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- Tasks: Lead high-volume direct mail campaigns and optimise supporter journeys.
- Company: Established UK charity with a mission-driven focus.
- Benefits: Hybrid work model, competitive salary, and meaningful impact.
- Other info: Opportunity for growth in a supportive and structured environment.
- Why this job: Own impactful campaigns that directly contribute to fundraising success.
- Qualifications: Experience in managing direct mail campaigns and data-driven marketing.
The predicted salary is between 30000 - 40000 £ per year.
A well-established UK charity is hiring a Direct Marketing Manager to take ownership of high-volume, income-generating campaigns. This is a hands-on delivery role, focused on direct mail and direct response campaigns, reaching 50,000+ supporters at a time.
The role:
- You’ll lead campaigns from brief through to delivery, reporting, and optimisation.
- Plan and deliver direct marketing campaigns across direct mail, email, and supporting channels.
- Write briefs and work closely with designers and copywriters.
- Manage copy rounds, editing, and proofing to final output.
- Own data selection, segmentation, and exclusions with data teams.
- Oversee print, fulfilment, and mailing processes.
- Track campaign performance, response rates, and ROI.
- Produce insights and recommendations to improve future campaigns.
- Manage multiple campaigns across the year (5+ major campaigns).
- Support and optimise supporter journeys from acquisition through to retention.
What you’ll need:
- Proven experience running direct mail campaigns end-to-end.
- Experience managing high-volume mailings (50,000+ contacts).
- Confidence working with data, segmentation, and campaign selection.
- Strong attention to detail across briefing, proofing, and delivery.
- Experience reporting on campaign performance and ROI.
- Ability to manage multiple campaigns without losing control.
- Comfortable working independently and taking ownership.
Nice to have:
- Experience in fundraising, individual giving, or supporter marketing.
- Exposure to email or digital as part of integrated campaigns.
Why this role works:
- Clear ownership of campaigns from start to finish.
- A genuine link between your work and measurable income.
- Structured, well-planned campaign calendar.
- Opportunity to deepen experience in direct mail and supporter marketing.
- Fundraising or individual giving marketer.
- Offline campaign marketer from charity, membership, or retail.
If you’ve been in a role where you’ve supported campaigns and want to own them properly, or you’re already running campaigns and want a cleaner, more accountable setup, this is worth a conversation.
Direct Mail Manager in Peterborough employer: The ONE Group Ltd
Contact Detail:
The ONE Group Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Direct Mail Manager in Peterborough
✨Tip Number 1
Network like a pro! Reach out to people in the charity sector, especially those who have experience with direct mail campaigns. A friendly chat can lead to valuable insights and even job leads.
✨Tip Number 2
Showcase your skills! Prepare a portfolio of your past campaigns, highlighting your role in driving response and ROI. This will give potential employers a clear picture of what you can bring to the table.
✨Tip Number 3
Practice your pitch! Be ready to discuss your campaign management experience in detail during interviews. Focus on how you’ve handled data selection, segmentation, and performance tracking.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Direct Mail Manager in Peterborough
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience with direct mail campaigns. We want to see how you've driven response and ROI in your previous roles, so don’t hold back on those details!
Showcase Your Campaign Management Skills: In your application, emphasise your ability to manage multiple high-volume campaigns. We’re looking for someone who can juggle various projects without losing control, so share examples of how you’ve done this before.
Highlight Your Data Savvy: Since this role involves working closely with data teams, make sure to mention your confidence in data selection and segmentation. We love seeing candidates who can leverage data to optimise campaigns and improve performance.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. We can’t wait to see what you bring to the table!
How to prepare for a job interview at The ONE Group Ltd
✨Know Your Campaigns Inside Out
Make sure you can talk confidently about your past direct mail campaigns. Be ready to discuss the strategies you used, the challenges you faced, and how you measured success. This will show that you have the hands-on experience they’re looking for.
✨Data is Your Best Friend
Brush up on your data skills! Be prepared to explain how you’ve managed data selection and segmentation in previous roles. Highlight any tools or software you’ve used to track performance and ROI, as this will demonstrate your confidence with data.
✨Attention to Detail is Key
Since this role involves managing copy rounds and proofing, be ready to share examples of how you ensure accuracy in your work. Discuss your process for reviewing briefs and final outputs to show that you take pride in delivering high-quality campaigns.
✨Show Your Multi-Tasking Skills
This position requires managing multiple campaigns simultaneously, so come prepared with examples of how you’ve juggled various projects in the past. Talk about your organisational strategies and how you keep everything on track without losing control.