At a Glance
- Tasks: Lead subscription strategy and optimise retention for a fast-growing sports media platform.
- Company: Join The Overlap, a leading destination for football and sports content.
- Benefits: Competitive salary, inclusive culture, and opportunities for personal growth.
- Other info: Diverse team environment where every voice matters.
- Why this job: Shape the future of sports media while engaging with passionate fans.
- Qualifications: Experience in subscriptions or CRM, strong data skills, and a collaborative spirit.
The predicted salary is between 40500 - 49500 £ per year.
Since launching in 2021, The Overlap has become one of the world\'s most popular football and sports destinations with more than 38 million monthly views on You Tube, achieving 2.2 billion views across all platforms in 2025.
The Overlap spans sports including football, rugby and cricket and is home to fan debates, exclusive interviews, and the smash-hit series Stick to Football.
The long-form conversations with the biggest names in football, politics, business and world sport have set a new benchmark for authenticity, insight and storytelling.
As we continue to grow, we're looking for creative, collaborative people who are passionate about great storytelling and want to help shape the future of sports media by creating content that fans genuinely care about.
Your Role
This is an initial 12-month fixed-term contract.
The Overlap is looking for a highly organized, data-savvy Subscriptions Manager to lead our subscription strategy.
This is a fast-paced, commercially focused role for someone who can turn insight into action, manage subscriptions end-to-end, and keep subscribers engaged and growing month on month.
You\'ll play a key role in protecting and growing our subscription base, covering analysis, testing, reporting whilst working closely with The Overlap teams.
Subscriptions Manager at The Overlap, you will
Key Responsibilities
- Own and optimise anti-churn and retention strategies for subscribers across key platforms.
- Monitor churn and reactivation trends, turning data into clear insight and actions.
- Design and manage subscriber lifecycle journeys.
- Plan and deliver targeted retention campaigns across CRM, in-product messaging and paid media.
- Work closely with content and marketing teams to create offers and messaging that drive engagement.
- Partner with data teams to build and refine dashboards, reporting and experiments.
- Lead A/B tests to improve conversion, retention and customer lifetime value.
- Act as a day-to-day contact for internal stakeholders on subscription performance and plans.
- Track and report on performance, providing clear updates and recommendations.
- Stay close to market trends in subscriptions, pricing and retention best practice.
- What You\'ll Need
- Experience managing subscriptions, CRM or lifecycle marketing in a consumer or media environment.
- A strong track record of improving retention, reducing churn or growing customer lifetime value.
- Confident working with data, interpreting performance and turning insight into clear actions.
- Experience planning and delivering campaigns across email, push or other direct channels.
- Strong stakeholder management skills and the ability to collaborate across teams.
- Excellent organisational skills, with the ability to manage multiple tests and campaigns at once.
- Strong attention to detail and comfort working in a fast-paced, deadline-driven environment.
- A broad understanding of digital audiences and ideally a good awareness of Overlap's current output.
- Experience with subscription analytics or CRM tools (for example You Tube memberships, Sub Stack or similar) is beneficial, but not essential.
- Everyone is welcome
The Overlap is an equal opportunities employer.
We know the best conversations happen when different perspectives come together.
We're committed to building a team where everyone feels welcome, valued and able to be themselves.
The more diverse the voices behind our content, the better we can connect with the audiences and communities we create it for.
Whatever your background or experience, if you're passionate about what we do, we'd love to hear from you.
If you need any reasonable adjustments during the recruitment process, just let us know- we're happy to support you.
#J-18808-Ljbffr
Subscriptions Manager in Manchester employer: The Overlap
The Overlap is an exceptional employer for those passionate about sports media, offering a vibrant work culture that thrives on creativity and collaboration. With a commitment to diversity and inclusion, employees are encouraged to bring their unique perspectives to the table, fostering an environment where innovative storytelling can flourish. As a Social Lead, you'll not only have the opportunity to shape the future of sports content but also benefit from mentorship and professional growth within a rapidly expanding platform that reaches millions of fans worldwide.
StudySmarter Expert Advice🤫
We think this is how you could land Subscriptions Manager in Manchester
✨Dive into Local Events
Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.
✨Show Off Your Work
Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
✨Utilise Online Job Boards
Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
✨Tap into Your Uni's Resources
If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!
We think you need these skills to ace Subscriptions Manager in Manchester
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at The Overlap from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at The Overlap specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at The Overlap
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at The Overlap, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show The Overlap you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure The Overlap that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for The Overlap, so think on your feet and don't hesitate to showcase your creativity!
