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- Tasks: Lead integrated media strategies and client relationships for top tech brands.
- Company: Join The Marketing Practice, a leading B2B agency with a global team of 300+ specialists.
- Benefits: Enjoy generous PTO, private healthcare, well-being coaching, and fun social events.
- Why this job: Be part of a dynamic team that values creativity, growth, and making a positive impact.
- Qualifications: Experience in media strategy, client management, and a passion for marketing are essential.
- Other info: Diverse candidates are encouraged to apply, even if they don't meet every requirement.
The predicted salary is between 43200 - 72000 £ per year.
Welcome to The Marketing Practice. We're not just an agency; we're the trendsetters in the integrated era of B2B, armed with a global team of 300+ B2B specialists ready to unlock your potential. Our clients include the biggest names in the tech universe.
What we are looking for:
We’re looking for an experienced cross-channel media leader who will develop, present, and oversee thoughtful and accountable integrated media strategies on behalf of our clients. You are a strategic leader and have a broad understanding of the media landscape, an interest in emerging media channels, and an aptitude for identifying the appropriate media opportunities to deliver against client goals.
What you will do:
- New business development: Support and lead media focused pitches and RFPs, inputting with your own strategic insight.
- Client growth: Bring a growth mindset to assigned accounts, helping to identify and lead upsell and cross-sell opportunity conversations. Develop account plans and growth strategies, driving a team into action around them. Monitor and optimise account profitability.
- Client leadership: Serve as the Integrated Media client lead for your accounts, speaking to full program strategy and insights, advocating for and defending campaigns and overall performance. Develop meaningful, trust-based relationships with clients in order to help foster long-term partnerships.
- Strategy & planning: Lead the cross-channel paid media strategy and approach for complex, global, B2B organizations. Collaborate with creative teams to bring messaging strategies to life via relevant media placements that drive meaningful business impact.
- Supplier partnerships: Grow and foster partnerships with leading technology and media vendors to advance overall media capabilities and revenue opportunity.
- Reporting: Accountable for best practice reporting, working with our team to incorporate insight, a clear response to the client’s brief, and a compelling media story.
- Insight: Stay current on emerging media trends to proactively author POVs based on relevant industry, category, and client topics.
- Line management and team management: Share and champion best practice. Foster the conditions and environment for the team to thrive, where individuals can build their careers and develop skills as they deliver for their clients.
Who you are:
- You have a desire to excel in a marketing career.
- You are a confident and inclusive leader to clients and internal teams.
- You are a strong marketing thinker.
- You have a positive, resilient attitude, proactive in all things.
- You are ready to challenge thinking to get the best outcomes for clients.
- You are able to see the bigger picture, whilst also appreciating the details.
- You have highly developed relationship management skills, brilliant at communicating and influencing.
- You are able to learn quickly, interrogate and assimilate complex information.
- You are able to problem solve issues presented by team members whilst remaining open to new ideas.
What you will need:
- Strong, demonstrable experience working in media ideally agency side in a B2B environment with proven track record for adding value back to the client.
- Proven track record of leading and growing client accounts.
- Experience in managing key/senior client and partner relationships and comfortable communicating both internally and externally at C-Level.
- Experience of directing media programs based on client/business objectives, and of recommending marketing solutions to business challenges.
- Evidence of working with cross-discipline teams (strategy, creative, technology, media, and project management).
- Proficient with IT including Word, Excel, PowerPoint and Outlook.
- Experience of working with B2B intent and ABM platforms (such as Demandbase and 6Sense).
- Experience of media tools and processes.
- Experience of commercial management.
Generous holiday allowance (Plentiful PTO), shutdown between Christmas and New Year, private healthcare and dental insurance, group income protection, salary sacrifice pension scheme, access to well-being coaching or counselling sessions once a week, financial health support, parental leave - 12 Weeks Full Pay for Primary Carers and an additional 50% pay for 12 more weeks, social committee events, and sustainable future giving.
Don’t meet every single requirement? Don’t count yourself out just yet. At The Marketing Practice, we are dedicated to building a diverse workplace based on merit, great work ethics, and character. So, if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway.
Media Director (London) employer: The Marketing Practice
Contact Detail:
The Marketing Practice Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Media Director (London)
✨Tip Number 1
Network with professionals in the B2B media landscape. Attend industry events, webinars, or local meetups to connect with potential colleagues and clients. Building relationships can give you insights into the company culture and may even lead to referrals.
✨Tip Number 2
Stay updated on the latest trends in integrated media strategies. Follow relevant blogs, podcasts, and thought leaders in the B2B marketing space. This knowledge will not only help you in interviews but also demonstrate your passion for the industry.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully led media strategies in the past. Be ready to share metrics and outcomes that showcase your ability to drive client growth and account profitability.
✨Tip Number 4
Familiarise yourself with the company's key clients and their industries. Understanding their needs and challenges will allow you to tailor your approach and demonstrate how you can add value to their accounts right from the start.
We think you need these skills to ace Media Director (London)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in media, particularly in a B2B environment. Emphasise your leadership skills and any successful campaigns you've managed.
Craft a Compelling Cover Letter: Your cover letter should reflect your understanding of The Marketing Practice's mission and values. Discuss how your experience aligns with their needs and express your enthusiasm for the role.
Showcase Your Strategic Thinking: In your application, provide examples of how you've developed and implemented media strategies that have driven growth for clients. Highlight your ability to analyse data and optimise campaigns.
Demonstrate Relationship Management Skills: Include specific instances where you've successfully built and maintained client relationships. This is crucial for the Media Director role, so make it clear how you can foster trust and collaboration.
How to prepare for a job interview at The Marketing Practice
✨Research the Company
Before your interview, take some time to understand The Marketing Practice's mission, values, and recent projects. Familiarise yourself with their clients and the media landscape they operate in. This will help you tailor your responses and demonstrate your genuine interest in the role.
✨Showcase Your Strategic Thinking
As a Media Director, you'll need to exhibit strong strategic thinking skills. Prepare examples of past campaigns where you developed integrated media strategies that led to measurable success. Be ready to discuss how you approach problem-solving and decision-making in a media context.
✨Demonstrate Relationship Management Skills
Highlight your experience in managing client relationships, especially at a senior level. Share specific instances where you've built trust and rapport with clients, and how this has positively impacted campaign outcomes. This is crucial for fostering long-term partnerships.
✨Prepare for Scenario-Based Questions
Expect scenario-based questions that assess your ability to handle challenges in a media environment. Think about potential issues you might face in the role and how you would address them. This will showcase your critical thinking and adaptability.
