At a Glance
- Tasks: Drive engagement with startups and innovation ecosystems across EMEA.
- Company: Join MathWorks, a leader in tech innovation with a hybrid work model.
- Benefits: Flexible work environment, competitive salary, and opportunities for professional growth.
- Other info: Collaborative culture that values inclusivity and rewards excellence.
- Why this job: Make an impact by connecting with startups and driving innovative technologies.
- Qualifications: Bachelor's degree and relevant experience in marketing or business development.
The predicted salary is between 50000 - 70000 £ per year.
Job Summary
Math Works has a hybrid work model that enables staff members to split their time between office and home.
The hybrid model provides the advantage of having both in-person time with colleagues and flexible at-home life optimizations.
Learn
More
Math Works is seeking a Marketing and Business Development Specialist to drive engagement with startup/accelerators and innovation ecosystems across EMEA.
In this role, you will build and expand relationships with accelerator organizations, increase awareness of Math Works products and programs, and help create new business opportunities with startups developing innovative technologies.
Working closely with the Global Startup Team, Sales, and Field Marketing, you will identify strategic accelerator/incubator partnerships, promote adoption of MATLAB and Simulink within startup communities, and contribute to pipeline growth through business development and ecosystem engagement activities.
Math Works nurtures growth, appreciates inclusivity, encourages initiative, values teamwork, shares success, and rewards excellence.
Responsibilities Ecosystem Development & Partnership Management
- Identify, engage, and develop relationships with startup accelerators, incubators, innovation hubs, industry organizations, and government-supported innovation programs across EMEA.
- Build and maintain relationships with executive leaders, program managers, community managers, and other key stakeholders within accelerator organizations.
- Expand awareness and participation in the Math Works Startup and Accelerator Program among target organizations.
- Identify emerging startup ecosystem trends, technology focus areas, and strategic partnership opportunities to support Math Works growth objectives.
- Startup Business Development
- Develop and execute strategies to generate new business opportunities through accelerator partnerships.
- Identify and prioritize target accelerator organizations and startup communities aligned with Math Works strategic growth areas.
- Collaborate with Sales teams to create and advance opportunities with startup companies.
- Identify opportunities to increase adoption of Math Works products within accelerator programs and startup cohorts.
- Marketing & Cross-Functional Collaboration
- Partner with EMEA Field Marketing teams to leverage campaigns, events, digital programs, and customer stories to increase awareness of Math Works solutions within the startup ecosystem.
- Support content development activities, including startup and accelerator success stories, interviews, and other awareness initiatives.
- Collaborate with the Global Startup Team to ensure alignment of regional activities with worldwide startup engagement strategies.
- Business Operations
- Maintain accurate records of business development activities, opportunities, and forecasts using Salesforce.
- Monitor performance against key business development and program objectives and communicate progress to stakeholders.
- Track program participation, product usage, and engagement metrics to measure impact and identify growth opportunities.
Qualifications
- A bachelor's degree and 6 years of professional work experience (or a master's degree and 3 years of professional work experience, or a Ph D degree, or equivalent experience) is required.
- Additional Qualifications Communication & Stakeholder Engagement
- Excellent communication, presentation, and influencing skills, with the ability to engage executive and management-level audiences.
- Proven ability to collaborate effectively across cross-functional and international teams.
- Strong relationship-building skills and the ability to establish credibility with internal and external stakeholders.
- Business Execution & Operational Excellence
- Strong organizational and project management skills, with the ability to manage multiple priorities and initiatives.
- Demonstrated ability to work independently, take initiative, and drive outcomes in a dynamic environment.
- Experience using CRM systems to manage opportunities, pipeline, forecasting, and business activity reporting.
Marketing and Business Development Specialist Startups(EMEA) in Cambridge employer: The MathWorks, Inc.
The MathWorks, Inc. is an exceptional employer that fosters a collaborative and innovative work culture in the vibrant city of Cambridge, UK. Employees benefit from flexible working arrangements, opportunities for professional growth, and the chance to contribute to cutting-edge simulation technologies that make a real impact. With a strong emphasis on teamwork and continuous learning, The MathWorks provides a rewarding environment for those passionate about software engineering and physical modeling.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing and Business Development Specialist Startups(EMEA) in Cambridge
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for The MathWorks, Inc. and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like The MathWorks, Inc. are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with The MathWorks, Inc. on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at The MathWorks, Inc.. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing and Business Development Specialist Startups(EMEA) in Cambridge
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit The MathWorks, Inc.. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of The MathWorks, Inc.:Show us that you’ve done your homework! In your application, briefly mention what you admire about The MathWorks, Inc.’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at The MathWorks, Inc.
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at The MathWorks, Inc. will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At The MathWorks, Inc., they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
