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For Companies At a Glance
- Tasks: Create and edit engaging digital content across various platforms.
- Company: Join The MDU, a leader in medical communications.
- Benefits: Full-time role with opportunities for professional growth and development.
- Why this job: Make an impact by shaping health-related content that informs and engages audiences.
- Qualifications: Strong writing skills and experience in digital content creation.
- Other info: Collaborative environment with a focus on innovation and quality.
The predicted salary is between 30000 - 42000 £ per year.
Purpose of the job
To commission, write and edit engaging content for all MDU and DDU channels, including the website, digital publications, social media platforms, apps, eLearning tools and email communications; ensuring it is consistent with house style and maintains the professional voice of the MDU and DDU. To add, remove and edit content using the MDU's content management system or other digital platforms. To regularly review and communicate the MDU editorial and policy guide for staff who write on behalf of the organisation.
Responsibilities
- Work with colleagues to define and manage the MDU and DDU’s content strategy, ensuring that content is shared and distributed as widely as possible amongst target audiences.
- Produce, maintain and promote the policy and editorial guide to internal customers who write material for external and internal use.
- Ensure content governance on existing, in progress and planned content.
- Manage the editorial and production process of the digital journals effectively.
- Support, coach and guide all internal customers who write for external audiences, so that they write in the MDU style and follow MDU policy guidelines.
- Develop and update protocols and processes for content provided via digital and traditional channels.
- Produce, commission, and edit digital content such as pages, guides, podcasts, eLearning, videos, features and journal articles for the websites, social media platforms, podcasts, emails and apps.
- Read documents for policy as required.
- Regularly review online content to ensure it is relevant, accurate and up to date.
- Work across the marketing and communications teams to optimise content for all activity, implementing effective SEO and PPC strategies.
- Identify and prepare images and other multimedia content for use online.
- Provide copywriting support as needed for websites and emails.
- Provide advice on content design and review content for colleagues.
- Use analytics to measure the effectiveness of content and identify areas for improvement, which may include creating, updating or archiving content.
- Undertake other tasks as required by the leadership team.
- Update and maintain the MDU policy guide in line with brand guidelines.
- Management and production of journal publications.
- Production of online content including guides and feature articles.
- Preparation of copy for inclusion in MDU and DDU marketing campaigns.
Experience, Knowledge, Skills and Qualifications
- The ability to prepare high quality written material, consistent in style and in line with MDU policy and tone.
- The ability to take complex information and distil it into concise, readable and easily understandable web-ready copy.
- The ability to edit pre-prepared articles in order to make these read more easily both online and offline.
- The ability to research ideas using a range of techniques in order to produce articles.
- Familiarity with software tools for project management, CMS, design or editing.
- Proven experience of taking a publication from concept to print including management of the interim steps.
- The ability to write original content based on a concept or brief.
- While not essential, an understanding or experience of writing about medical or health issues is desirable.
Personal Competencies
- The ability to form working relationships with the MDU’s professional staff on the basis of being able to demonstrate an excellence in their own professional field.
- The ability to deliver quality results under time pressure imposed by deadlines.
- The ability to prioritise competing demands for work, and respond to adjusting priorities at the direction of the Head of Marketing.
- The ability to work collaboratively with authors and reviewers to deliver to deadlines.
- The ability to identify opportunities and risks.
- An initiative-based approach to planning and forecasting.
- An enthusiasm for the subject.
- A pragmatic, flexible attitude, allowing for maximum use of copy and content.
- A keenness to work as part of a team.
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Marketing
Digital Editor employer: The MDU
Contact Detail:
The MDU Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Editor
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to The MDU. A friendly message on LinkedIn can go a long way in getting your foot in the door.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best digital content. Whether it’s articles, social media posts, or multimedia projects, make sure it reflects your ability to engage audiences.
✨Tip Number 3
Prepare for the interview by knowing the MDU inside out. Familiarise yourself with their content style and recent projects. This will help you demonstrate how you can contribute to their goals.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to connect directly with us.
We think you need these skills to ace Digital Editor
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Digital Editor role. Highlight your experience in commissioning, writing, and editing content that aligns with the MDU's professional voice. We want to see how your skills match our needs!
Showcase Your Writing Skills: Include samples of your best written work that demonstrate your ability to distil complex information into engaging, web-ready copy. This is your chance to shine, so pick pieces that reflect your style and expertise in digital content.
Familiarise Yourself with Our Style: Before applying, take a look at the MDU's existing content to get a feel for our house style and tone. We appreciate candidates who can seamlessly adapt their writing to fit our guidelines, so show us you understand our brand!
Apply Through Our Website: We encourage you to submit your application through our website. It’s the easiest way for us to keep track of your application and ensures you don’t miss any important updates. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at The MDU
✨Know Your Content Inside Out
Before the interview, make sure you’re familiar with the MDU and DDU’s content style and tone. Review their website, social media, and any digital publications to understand what they value in their content. This will help you demonstrate your ability to align with their voice during the interview.
✨Showcase Your Editing Skills
Prepare examples of your previous work that highlight your editing prowess. Bring along samples where you've taken complex information and made it accessible. Be ready to discuss your process for editing and how you ensure consistency with house style.
✨Discuss Content Strategy
Be prepared to talk about how you would approach developing a content strategy for the MDU and DDU. Think about how you would manage the editorial process and ensure content governance. Showing that you can think strategically will impress the interviewers.
✨Demonstrate Collaboration
Since the role involves working closely with colleagues, be ready to share examples of how you’ve successfully collaborated in the past. Highlight your ability to coach others on writing style and policy guidelines, as this is key to the role.
