At a Glance
- Tasks: Lead digital performance and drive revenue through innovative e-commerce strategies.
- Company: Join THE NICI Collection, a luxury hotel group with a passion for exceptional hospitality.
- Benefits: Enjoy competitive salary, staff discounts, career development, and meals on duty.
- Other info: Collaborative environment with opportunities for ongoing training and professional growth.
- Why this job: Be part of an exciting growth journey in the luxury hospitality sector.
- Qualifications: Experience in e-commerce or digital marketing, ideally in hospitality or travel.
The predicted salary is between 34650 - 42350 £ per year.
About THE NICI Collection
THE NICI Collection is a luxury lifestyle hotel group inspired by some of the world's most iconic destinations, bringing exceptional hospitality, outstanding food and drink, and unforgettable guest experiences to some of the UK's most desirable locations. What began with THE NICI Bournemouth, our original flagship hotel inspired by Miami's South Beach, has grown into an exciting collection of destination-led properties. In June 2026, the collection expanded with the opening of THE NICI Newquay, inspired by Italy's Amalfi Coast, and THE NICI New Forest, inspired by the luxury and charm of the Hamptons. This is just the beginning of our growth journey, and we're looking for talented individuals who want to build their careers with an ambitious and expanding hospitality brand.
The Role
We are looking for an experienced and commercially minded E-Commerce Manager to lead the digital performance of THE NICI Collection. This role is responsible for driving direct revenue through our websites, optimising our digital marketing activity, and enhancing the online customer journey across all properties. Working closely with Revenue, Sales, Marketing, and operational teams, you will play a key role in increasing brand visibility, improving conversion, and supporting the continued growth of the collection.
Key Responsibilities
- Develop, manage, and optimise SEO, PPC, paid media, and paid social campaigns to maximise direct bookings and return on investment.
- Oversee the performance, content, and user experience of the collection's websites and booking journeys, continuously improving conversion rates.
- Manage and optimise digital content and marketing assets across Online Travel Agencies (OTAs), Google Business Profile, and other third-party platforms.
- Monitor website performance, campaign results, customer behaviour, and conversion funnels using analytics tools, providing regular reporting and actionable insights.
- Work collaboratively with Revenue, Sales, Marketing, F&B, and Spa teams to deliver integrated digital strategies that support total property revenue.
- Stay up to date with digital marketing trends, hospitality e-commerce best practices, and emerging technologies to ensure THE NICI Collection remains competitive.
About You
- Previous experience in an E-Commerce or Digital Marketing role, ideally within hospitality, travel, or a multi-site business.
- Strong understanding of SEO, PPC, paid social, Google Analytics, and website optimisation.
- Experience managing CMS platforms, booking engines, and OTA listings.
- Commercially focused with strong analytical skills and the ability to turn data into actionable insights.
- Excellent communication and stakeholder management skills.
- Proactive, organised, and passionate about delivering exceptional digital experiences.
What We Offer
- Competitive salary.
- Staff discounts across THE NICI Collection.
- Career development opportunities within a growing luxury hospitality brand.
- Meals on duty.
- Ongoing training and professional development.
Join THE NICI Collection and be part of an exciting growth story where exceptional hospitality, great people, and memorable experiences are at the heart of everything we do.
E-commerce Manager in Bournemouth employer: The Nici
The Nici in Newquay offers an exciting opportunity for the Luxury Events & Sales Lead to be at the forefront of establishing a prestigious new hotel. With a competitive salary, performance incentives, and a vibrant work culture focused on creativity and collaboration, employees are encouraged to grow and shape the events landscape. Joining The Nici means being part of a dynamic team dedicated to creating unforgettable experiences in a stunning coastal location.
StudySmarter Expert Advice🤫
We think this is how you could land E-commerce Manager in Bournemouth
✨Get to Know Your E-commerce Community
Dive into specific e-commerce forums and groups on platforms like Reddit or Facebook. Engaging with these communities can open up opportunities and give you insights into what companies like The Nici are looking for when hiring for a E-commerce Manager.
✨Showcase Your Skills with an Online Portfolio
In e-commerce, a strong online presence can set you apart. Create a portfolio that highlights any projects, case studies, or even personal ventures related to e-commerce. When you apply to The Nici for the E-commerce Manager, a tangible demonstration of your skills could make a huge difference.
✨Attend E-commerce Events and Conferences
Keep an eye on e-commerce conferences and workshops in your area. Not only will you gain valuable knowledge, but networking with industry professionals could lead to job leads. Plus, if you're keen to work at The Nici as a E-commerce Manager, rub shoulders with their representatives when possible!
✨Utilise Company Resources
Don’t forget to check out The Nici’s career page for any unique application processes or opportunities that might not be listed on job boards. Applying directly through their website might give your application a bit more visibility, especially for a E-commerce Manager.
We think you need these skills to ace E-commerce Manager in Bournemouth
Some tips for your application 🫡
Show Off Your E-Commerce Savviness:When you're applying for an e-commerce role at The Nici, make sure your CV reflects your familiarity with online retail platforms, digital marketing, and user experience. Highlight any relevant tools and technologies you've used, like Shopify or Google Analytics, to demonstrate that you’re well-versed in the industry.
Craft a Compelling Cover Letter:Your cover letter should not just reiterate your CV; it’s your chance to showcase your passion for e-commerce and how it aligns with The Nici's goals. Mention specific projects or achievements that relate to the role, and don’t forget to express your enthusiasm for working in a dynamic, fast-paced environment where you can make a tangible impact.
Metrics Matter:In the world of e-commerce, numbers speak volumes. When detailing your past experiences, quantify your achievements wherever possible—like the percentage of sales growth you contributed to or successful conversion rates from marketing campaigns. This will make your application stand out and show that you're results-driven.
Tailor Your Application:Don’t forget to customise your CV and cover letter for the specific position at The Nici. Use keywords from the job description, and address the unique challenges the company may face in the e-commerce space. A personalised application helps us see that you're not just applying everywhere but are genuinely interested in being part of our team.
How to prepare for a job interview at The Nici
✨Show Off Your E-commerce Know-How
In a sector like e-commerce, having a strong grasp of current trends and technologies is crucial. Let’s make sure you’ve brushed up on key platforms that The Nici uses—think about popular e-commerce software, digital marketing strategies, and how these affect consumer behaviour. Being able to discuss these intelligently can really set you apart.
✨Portfolio Power: Showcase Your Results
For a full-time e-commerce role, it’s key for us to present a portfolio that highlights your results rather than just your tasks. If you’ve worked on campaigns or projects, bring examples that showcase your contribution and the impact they made—use metrics if you can! This helps to illustrate your value in a real-world context.
✨Technical Questions: Prep for the Specifics
Get ready to tackle some technical questions related to e-commerce analytics, SEO tools, or website optimisation. Think about any past experiences where you utilised data to inform decisions or improve sales. Being prepared with specific examples will showcase not just your knowledge, but also your practical application of it, which we all know is crucial!
✨Engage in a Conversational Style
Full-time interviews can feel quite formal, but try to keep it conversational, especially if you click with your interviewers at The Nici. Share your thoughts and ideas about the future of e-commerce, and don’t shy away from engaging with their questions openly. The more genuine and relatable you are, the better connection you’ll create!
