At a Glance
- Tasks: Drive sponsorship sales and develop marketing partnerships for the NFL globally.
- Company: Join a dynamic team within the NFL's third-party agency partner.
- Benefits: Comprehensive benefits package and opportunities for professional growth.
- Other info: Onsite role with no remote options, fostering collaboration and team culture.
- Why this job: Be at the forefront of sports marketing and make impactful connections.
- Qualifications: 5+ years in sponsorship sales, strong communication skills, and a degree in a relevant field.
The predicted salary is between 50000 - 70000 £ per year.
Overview
The Manager, Sponsorship Sales, is a key member of the Business Development team responsible for generating revenue by developing and selling integrated marketing partnerships for the NFL globally. This role requires a highly self‑motivated, proactive seller who can independently identify opportunities, drive initiatives forward, and operate with minimal oversight in a fast‑paced, international environment. This position will work collaboratively across the NFL to identify partnerships that support key initiatives such as International growth, NFL FLAG, audience growth across youth, multicultural and women, and game innovation.
Responsibilities
- Responsible for developing global and local market sales pipeline and partnership development to reach Sponsorship revenue goals.
- Cultivate global and local market category prospects through category analysis and market research, with a focus on international markets without a dedicated new business resource.
- Establish and build relationships with key external contacts (e.g., corporate decision makers at Fortune 500 companies and influencers in the sports marketing and agency world), particularly within the European and global marketing ecosystem.
- Pursue prospects through contact strategy, development and delivery of sales presentations, negotiation, and contract execution.
- Actively contribute innovative thinking and fresh ideas that help lead to new revenue generating sponsorship opportunities and contribute to cross-functional working groups consisting of key internal stakeholders (e.g., Media, IT, Football Operations, Social Responsibility, etc.) to develop customized marketing platforms that align with prospective partner objectives.
- Develop and write strategic, customized presentations and partnership proposals for prospects.
- Effectively maintain sales pipeline and reporting documents, as well as other duties as directed.
- Line management of Sponsorship Business Development Coordinator, aiding and enabling their contributions to the team in partnership with Director and Senior Manager.
Required Qualifications
- Degree educated (Marketing/Digital, Administration/Business, Finance and/or related)
- Minimum 5 years’ experience in sponsorship sales and/or business development experience at league, team, agency, and/or company with demonstrated exposure to European and/or global sponsorship markets strongly preferred
- Excellent written and verbal communicator; ability to build trusted relationships and influence across all levels both internally and externally
- Proficiency in using PowerPoint, Excel, and Word with the ability to create clear, compelling, and highly detailed client‑facing materials
- Multitasking skills and good time-management skills with the ability to independently prioritize workload and manage multiple workstreams simultaneously
- Passport (for international travel)
- Fluency in French and/or Spanish is preferred, but not required
Preferred Qualifications
- Energetic, self-starter with a passion for uncovering synergies between Fortune 500 brands and the NFL
- Strong knowledge of sports marketing and/or sponsorship landscape
- Proficient in conducting industry research, prospecting, outreach, pitch ideation, and proposal development
- Ability to build trusted relationships and influence across all levels both internally and externally
- Experienced in leveraging network to initiate and develop relationships with senior level marketing executives
Benefits
To learn more about our comprehensive benefits offerings, please visit NFL BENEFITS.
Location & Working Arrangements
At the NFL, in-person work at our offices is a top priority because it allows us to collaborate more effectively, build stronger connections, and maintain the culture that drives our success. This role requires onsite presence at an NFL office or stadium location, and remote and/or hybrid working options are not offered. NO RELOCATION ASSISTANCE WILL BE PROVIDED.
Equal Employment Opportunity
The NFL is committed to building an inclusive work environment that reflects our incredible fan base. We provide an environment of mutual respect where equal employment opportunities are available to all employees and applicants without regard to status as protected by applicable federal, state, and local laws.
Manager, Sponsorship Sales (UK- External Agency Position) employer: The National Football League
As a Manager in Sponsorship Sales, you will thrive in a dynamic and collaborative environment that prioritises innovation and growth. The company offers a vibrant work culture with a strong emphasis on employee development, providing opportunities to engage with high-profile clients and contribute to impactful marketing partnerships. Located in the heart of the sports industry, this role allows you to be at the forefront of global sponsorship initiatives while enjoying comprehensive benefits and a commitment to inclusivity.
Contact Details:
The National Football League Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Manager, Sponsorship Sales (UK- External Agency Position)
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks, especially those in sports marketing. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. The more people you know, the better your chances of landing that dream job!
✨Tip Number 2
Show off your skills! When you get the chance to present or pitch, make it count. Use your PowerPoint prowess to create engaging presentations that highlight your innovative ideas. Remember, first impressions matter, so make yours unforgettable!
✨Tip Number 3
Stay organised! Keep track of your applications, follow-ups, and networking contacts. Use tools like spreadsheets or apps to manage your sales pipeline effectively. This will help you stay on top of opportunities and show potential employers that you mean business.
✨Tip Number 4
Apply through our website! We’ve got loads of opportunities waiting for you. By applying directly, you’ll ensure your application gets the attention it deserves. Plus, it’s a great way to show your enthusiasm for joining our team!
We think you need these skills to ace Manager, Sponsorship Sales (UK- External Agency Position)
Some tips for your application 🫡
Show Off Your Experience:Make sure to highlight your relevant experience in sponsorship sales and business development. We want to see how you've successfully navigated the European and global markets, so don’t hold back on those achievements!
Tailor Your Application:Customise your application to reflect the specific requirements of the role. Use keywords from the job description to demonstrate that you understand what we’re looking for and how you fit into our vision.
Craft Compelling Presentations:Since this role involves creating strategic presentations, showcase your skills by including examples of past work. We love seeing clear, engaging materials that have made an impact in your previous roles.
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity with the NFL’s third-party agency partner.
How to prepare for a job interview at The National Football League
✨Know Your Market
Before the interview, dive deep into the European and global sponsorship markets. Understand the current trends, key players, and potential opportunities. This knowledge will not only impress your interviewers but also help you articulate how you can contribute to their goals.
✨Craft Compelling Presentations
Since this role involves creating strategic presentations, practice developing a few sample proposals tailored to potential partners. Use PowerPoint to showcase your ability to create clear and engaging materials that align with the NFL's objectives. Bring these examples to the interview to demonstrate your skills.
✨Build Relationships
Highlight your experience in building relationships with corporate decision-makers. Prepare specific examples of how you've successfully influenced stakeholders in previous roles. This will show your interviewers that you have the interpersonal skills necessary for this position.
✨Show Your Passion
Let your enthusiasm for sports marketing and sponsorship shine through during the interview. Share your insights on how you can uncover synergies between brands and the NFL. A genuine passion for the industry can set you apart from other candidates.
