PR & Events Manager

PR & Events Manager

High Wycombe Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead PR strategies and exciting events to elevate The Perfume Shop brand.
  • Company: Join a vibrant team at The Perfume Shop, a leader in the retail fragrance industry.
  • Benefits: Enjoy a discretionary bonus, staff discounts, and financial wellbeing support through Wagestream.
  • Why this job: Be part of a creative team that values storytelling and community initiatives.
  • Qualifications: Previous PR or events experience, strong communication skills, and a passion for creativity required.
  • Other info: This is a 12-month fixed-term contract with opportunities for personal growth.

The predicted salary is between 36000 - 60000 £ per year.

Join to apply for the PR & Events Manager role at The Perfume Shop

Join to apply for the PR & Events Manager role at The Perfume Shop

Get AI-powered advice on this job and more exclusive features.

We’re looking for a wonderful PR & Events Manager to join our Marketing Team on a 12-month fixed-term contract. You’ll play a key role in delivering our PR and events strategy, working closely with our PR agency, internal teams, and external partners to create standout moments that elevate The Perfume Shop brand.

You’ll lead exciting activations, manage our events calendar, and support sustainability and community initiatives—all while mentoring a brilliant PR & Events Executive.

What You’ll Do

  • Be the daily contact for our PR agency, ensuring delivery of KPIs and standout coverage.
  • Lead and support our PR & Events Executive to deliver engaging activations and events, setting clear goals and development plans.
  • Manage the PR and events calendar, including Vera Van, in-store events, and PR mailers.
  • Collaborate with the Influencer Manager and PR agency to deliver a strong influencer strategy.
  • Coordinate press releases, award submissions, and journalist outreach.
  • Deliver exciting PR stunts and attend press visits as needed.
  • Support sustainability initiatives including bottle recycling and tree planting.

What You’ll Bring

  • Previous experience in a similar PR or events role, ideally in retail.
  • Strong copywriting, editing, and proofreading skills.
  • Excellent communication and project management abilities.
  • A creative, can-do attitude and a passion for storytelling.
  • Experience supporting or leading a team.
  • Knowledge of PR, events, and partnerships.

What You’ll Gain

  • Discretionary Bonus – We love to share our success with you!
  • Access to Wagestream, to support your financial wellbeing needs, giving you more control and flexibility with your pay.
  • Access to our TPS Perks which offers you a variety of saving and discount options.
  • 20% staff discount, as well as discounts at Superdrug and Three Mobile.
  • Round the clock support from our partnership with RetailTrust.

“We’re a sociable bunch of down-to-earth people, who enjoy our work and each other’s company”

Agencies: We are not accepting speculative CV’s or profiles and kindly request that you refrain from contacting us.

The Perfume Shop is an equal opportunity employer that is committed to supporting diversity and inclusion within our work environment. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment.

Seniority level

  • Seniority level

    Mid-Senior level

Employment type

  • Employment type

    Contract

Job function

  • Job function

    Marketing, Public Relations, and Writing/Editing

  • Industries

    Retail

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PR & Events Manager employer: The Perfume Shop

The Perfume Shop is an exceptional employer that fosters a vibrant and inclusive work culture, where creativity and collaboration thrive. As a PR & Events Manager, you will enjoy a range of benefits including a discretionary bonus, access to financial wellbeing support through Wagestream, and generous staff discounts. With a commitment to employee growth and sustainability initiatives, this role offers a unique opportunity to make a meaningful impact while working alongside a passionate team in the heart of High Wycombe.
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Contact Detail:

The Perfume Shop Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land PR & Events Manager

✨Tip Number 1

Network with professionals in the PR and events industry, especially those who have experience in retail. Attend relevant events or webinars to connect with potential colleagues and learn about the latest trends.

✨Tip Number 2

Familiarise yourself with The Perfume Shop's brand values and recent campaigns. This knowledge will help you demonstrate your passion for the brand during interviews and show how you can contribute to their PR and events strategy.

✨Tip Number 3

Prepare examples of past PR campaigns or events you've managed that align with the role's requirements. Highlight your ability to lead a team and deliver successful activations, as this will resonate well with the hiring managers.

✨Tip Number 4

Stay updated on current trends in sustainability and community initiatives within the retail sector. Being knowledgeable about these topics will position you as a strong candidate who can support The Perfume Shop's goals in these areas.

We think you need these skills to ace PR & Events Manager

Public Relations Expertise
Event Management
Strong Copywriting Skills
Editing and Proofreading
Excellent Communication Skills
Project Management
Team Leadership
Creativity and Innovation
Influencer Collaboration
Press Release Coordination
Journalist Outreach
Knowledge of Sustainability Initiatives
Ability to Manage Multiple Projects
Networking Skills

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in PR and events management. Focus on your previous roles, especially those in retail, and showcase your achievements in managing events and working with PR agencies.

Craft a Compelling Cover Letter: Write a cover letter that reflects your passion for storytelling and creativity. Mention specific examples of successful PR campaigns or events you've led, and explain how your skills align with the role at The Perfume Shop.

Showcase Your Copywriting Skills: Since strong copywriting is essential for this role, consider including a brief writing sample or a link to your portfolio. This will demonstrate your editing and proofreading abilities effectively.

Highlight Team Leadership Experience: If you have experience mentoring or leading a team, make sure to include this in your application. Discuss how you've supported team members in achieving their goals, as this is a key aspect of the role.

How to prepare for a job interview at The Perfume Shop

✨Showcase Your PR Experience

Make sure to highlight your previous experience in PR or events, especially within the retail sector. Be prepared to discuss specific campaigns you've led or contributed to, and how they achieved their goals.

✨Demonstrate Strong Communication Skills

As a PR & Events Manager, excellent communication is key. During the interview, focus on your ability to convey ideas clearly and effectively, both verbally and in writing. Share examples of how you've successfully managed communications with various stakeholders.

✨Emphasise Your Creativity

The role requires a creative mindset for developing engaging activations and events. Prepare to discuss your creative process and share examples of innovative ideas you've implemented in past roles that made a significant impact.

✨Prepare for Team Leadership Questions

Since you'll be mentoring a PR & Events Executive, be ready to talk about your leadership style. Discuss how you support team members' development and set clear goals, providing examples of successful mentorship experiences.

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