At a Glance
- Tasks: Elevate our marketing strategy and create engaging content for a luxury club experience.
- Company: The Pembroke, a unique club in the heart of Belgravia.
- Benefits: Best-in-class salary, family meals, and industry-leading learning opportunities.
- Other info: Dynamic environment with opportunities for creativity and professional growth.
- Why this job: Join a vibrant team and shape exceptional experiences for our members.
- Qualifications: 2-4 years in marketing, strong copywriting skills, and a passion for luxury branding.
The predicted salary is between 35000 - 42000 £ per year.
Steeped in history and situated in the heart of Belgravia, The Pembroke stands apart as a unique club for Londoners. From the spirit of our members to the splendour of our events, we are a home for eclectic and excellent living. A place to eat, drink, dance and meet, The Pembroke opens its doors to those who wish to fill their world with the finest experiences, from cocktails to culture, billiards to business. The Head Office is based on-site, within The Pembroke and represents the department responsible for leading and supporting with administration of the club's daily duties.
Role Overview
To further elevate and enhance our operations, we are seeking an accomplished Senior Marketing Executive to contribute and deliver on the club’s success, providing exceptional experiences for our members.
Responsibilities
- Collaborate with senior management to develop and implement an annual marketing strategy aligned with the club’s goals and brand positioning.
- Identify and target potential member demographics through digital and offline channels.
- Work with the events team to promote special events, member-exclusive activities and partnerships, ensuring they are well-publicised and aligned with the club’s brand.
- Develop engaging and informative newsletters that highlight club activities, new offerings and events.
- Monitor competitors and industry trends to identify new opportunities for engagement or marketing approaches.
- Maintain and uphold brand guidelines across all member-facing communications and marketing initiatives, ensuring a consistently polished and sophisticated brand presence.
- Support day-to-day social media coordination with agency partners, contributing to content direction and campaign planning.
- Assist in the development and execution of creative content shoots, including photography and videography, supporting concept development, styling, shot lists and on-site coordination to ensure all content reflects the club’s luxury positioning.
- Create and oversee marketing collateral across both digital and print platforms, including invitations, brochures, presentations, signage, menus and membership materials, ensuring a consistently refined visual identity.
Requirements
- 2 - 4 years’ experience in a marketing role, preferably within luxury hospitality, lifestyle, fashion, private members’ clubs or premium consumer brands.
- Exceptional copywriting and communication skills, with the ability to create refined, engaging and on-brand content.
- Strong understanding of luxury branding, visual identity and customer acquisition, with an eye for high-quality creative across photography, videography and design.
- Experience managing multiple projects simultaneously, including coordinating with cross-functional teams, agencies and external partners.
- Familiarity with social media, digital marketing and content planning within a luxury or lifestyle environment.
- Highly organised, detail-oriented and proactive, with the ability to work both independently and collaboratively in a fast-paced environment.
- A creative and culturally aware mindset, with a passion for luxury hospitality, exceptional experiences and premium brand storytelling.
- Experience with design software desirable but not essential.
What We Offer
- Best-in-class salary
- Family meal on shift
- Industry-leading Learning & Development opportunities
- Pension scheme – including employer contributions.
- Annual staff award ceremony and party
- More benefits to be set up as we open
Senior Marketing Executive in London employer: The Pembroke Club London
The Pembroke, located in the vibrant heart of Belgravia, is an exceptional employer that fosters a dynamic and inclusive work culture, perfect for those passionate about luxury hospitality. With industry-leading learning and development opportunities, a competitive salary, and a commitment to employee well-being, we ensure our team thrives both personally and professionally. Join us to be part of a unique club that values creativity, collaboration, and the pursuit of excellence in every experience we offer our members.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Marketing Executive in London
✨Tip Number 1
Network like a pro! Attend industry events, join relevant groups on social media, and connect with people in the luxury hospitality scene. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your creativity! When you get the chance to meet potential employers, bring along a portfolio of your best marketing work. Whether it’s stunning visuals or clever copy, let your skills shine through to make a lasting impression.
✨Tip Number 3
Be proactive! Don’t just wait for job postings to pop up. Reach out directly to companies you admire, like The Pembroke, and express your interest in working with them. A well-crafted email can go a long way in getting noticed.
✨Tip Number 4
Keep your online presence polished. Make sure your LinkedIn profile is up-to-date and reflects your passion for luxury branding and marketing. Engage with content related to the industry to show you’re in the loop and ready to contribute.
We think you need these skills to ace Senior Marketing Executive in London
Some tips for your application 🫡
Show Your Passion for Luxury:When you're writing your application, let your love for luxury hospitality shine through. We want to see how your experiences align with our brand's ethos and how you can contribute to creating exceptional experiences for our members.
Tailor Your Content:Make sure to customise your application to reflect the specific requirements of the Senior Marketing Executive role. Highlight your relevant skills and experiences that match the job description, especially in copywriting and marketing strategy.
Be Creative and Engaging:Your application is a chance to showcase your creativity! Use engaging language and a polished tone that reflects the sophistication of The Pembroke. Remember, we’re looking for someone who can create refined content, so let your writing style do the talking.
Apply Through Our Website:We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity. Plus, it shows you’re keen on being part of our unique club!
How to prepare for a job interview at The Pembroke Club London
✨Know Your Brand Inside Out
Before the interview, dive deep into The Pembroke's brand identity and values. Understand their unique offerings and how they position themselves in the luxury hospitality market. This will help you tailor your responses and demonstrate your genuine interest in contributing to their success.
✨Showcase Your Creative Flair
Prepare to discuss your previous marketing projects, especially those that involved luxury branding or high-end experiences. Bring examples of your work, such as newsletters or social media campaigns, that highlight your ability to create engaging content that aligns with a sophisticated brand image.
✨Be Ready to Discuss Trends
Stay updated on current trends in luxury hospitality and marketing. Be prepared to share insights on how these trends could be leveraged at The Pembroke. This shows that you’re not just reactive but proactive in identifying opportunities for the club’s growth.
✨Demonstrate Collaboration Skills
Since the role involves working closely with various teams, be ready to discuss your experience in cross-functional collaboration. Share specific examples of how you've successfully coordinated with different departments or external partners to achieve marketing goals.
