At a Glance
- Tasks: Lead a team to analyse customer behaviour and optimise site performance.
- Company: Join NET-A-PORTER, a leader in luxury fashion e-commerce.
- Benefits: Enjoy competitive salary, private healthcare, and flexible working arrangements.
- Other info: Be part of a diverse, supportive team with great career growth.
- Why this job: Shape AI-driven customer experiences and drive impactful decisions.
- Qualifications: Strong analytical skills and experience in e-commerce optimisation required.
The predicted salary is between 60000 - 80000 £ per year.
NET-A-PORTER is seeking a Head of Site Analytics & Optimisation to join the NET-A-PORTER.COM and MR PORTER.COM teams. The role is pivotal in shaping the behavioural intelligence layer for our sites and apps, from data quality and transformation to experimentation, automation and AI-driven customer experiences. The position reports to the Site Trading Director and will work in partnership with Trading, Brand and Customer teams.
Location: Westfield office in Shepherd’s Bush.
Department size: 5. Direct reports: 4.
Responsibilities:
- Lead and develop a team of analysts, delivering deep-dive analysis and predictive models to understand customer behaviour across NET-A-PORTER and MR PORTER.
- Drive improvements to tagging architecture, tracking strategy, and data quality standards, while centralising fragmented site data into scalable BI solutions through Databricks in partnership with the Head of MarTech.
- Translate weekly trading performance into actionable priorities, identifying immediate opportunities, monitoring requirements, and areas for deeper investigation.
- Deliver monthly insight reporting for senior stakeholders, highlighting behavioural trends, experiment outcomes, and resolving conflicting customer narratives through data-driven recommendations.
- Partner with Customer, Brand, Trading, and Analytics teams to define campaign success metrics, understand product engagement and purchase intent, and connect site behaviour to broader customer lifecycle value.
- Support Site and Customer leadership with roadmap prioritisation through commercial impact analysis, behavioural insights, and continuous interpretation of live performance.
- Lead AI-driven innovation (Google Vertex) across search, recommendations, and site experience, while overseeing end-to-end site and app experimentation governance, including A/B testing, hypothesis development, segmentation strategy, performance measurement, and statistical validity.
Qualifications:
- Strong commercial mindset with the ability to connect customer behaviour, site performance, and business outcomes to drive decision-making.
- Deep understanding of behavioural analytics, e-commerce optimisation, and experimentation, including test design, audience segmentation, and performance measurement.
- Highly analytical, with the ability to translate complex data and insights into clear, actionable recommendations.
- Naturally curious and solutions-oriented, with a passion for problem-solving and simplifying complex processes.
- Confident communicator and storyteller, capable of influencing stakeholders and driving alignment across teams.
- Proven experience leading, developing, and motivating high-performing analytics teams within fast-paced, commercially driven environments.
- Strong knowledge of analytics and customer insight platforms, including GA4, Contentsquare, Databricks, Snowplow, BigQuery, and similar tools, with the agility to balance strategic thinking and day-to-day trading priorities.
Benefits:
- Competitive salary and pension scheme with company contributions.
- Access to an employee portal with discounts on attractions and entertainment.
- Staff discount and exclusive staff sales.
- Private healthcare for you and your family.
- Flexible working arrangements.
- Opportunity to join a fun and caring team that supports each other.
Employment Information:
- Experience Level: Mid-Senior level.
- Workplace Type: Hybrid.
LuxExperience is an equal opportunities employer, we encourage people with a diverse range of backgrounds to apply. We recognize and celebrate the benefits that diversity brings to our workplace, our business and our customers. We welcome and will consider all applications regardless of race and nationality, religion, color, sex, pregnancy or related medical conditions, parental status, sexual orientation, gender identity, gender expression, age, status as an individual with a disability, or any other legally protected characteristics. If you require any reasonable adjustments to complete your application, please do not hesitate to advise us accordingly.
Head of Site Analytics and Optimisation @NET-A-PORTER @MR PORTER employer: THE NET-A-PORTER GROUP LIMITED
At NET-A-PORTER, we pride ourselves on being an exceptional employer, offering a dynamic work environment in our Westfield office that fosters collaboration and innovation. Our commitment to employee growth is evident through our supportive culture, competitive benefits including private healthcare and flexible working arrangements, and opportunities for professional development within a diverse and inclusive team. Join us to lead cutting-edge analytics initiatives and make a meaningful impact in the world of e-commerce.
Contact Details:
THE NET-A-PORTER GROUP LIMITED Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Head of Site Analytics and Optimisation @NET-A-PORTER @MR PORTER
✨Tip Number 1
Network like a pro! Reach out to current employees at NET-A-PORTER and MR PORTER on LinkedIn. Ask them about their experiences and any tips they might have for landing the Head of Site Analytics & Optimisation role. Personal connections can give you an edge!
✨Tip Number 2
Prepare for the interview by diving deep into the company’s analytics and optimisation strategies. Familiarise yourself with their recent projects and think about how your skills can enhance their efforts. Show them you’re not just a fit, but the perfect fit!
✨Tip Number 3
Practice your storytelling skills! You’ll need to communicate complex data insights clearly. Prepare examples of how you've influenced decisions in previous roles using data-driven recommendations. Make sure you can articulate your thought process confidently.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the NET-A-PORTER and MR PORTER teams. Let’s get you that interview!
We think you need these skills to ace Head of Site Analytics and Optimisation @NET-A-PORTER @MR PORTER
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter to highlight your experience in analytics and optimisation. We want to see how your skills align with the role, so don’t hold back on showcasing your relevant achievements!
Showcase Your Analytical Skills:Since this role is all about data and insights, include specific examples of how you've used analytics to drive decision-making in previous roles. We love a good story that demonstrates your impact!
Be Clear and Concise:When writing your application, keep it straightforward. Use clear language and avoid jargon where possible. We appreciate a well-structured application that gets straight to the point!
Apply Through Our Website:We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at THE NET-A-PORTER GROUP LIMITED
✨Know Your Data Tools
Familiarise yourself with the analytics and customer insight platforms mentioned in the job description, like GA4 and Databricks. Be ready to discuss how you've used these tools in past roles to drive insights and optimise performance.
✨Showcase Your Leadership Skills
Prepare examples of how you've led and developed high-performing analytics teams. Highlight specific instances where your leadership directly contributed to improved team performance or project outcomes.
✨Connect Behaviour to Business Outcomes
Be prepared to discuss how you can link customer behaviour and site performance to business results. Think of concrete examples from your experience where your analysis led to actionable recommendations that positively impacted the bottom line.
✨Communicate Clearly and Confidently
Practice articulating complex data insights in a simple, engaging way. You’ll need to influence stakeholders, so focus on storytelling techniques that make your findings relatable and actionable.
