At a Glance
- Tasks: Drive global sponsorship partnerships and generate revenue for the NFL.
- Company: Join a dynamic third-party agency working with the NFL.
- Benefits: Comprehensive benefits, inclusive culture, and a focus on collaboration.
- Other info: Onsite role with no remote options; great career growth potential.
- Why this job: Be part of an exciting team shaping the future of sports marketing.
- Qualifications: 7+ years in sponsorship sales; strong communication and relationship-building skills.
The predicted salary is between 60000 - 80000 £ per year.
The Senior Manager, Global Sponsorship New Business Development, is a key member of the Business Development team responsible for generating revenue by developing and selling integrated marketing partnerships for the NFL globally. This position will work collaboratively across the NFL to identify partnerships that support key initiatives such as NFL FLAG, International growth, audience growth across youth, multicultural and women, and game innovation.
Essential Functions:
- Responsible for developing global pipeline and partnership development to reach Sponsorship revenue goals.
- Cultivate global and local market category prospects through category analysis and market research, with a focus on international markets without a dedicated new business resource.
- Establish and build relationships with key external contacts (e.g., corporate decision makers at Fortune 500 companies and influencers in the sports marketing and agency world).
- Pursue prospects through contact strategy, development and delivery of sales presentations, negotiation, and contract execution.
- Actively contribute innovative thinking and fresh ideas that help lead to new revenue generating sponsorship opportunities and contribute to cross-functional working groups consisting of key internal stakeholders (e.g., Media, IT, Football Operations, Social Responsibility, etc.) to develop customized marketing platforms that align with prospective partner objectives.
- Develop and write strategic, customized presentations and partnership proposals for prospects.
- Effectively maintain sales pipeline and report documents, as well as other duties as directed.
- Help manage Sponsorship Business Development Senior Coordinator contributions to the team in partnership with Senior Director.
Required Education and Experience:
- Degree educated (Marketing/Digital, Administration/Business, Finance and/or related).
- Minimum 7 years’ experience in sponsorship sales and/or business development experience at league, team, agency, and/or company.
- Excellent written and verbal communicator; ability to build trusted relationships and influence across all levels both internally and externally.
- Proficiency in using PowerPoint, Excel, and Word.
- Multitasking skills and good time-management skills.
- Passport (for international travel).
Other Key Attributes / Characteristics:
- Energetic, self-starter with a passion for uncovering synergies between Fortune 500 brands and the NFL.
- Strong knowledge of sports marketing and/or sponsorship landscape.
- Proficient in conducting industry research, prospecting, outreach, pitch ideation, and proposal development.
- Experienced in leveraging network to initiate and develop relationships with senior level marketing executives.
Benefits Information: To learn more about our comprehensive benefits offerings, please visit: NFL BENEFITS. At the NFL, in-person work at our offices is a top priority because it allows us to collaborate more effectively, build stronger connections, and maintain the culture that drives our success. This role requires onsite presence at an NFL office or stadium location, and remote and/or hybrid working options are not offered. NO RELOCATION ASSISTANCE WILL BE PROVIDED.
The NFL is committed to building an inclusive work environment that reflects our incredible fan base. We provide an environment of mutual respect where equal employment opportunities are available to all employees and applicants without regard to status as protected by applicable federal, state, and local laws.
WHO WE ARE: NFL Core Values:
- Respect: Everyone matters. We celebrate diverse opinions, honor hard work, and value every contribution.
- Integrity: We do what's right, even when it's tough. We hold ourselves accountable and always follow through.
- Team Responsibility: We support each other and our communities. No one is bigger than the game, and every action impacts others.
- Resiliency: We set high standards, overcome adversity, and adapt to challenges, always striving for excellence.
NFL Leadership Attributes:
- Build Talent: We develop and nurture potential, empowering individuals to grow and succeed.
- Execute: We take action with precision, delivering results that drive our goals forward.
- Inspire: We motivate others through vision, energy, and a commitment to excellence.
- Live Our Values: We embody our core principles in every decision and action.
- Know the Business: We stay informed, understand our industry, and make decisions that strengthen our position.
- Think Big: We challenge the status quo, envision bold possibilities, and strive for transformative impact.
WHO YOU ARE: Talent Attributes:
- What we expect for our employees: Embody an enthusiastic, proactive can-do attitude.
- Embrace grit, free from ego or entitlement.
- Excel as a relationship builder, with the ability to influence.
- Eager learner, driven by passion rather than just ambition.
- Encompasses an incredible work ethic with an agile mindset.
Senior Manager, Sales (UK - External Agency Position) in London employer: The National Football League
As a Senior Manager in Sales with one of the NFL's esteemed third-party agency partners, you will thrive in a dynamic and inclusive work environment that prioritises collaboration and innovation. The agency offers comprehensive benefits and fosters a culture of respect and integrity, empowering employees to grow and succeed while working closely with influential brands in the sports marketing landscape. This role not only provides the opportunity to develop strategic partnerships but also allows you to be part of a team that values diverse perspectives and strives for excellence in every endeavour.
Contact Details:
The National Football League Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Senior Manager, Sales (UK - External Agency Position) in London
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks, especially those in sports marketing. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. Remember, it’s all about building those relationships!
✨Tip Number 2
Show off your skills! When you get the chance to present or pitch, make it count. Use engaging visuals and tell a story that resonates with your audience. We want to see your passion for sponsorship and how you can bring fresh ideas to the table.
✨Tip Number 3
Stay organised! Keep track of your prospects and follow up regularly. Use tools like spreadsheets or CRM software to manage your pipeline effectively. This will help you stay on top of your game and ensure no opportunity slips through the cracks.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take the initiative to engage directly with us. Don’t miss out on this chance!
We think you need these skills to ace Senior Manager, Sales (UK - External Agency Position) in London
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the role. Highlight your experience in sponsorship sales and business development, especially any work with Fortune 500 companies. We want to see how your skills align with the NFL's goals!
Show Off Your Communication Skills:Since this role requires excellent written and verbal communication, ensure your application reflects that. Use clear, concise language and make your points stand out. We love a good storyteller, so don’t be afraid to showcase your personality!
Demonstrate Your Passion:Let us know why you’re excited about this opportunity! Share your enthusiasm for sports marketing and how you can contribute to the NFL’s initiatives. We’re looking for someone who’s not just qualified but genuinely passionate about the role.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy – just follow the prompts and you’ll be all set!
How to prepare for a job interview at The National Football League
✨Know Your Stuff
Make sure you’re well-versed in the NFL's sponsorship landscape and the specific role you're applying for. Research recent partnerships, trends in sports marketing, and how they align with the NFL’s initiatives. This will show your genuine interest and understanding of the industry.
✨Build Relationships
Since this role involves cultivating relationships with key decision-makers, think about how you can demonstrate your networking skills during the interview. Share examples of how you've successfully built and maintained professional relationships in the past, especially with senior-level executives.
✨Showcase Your Creativity
The job requires innovative thinking for new revenue-generating opportunities. Prepare to discuss your creative ideas for potential partnerships or marketing strategies that could benefit the NFL. Bring a few examples of past successful pitches or proposals to illustrate your point.
✨Practice Your Presentation Skills
As you'll need to develop and deliver sales presentations, practice articulating your thoughts clearly and confidently. Consider doing mock interviews or presentations with friends or colleagues to refine your delivery and ensure you can engage your audience effectively.
