At a Glance
- Tasks: Support campaign implementation in sports, iGaming, lifestyle, and entertainment sectors.
- Company: Join an award-winning global digital marketing agency with a unique approach.
- Benefits: Enjoy 25+1 holiday days, pension scheme, medical benefits, and personal days.
- Other info: Remote work opportunity with a dynamic team and growth potential.
- Why this job: Make an impact in a fast-paced environment while developing your PR skills.
- Qualifications: Degree holder with at least 1 year of Digital PR experience.
The predicted salary is between 30000 - 40000 € per year.
The Media Image is an award-winning, independent global digital marketing agency. We deliver full-funnel, data-driven results for a wide range of clients in sectors like e-commerce, finance, and beauty across the US, UK, and EMEA. Valuing proactive partnerships and authenticity, we disrupt the market with our unique approach.
We're seeking a hands-on Digital PR Executive to support our team with campaign implementation, focusing on sports, iGaming, lifestyle, and entertainment verticals in the US and Canada. This fast-paced support role is perfect for someone experienced in earned media outreach and confident using tools like Roxhill, Muck Rack, or similar.
Your responsibilities will include:
- Building high-quality media lists
- Researching news for ideation and reactive story angles
- Writing personalized pitch emails to journalists
- Tracking success rates and monitoring live coverage
- Helping re-angle stories for different media hooks
- Supporting the off-page SEO department when required, including link building and managing publishers
Role Requirements
Essential:
- 2:1 Bachelor’s Degree or location equivalent from an internationally-recognized university
- 1 year experience in a Digital PR related role in an Agency
- A solid understanding of Digital PR and various tactics to earn media coverage
- Experience using media databases like Roxhill, Muckrack
- Comfortable working across multiple campaigns at once
- Experience and understanding of the US market & news cycle
Desirable:
- Pitch writing skills are ideal but not essential
- Interest in US Sports/iGaming
- Proven successful campaigns
- Skills in sourcing link placement and managing publishers
- Experience with guest post outreach
- Negotiation with publishers for link placement
- Familiar with SEO principles (on-page, off-page, backlink strategy) to ensure effective link placements
About You
- Thrive in a dynamic, remote environment
- High competency in Excel, Word and PowerPoint
- Take initiative
- Problem-solving attitude
- Willingness to learn
- “Can-do” attitude
- Analytical, numerate aptitude
- Strong English communication skills, written and verbal
About our Benefits
- Holiday: 25 +1 p/a worked
- Pension: 4% Salary Sacrifice
- Mat/Pat: Yes - Above stat.
- Medical: Yes (Vitality)
- Personal Days: 3 p/a
Digital PR Executive in Warrington employer: The Media Image
The Media Image is an exceptional employer that fosters a dynamic and inclusive remote work culture, perfect for those looking to thrive in the fast-paced world of digital marketing. With a strong emphasis on employee growth, we offer comprehensive benefits including generous holiday allowances, pension contributions, and health support, ensuring our team members feel valued and supported. Join us to be part of an innovative agency that champions creativity and collaboration while delivering impactful results for clients across diverse sectors.
StudySmarter Expert Advice🤫
We think this is how you could land Digital PR Executive in Warrington
✨Tip Number 1
Network like a pro! Reach out to people in the industry on LinkedIn or attend virtual events. We can’t stress enough how important it is to make connections that could lead to job opportunities.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best work in Digital PR. Whether it's successful campaigns or creative pitches, let us see what you can do!
✨Tip Number 3
Prepare for interviews by researching the company and its recent projects. We want to see that you’re genuinely interested in what we do at The Media Image and how you can contribute.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take that extra step!
We think you need these skills to ace Digital PR Executive in Warrington
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Digital PR Executive role. Highlight your experience in earned media outreach and any tools you've used like Roxhill or Muck Rack. We want to see how your skills match what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to showcase your passion for digital PR and your understanding of the US market. We love seeing personality, so don’t be afraid to let yours come through!
Showcase Relevant Experience:When detailing your experience, focus on specific campaigns you've worked on and the results you achieved. We’re keen to see how you’ve contributed to successful projects in the past, especially in sports or lifestyle sectors.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re proactive, which we love!
How to prepare for a job interview at The Media Image
✨Know Your Stuff
Make sure you brush up on your knowledge of Digital PR and the specific sectors you'll be working in, like sports and iGaming. Familiarise yourself with tools like Roxhill and Muck Rack, as well as current trends in the US market. This will show that you're not just interested but also prepared.
✨Craft Your Pitches
Since writing personalised pitch emails is a key part of the role, practice crafting a few before your interview. Think about how you would approach different journalists and what angles you could take for various stories. This will demonstrate your creativity and understanding of media outreach.
✨Show Off Your Analytical Skills
Be ready to discuss how you've tracked success rates and monitored live coverage in past roles. Bring examples of how you've used data to inform your strategies or improve campaign performance. This will highlight your analytical mindset, which is crucial for this position.
✨Emphasise Your Team Spirit
Since this role involves supporting multiple campaigns, it's important to convey your ability to work collaboratively in a fast-paced environment. Share examples of how you've successfully worked with teams in the past and your willingness to take initiative when needed.