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- Tasks: Lead marketing and social media strategies for a vibrant restaurant group.
- Company: Independent restaurant group in Oxford, known for quality dining and exceptional service.
- Benefits: Flexible hours, creative environment, and the chance to showcase your passion for food.
- Why this job: Join a dynamic team and make an impact in the hospitality sector through innovative marketing.
- Qualifications: Experience in marketing and social media, especially in hospitality; creativity is key!
- Other info: Opportunity to grow your skills in a fun, fast-paced environment.
The predicted salary is between 28800 - 43200 £ per year.
Do you have experience in marketing and social media, and a love for food, wine, hospitality and bespoke experiences?
About Us: We are an independent, well-established small restaurant group based in Oxford, known for our commitment to casual excellence, exceptional service, and quality dining experiences. Our three fresh menu restaurants offer an exciting new challenge to those looking to take the next step in their marketing and social media career.
The Role: As our creative thinking Marketing and Social Media lead, you will be responsible for developing and executing our marketing and social media strategy across various platforms and media. You will work closely with the MD and our restaurant and event managers to implement a marketing strategy that covers social media content, B2B relationships, print, newsletters, and builds brand awareness and drives customer engagement. Prior experience in marketing and social media in hospitality and events is greatly preferred.
Key Responsibilities:
- Develop and implement a comprehensive marketing and social media strategy aligned with our restaurant identities and wedding and event service.
- Create compelling content for social media and print, including photos, videos, and written posts and newsletters, to showcase our restaurants, menu offerings, promotions, and events.
- Manage all social media accounts, including scheduling posts, responding to comments and messages, and monitoring analytics to track performance.
- Create monthly engaging email newsletters for our two restaurant brands – Mamma Mia Summertown & Jericho & The Perch Inn.
- Work with our various sponsorships of local sports teams.
- Create print form mailshots and monthly table cards for The Perch and Mamma Mia, in line with our distinct brand images.
- Grow The Perch’s events account, @perchweddings, by attending select weddings over the summertime, filming content, tagging our suppliers, writing thoughtful captions, and collaborating with photographers/videographers to upload their (credited) work to our socials.
Requirements:
- Note that this is an office and restaurant-based position. Hours are flexible. Our business runs seven days a week, 364 days a year. A flexible and adaptable approach to working hours is essential.
- Proven experience in marketing and social media management, preferably within the hospitality or food industry.
- Photography and Videography experience and knowledge are essential.
- Experience in video, photo editing, and graphic design i.e. CapCut and Canva.
- Excellent written and verbal communication skills, with a keen eye for detail and a creative approach.
- Strong understanding of social media analytics and tools to measure performance and optimise content strategy.
- Ability to multitask, prioritise tasks effectively, and work independently.
- Passion for food, hospitality, and storytelling, with a genuine enthusiasm for sharing our restaurant experiences with our online community.
- Able to work some evenings and weekends to capture content.
How to Apply:
If all the above seems a good fit and you’re ready to help shape our online and ‘in print’ presence, please submit your CV, links to some of your work, along with a cover letter outlining why you’re perfect for the role. Be sure to include links to any relevant social media accounts or portfolios showcasing your work.
Social Media Executive in Oxford employer: The Perch Inn
Contact Detail:
The Perch Inn Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Executive in Oxford
✨Tip Number 1
Get your social media game on point! Before applying, make sure your own profiles reflect the creativity and passion for food and hospitality that this role demands. Show us your personality and style – it’s all about making a memorable first impression!
✨Tip Number 2
Network like a pro! Reach out to people in the hospitality sector, attend local events, or even pop into our restaurants. Building relationships can give you insider info and might just land you a foot in the door. Plus, we love seeing candidates who are genuinely interested in our brand!
✨Tip Number 3
Show off your skills! When you apply, don’t just send your CV – include links to your best work. Whether it’s stunning photos, engaging videos, or clever posts, let us see what you can do. We want to know how you can elevate our marketing and social media presence!
✨Tip Number 4
Be flexible and ready to adapt! This role requires a bit of evening and weekend work, so highlight your willingness to jump in when needed. Show us that you’re not just looking for a job, but are excited about being part of our vibrant restaurant community!
We think you need these skills to ace Social Media Executive in Oxford
Some tips for your application 🫡
Show Your Passion: When writing your cover letter, let your love for food, wine, and hospitality shine through. We want to see your enthusiasm for the industry and how it aligns with our restaurant group's values.
Tailor Your CV: Make sure your CV highlights relevant experience in marketing and social media, especially within the hospitality sector. We’re looking for specific examples that showcase your skills and achievements.
Include Your Work: Don’t forget to include links to your social media accounts or any portfolios showcasing your work. This is your chance to show us what you can do, so make it count!
Be Creative: Since this role involves creating compelling content, let your creativity flow in your application. Use engaging language and a unique format to stand out from the crowd. Remember, we love fresh ideas!
How to prepare for a job interview at The Perch Inn
✨Know Your Stuff
Before the interview, dive deep into the restaurant group's online presence. Familiarise yourself with their social media accounts, website, and any recent campaigns. This will not only help you understand their brand but also allow you to discuss how your skills can enhance their marketing strategy.
✨Showcase Your Creativity
Prepare a portfolio that highlights your best work in social media and marketing, especially within the hospitality sector. Include examples of compelling content you've created, such as photos, videos, and newsletters. Be ready to discuss the thought process behind each piece and how it drove engagement.
✨Be Ready to Discuss Analytics
Since the role involves monitoring social media performance, brush up on your knowledge of analytics tools. Be prepared to talk about how you've used data to inform your content strategy in the past. Sharing specific metrics or results from previous campaigns can really impress the interviewers.
✨Demonstrate Your Passion
Let your enthusiasm for food, hospitality, and storytelling shine through during the interview. Share personal experiences that connect you to the industry, whether it's a memorable dining experience or a creative project you worked on. This will show that you're not just looking for a job, but that you're genuinely excited about contributing to their brand.
