevant to the role. Be prepared to share specific examples of how you've used these tools to enhance marketing strategies or improve team efficiency.
✨Demonstrate Leadership Skills
Think about your experience in line management and coaching. Prepare to discuss how you've conducted performance conversations and supported team members in their development. Highlight any successes in managing diverse teams across multiple brands.
✨Prepare for Compliance Questions
Since the role involves working within regulatory frameworks like ABPI and GDPR, be ready to talk about your experience with compliance in marketing. Share examples of how you've ensured that your campaigns adhere to these regulations while still being effective.
