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- Tasks: Lead strategic research projects and turn data into actionable insights for the digital advertising industry.
- Company: Join IAB UK, a leading not-for-profit in digital advertising with top global members.
- Benefits: Enjoy a competitive salary, flexible working, and a comprehensive benefits package.
- Why this job: Make a real impact on the future of digital advertising while collaborating with industry leaders.
- Qualifications: Experience in media or advertising insight, strong data storytelling skills, and a passion for digital innovation.
- Other info: Hybrid work model with opportunities for professional growth and a commitment to diversity.
The predicted salary is between 46000 - 64000 £ per year.
The IAB is the not-for-profit trade body for the digital advertising industry with members from some of the biggest companies in the world including Google, Meta, Amazon, News UK, Spotify, Microsoft and TikTok. Our purpose is to build a better future for digital advertising, for the benefit of everyone. We do this through a range of activities including events, training, research, setting standards, helping the industry to remain self-regulated and more.
The role sits in the Insight team, where the Insight & Planning Manager is responsible for leading and delivering IAB UK’s strategic and member-facing research projects, focusing on preparing members for the long-term future and improving digital outcomes measurement. You will turn data and research into clear, practical insight that helps our members understand what is happening in digital advertising now and what it means for the future. This is a role for four days a week, reporting to the Head of Insight and working closely with another Insight Manager and an Insight Executive. The four days can be worked across Monday to Friday by agreement.
Key responsibilities:
- Lead IAB UK’s externally commissioned research and insight projects, from brief through to delivery, ensuring outputs align with IAB UK’s strategy.
- Translate research and data into compelling insights, implications and recommendations for agencies, advertisers and media owners.
- Present findings from insight projects to IAB UK’s members, at company events, and at industry-wide level where appropriate.
- Support the Head of Insight in delivering measurement-focused projects that strengthen the industry’s approach to digital outcomes measurement.
- Work with IAB UK’s marketing team to turn insight into thought leadership content, presentations and member-facing resources.
- Build strong relationships with research partners and member stakeholders, representing IAB UK at relevant industry groups such as the UKOM Technical Board.
- Contribute to the annual insight plan by identifying new opportunities, projects and themes that help IAB UK achieve its strategic goals.
About you:
- Significant experience in media or advertising insight, strategy or measurement, likely gained in an agency, media owner or platform.
- Strong understanding of the digital media landscape, consumer behaviour and current approaches to measuring digital advertising effectiveness.
- Skilled in both quantitative and qualitative research methods and confident working with complex data sets.
- Excellent at data storytelling, able to turn complex findings into clear, engaging narratives for different audiences.
- Confident and compelling presenter, comfortable in front of commercial, analytical and senior strategic stakeholders.
- Curious, future-focused and motivated by improving how digital advertising works for people and businesses.
- Collaborative and organised, able to manage multiple projects and stakeholders at once.
Working at IAB UK:
We have a hybrid approach to work. The whole company is in our Holborn office every Wednesday plus one other day of their choice each week. We are committed to building a digital advertising industry that works for everybody. We value and respect all differences in people, seen and unseen, and we are happy to talk about flexible working, adjustments or support you might need.
Management structure:
This role will report into the Head of Insight. It has no line reports.
Compensation:
This role offers a salary of £46,000 (for 4 days) plus a comprehensive benefits package including a discretionary bonus.
How to apply:
To apply, please send your CV and a short covering email to Elizabeth Lane at elizabeth@iabuk.com by Friday 9 January 2026.
IAB UK: Insight & Planning Manager (4 days a week) employer: The Media Research Group (MRG)
Contact Detail:
The Media Research Group (MRG) Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land IAB UK: Insight & Planning Manager (4 days a week)
✨Tip Number 1
Network like a pro! Reach out to folks in the digital advertising industry, especially those connected to IAB UK. Attend events, webinars, or even casual meet-ups to get your name out there and show your enthusiasm for the role.
✨Tip Number 2
Prepare for interviews by diving deep into IAB UK's recent projects and initiatives. Knowing their current focus areas will help you tailor your insights and demonstrate how you can contribute to their mission.
✨Tip Number 3
Showcase your data storytelling skills! Bring examples of how you've turned complex data into actionable insights in past roles. This will resonate well with the Insight & Planning Manager position.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets the attention it deserves. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace IAB UK: Insight & Planning Manager (4 days a week)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Insight & Planning Manager role. Highlight your experience in media or advertising insight, and don’t forget to showcase your skills in data storytelling and research methods. We want to see how you can bring value to our team!
Craft a Compelling Covering Email: Your covering email is your chance to make a great first impression! Keep it concise but engaging, and explain why you're excited about the role and how your background aligns with our mission at IAB UK. Let us know what makes you a perfect fit!
Showcase Your Passion for Digital Advertising: In your application, let your enthusiasm for digital advertising shine through. Share any relevant projects or experiences that demonstrate your curiosity and motivation to improve the industry. We love candidates who are future-focused and eager to make a difference!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, it’s super easy – just follow the prompts and submit your CV and covering email!
How to prepare for a job interview at The Media Research Group (MRG)
✨Know Your Stuff
Make sure you’re well-versed in the digital advertising landscape. Brush up on current trends, key players like Google and Meta, and understand how measurement approaches are evolving. This will help you speak confidently about how your insights can benefit IAB UK’s members.
✨Showcase Your Data Storytelling Skills
Prepare to demonstrate how you can turn complex data into engaging narratives. Think of examples from your past work where you’ve successfully translated research findings into actionable insights. This is crucial for the role, so have a few stories ready to share!
✨Practice Your Presentation
Since presenting findings is a big part of the job, practice delivering your insights clearly and compellingly. You might want to rehearse in front of friends or colleagues to get comfortable with your delivery and receive feedback on your style.
✨Be Ready to Collaborate
IAB UK values collaboration, so be prepared to discuss how you’ve worked with teams in the past. Think about specific projects where you’ve built strong relationships with stakeholders and how that contributed to successful outcomes. This will show you’re a team player!
