Business Development Manager(HORECA)

Business Development Manager(HORECA)

Full-Time 40000 - 50000 £ / year (est.) No working from home possible
The Oval Partnership

At a Glance

  • Tasks: Drive growth and build relationships in the foodservice and hospitality sectors.
  • Company: Fast-growing British food and drink brand with a customer-first philosophy.
  • Benefits: Annual bonus, private health cover, pension contributions, and professional development support.
  • Other info: Confidential opportunity for passionate individuals eager to shape the future.
  • Why this job: Join a dynamic team and make a real impact in a thriving industry.
  • Qualifications: 3+ years in business development or sales within Foodservice or HORECA sectors.

The predicted salary is between 40000 - 50000 £ per year.

A fast-growing British food and drink brand with strong roots in hospitality and premium partnerships is expanding its UK operations. The business has built a reputation for quality, service excellence, and long-term customer relationships with major names across the foodservice and hospitality sectors. Backed by an experienced leadership team, the company is entering an ambitious phase of growth and is now looking to appoint a Regional Business Development Lead to drive commercial success and strengthen its position in key markets.

The Opportunity

This role offers the chance to take a leading position within a young, energetic company known for its customer-first philosophy. As Regional Business Development Lead, you’ll act as a true brand ambassador, building relationships, opening new business opportunities, and shaping the company’s commercial direction within your territory.

Key Responsibilities

  • Develop and execute a strategic business plan to achieve revenue and growth objectives.
  • Identify, target, and convert new business opportunities within Foodservice and HORECA sectors (including contract catering, hospitality, and regional distribution).
  • Manage and grow existing key accounts through strong relationship management and customer engagement.
  • Deliver commercial presentations and proposals that communicate value and support long-term partnerships.
  • Serve as a customer advocate internally—feeding insights and feedback into product and service development.
  • Work collaboratively with marketing, operations, and customer success teams to ensure account excellence.
  • Forecast sales performance, manage budgets, and report on KPIs and growth targets.
  • Contribute to the development of new product concepts and commercial initiatives aligned with client needs.

Experience and Credentials

  • Minimum 3 years’ proven experience in business development, account management, or sales within the Foodservice or HORECA sectors.
  • Strong commercial acumen with a hunter mindset and track record of achieving ambitious targets.
  • Exceptional relationship-building and negotiation skills.
  • Experience managing complex customer relationships, from contract caterers to hospitality operators.
  • Excellent communication, presentation, and influencing abilities.
  • Strategic thinker with practical problem-solving skills and entrepreneurial flair.

Personal Attributes

  • Energetic, self-motivated, and customer-centric, with a track record of delivering results through collaboration.
  • Empathetic, professional, and optimistic, demonstrating resilience in a fast-paced environment.
  • Thrives in an ambitious, growing business and enjoys building something from the ground up.
  • Strong emotional intelligence and the ability to adapt communication to different stakeholders.

Compensation and Benefits

  • Annual bonus scheme (linked to individual, team, and company performance)
  • Private health cover and life insurance
  • Pension contributions
  • Mobile phone and laptop
  • Training, mentoring, and professional development support

Applicants must have the right to live and work in the UK. This is a confidential opportunity for a passionate business developer eager to make a measurable difference in a fast-growing British food and drink brand. Please get in touch for more information on this exciting opportunity or apply with your CV today.

Business Development Manager(HORECA) employer: The Oval Partnership

Join a dynamic and rapidly expanding British food and drink brand that prioritises quality and service excellence within the hospitality sector. As a Business Development Manager, you'll thrive in a vibrant work culture that values collaboration and innovation, with ample opportunities for professional growth and development. Enjoy competitive benefits including an annual bonus scheme, private health cover, and a supportive environment that encourages you to make a meaningful impact.

The Oval Partnership

Contact Details:

The Oval Partnership Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Business Development Manager(HORECA)

Leverage Your Network

In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!

Show Your Skills Through Real-World Results

When targeting a full-time role like Business Development Manager(HORECA) at The Oval Partnership, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!

Engage with Sales Communities

Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.

Direct Applications Matter

While we all know the online application route, consider sending direct applications to companies you admire, including The Oval Partnership. Tailor your message to explain why you’re drawn to them and how you can contribute as a Business Development Manager(HORECA). Sometimes, a personal touch can grab attention faster than a generic application!

We think you need these skills to ace Business Development Manager(HORECA)

Business Development
Account Management
Sales Strategy
Relationship Management
Negotiation Skills
Communication Skills
Presentation Skills

Some tips for your application 🫡

Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!

Tailor Your Message for The Oval Partnership:When writing your cover letter, make sure to tailor your message specifically for The Oval Partnership. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!

Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!

Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!

How to prepare for a job interview at The Oval Partnership

Know Your Sales Methodologies

Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show The Oval Partnership that you understand the role and can hit the ground running in the sales game.

Demonstrate Your Deal-Making Skills

Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show The Oval Partnership that you’re not just about numbers but also about building lasting connections in business development.

Prepare for Role-Play Scenarios

In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!

Align Your Goals with the Company’s Vision

Take a moment to reflect on how your career ambitions align with The Oval Partnership’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.