Weavers Medical, a large general practice across two sites, is creating this new post to lead its marketing, communications and digital presence. The officer will plan, create, publish and monitor campaigns across digital, social media, print and local media, aimed at patients, staff and the local community. The role is hands‑on and includes targeted campaigns for new housing developments, with 37.5 hours a week, mainly office‑based with one day remote after probation.
What the job involves
- Develop and maintain an annual marketing and communications plan for the practice
- Plan, create, publish and monitor marketing and communications across digital, social media, print and local media
- Develop campaigns on new services, access changes, digital services, patient initiatives, staff recruitment and community engagement
- Develop targeted campaigns for local residents, including those in areas with new housing developments
- Work with the Partnership to identify priorities for promotion and communication
- Develop campaigns that improve patient understanding, promote appropriate use of services and support the practice's reputation
- Identify opportunities to raise the practice's profile in the local community
- Monitor local demographic, housing and community developments that create engagement opportunities
- Set measures of success for campaigns and report on results regularly
- Improve campaigns based on monitoring results
What’s offered
- Remote working one day a week after the probationary period
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Contact Details:
The Methodist Church in Britain Recruitment Team
