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- Tasks: Lead audience measurement initiatives and drive innovation in a dynamic media landscape.
- Company: Join Nielsen, a global leader in audience measurement and analytics.
- Benefits: Be part of a talented team with opportunities for growth and development.
- Other info: Work in a collaborative environment across EMEA with a focus on innovation.
- Why this job: Shape the future of media and make a real impact on client relationships.
- Qualifications: Experience in digital business growth and strong leadership skills.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Overview London, UK – January 15, 2025 – Nielsen, a global leader in audience measurement, data, and analytics, has today announced the appointment of Inam Mahmood as its new General Manager, Audience Measurement, EMEA. Mahmood joins Nielsen from Revolut, will report to Amilcar Perez, Chief Revenue Officer, Audience Measurement, and will be based in London. Background At Revolut, Inam played a pivotal role in driving revenue growth and built and led high-performing teams across the commercial function. He also developed and executed the brand’s GTM strategy, shaping its narrative and positioning. Prior to that, Inam joined TikTok as the first commercial hire in EMEA in 2018, where he launched and scaled the advertising business and later led the launch of TikTok Shop in the region. He also led various monetisation initiatives across the business. Quotes Amilcar Perez, Chief Revenue Officer, Audience Measurement, Nielsen, commented: “It is vital for us to continually innovate and exceed the demands of a dramatically changing media landscape, continuing to service our clients in as many new and different ways as possible and ensure that we help them to shape the future of media. “With a career spanning 20 years, Inam has played a critical role in launching and growing digital businesses across various mobile and video startups, including world famous brands such as Revolut, TikTok, and award-winning creative mobile firm, Adludio. I am confident that this exceptional experience will help us to navigate the way forward in new and exciting ways for our EMEA team.” Inam Mahmood, General Manager, Audience Measurement, EMEA, added: “I am thrilled to join Nielsen and contribute to its fantastic reputation of driving innovation and delivering actionable insights to our clients. In today’s rapidly evolving and fragmented marketplace, understanding consumer behaviour is more critical than ever. I look forward to working with this talented team to deepen our client relationships and partnerships, explore new growth opportunities, and continue Nielsen’s exceptional commitment to shaping the future of audience measurement across the EMEA region.” About Nielsen Nielsen shapes the world’s media and content as a global leader in audience measurement, data and analytics. Through our understanding of people and their behaviors across all channels and platforms, we empower our clients with independent and actionable intelligence so they can connect and engage with their audiences—now and into the future. Nielsen operates around the world in more than 55 countries. Learn more at www.nielsen.com and connect with us on social media (X , LinkedIn , YouTube , Facebook and Instagram ). #J-18808-Ljbffr
Inam Mahmood joins Nielsen as General Manager, Audience Measurement, EMEA employer: The Nielsen Company
Contact Detail:
The Nielsen Company Recruiting Team
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We think this is how you could land Inam Mahmood joins Nielsen as General Manager, Audience Measurement, EMEA
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We think you need these skills to ace Inam Mahmood joins Nielsen as General Manager, Audience Measurement, EMEA
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Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the role you're applying for. We want to see how your background fits into our world at Nielsen, so don’t be shy about showcasing your relevant achievements!
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How to prepare for a job interview at The Nielsen Company
✨Know Your Audience
Before the interview, research Nielsen's audience measurement strategies and recent innovations. Understanding their approach will help you align your experience with their goals, showing that you're not just a fit for the role but also genuinely interested in their mission.
✨Highlight Relevant Experience
When discussing your background, focus on your achievements in driving revenue growth and leading teams, similar to Inam Mahmood's experience at Revolut and TikTok. Use specific examples that demonstrate your ability to innovate and adapt in a rapidly changing environment.
✨Prepare Thoughtful Questions
Craft questions that reflect your understanding of the media landscape and Nielsen's role within it. Ask about their future strategies for audience measurement or how they plan to tackle emerging trends. This shows your enthusiasm and strategic thinking.
✨Showcase Your Team Spirit
Nielsen values collaboration, so be ready to discuss how you've successfully worked in teams to achieve common goals. Share stories that illustrate your ability to build relationships and partnerships, as this aligns with their commitment to deepening client relationships.