Search Engine Optimisation Manager

Are you an SEO expert obsessed with organic traffic, technical audits, and ranking results? Do you love crafting and executing strategies that drive measurable growth? If so, we’d love to hear from you. At The Munro Agency, we’re on the hunt for an SEO Manager who blends strategic thinking with deep technical know-how. This is a hands-on role, ideal for someone who lives and breathes search engine optimisation and wants to make a real impact across a variety of B2B clients. We’re especially keen to hear from those who are excited by the evolution of search—from traditional rankings to AI Overviews and Answer Engine Optimisation (AEO).

If you’re curious about how content is surfaced in ChatGPT, Perplexity, and Google’s Search Generative Experience (SGE), you’ll feel right at home here.

What You’ll Do

• Own and deliver comprehensive SEO strategies across multiple client accounts.
• Conduct technical SEO audits, keyword research, content planning, and competitor analysis.
• Lead AEO initiatives by structuring content for AI visibility, including schema, structured data, semantic search optimisation, and conversational queries.
• Monitor and improve site performance, page speed, indexing, and crawlability.
• Collaborate with content, design, and development teams to ensure SEO is embedded from ideation to implementation.
• Track rankings, organic traffic, AI referral traffic, and conversions using GA4, Search Console, and third-party tools.
• Stay ahead of the curve on algorithm updates, AI-generated content, and the shifting SERP landscape.

Your Responsibilities

• Drive all aspects of SEO, from technical foundations to off-page authority building.
• Create structured content and metadata with AEO in mind (FAQ formats, semantic headings, schema markup).
• Optimise for visibility in emerging platforms such as ChatGPT, Perplexity, and Google’s AI Overviews.
• Translate data into clear performance reports and actionable strategy updates.
• Support the Director with high-priority client strategy and internal training on AI search trends.

What are the role requirements?

• 3+ years of proven SEO experience (agency experience preferred).
• Strong knowledge of technical SEO, on-page optimisation, and modern content strategy.
• Hands-on experience with tools like Screaming Frog, Semrush, Search Console, GA4, and schema generators.
• A clear understanding of how AI and LLMs are reshaping the search landscape—and the curiosity to keep learning.
• Comfortable writing or briefing content optimised for both humans and machines.
• Strong analytical and communication skills.

Who excels in this role?

• You think beyond rankings and know how to optimise for visibility across AI platforms.
• You’re excited by the future of search—and want to help shape it.
• You enjoy working on complex SEO challenges and translating them into commercial wins.
• You’re proactive, collaborative, and thrive in a fast-moving, ideas-driven environment.

What are some of the benefits of working at The Munro Agency?

• Flexible working hours (after 6-month trial period)
• Hybrid working + city centre office
• Learning & development budget
• Interactive employee training and on-boarding
• Training for Marketing Automation and Google certifications

The Downsides of Working at The Munro Agency

• Early Finish Fridays: You’ll often be asked to finish early on a Friday.
• Dad Jokes Galore: Prepare for an onslaught of dad jokes from our director.
• Cheesecake Mondays: Endure a slice of cheesecake every Monday.
• Mandatory Team Lunch: Once a month, enjoy a team lunch on us.
• Emoji-fixation: Your face could be turned into an emoji for internal chats.
• Festive Follies: Christmas parties to remember (or forget).
• Tiree Office Trips: Occasional trips to our Tiree office for a change of scenery—and maybe some windsurfing?

Starting salary is £35,000. Our customer base is predominantly based in the UK and USA with a heavy focus on B2B. As an employer, the company strives to foster a dynamic work environment that sets its team members up for success and growth.