At a Glance
- Tasks: Lead and optimise CRM campaigns across email, SMS, and direct mail.
- Company: Established UK retail business with a focus on innovation.
- Benefits: Hybrid work model, competitive salary, and opportunities for career growth.
- Other info: Collaborative environment with a focus on data-driven decision making.
- Why this job: Take your CRM career to the next level and make a real impact.
- Qualifications: 2+ years in CRM or lifecycle marketing, strong Excel skills required.
The predicted salary is between 30000 - 40000 £ per year.
Location: Blackpool (hybrid – 3 days onsite)
A well-established UK retail business is looking to hire a Senior CRM Coordinator to support and develop its CRM activity across email, SMS, and direct mail. This role is hands-on and suited to someone looking to take the next step in their CRM career, with responsibility for day-to-day execution as well as contributing to CRM strategy. You’ll work closely with CRM and marketing stakeholders, focusing particularly on lifecycle and automated campaigns.
Key Responsibilities
- Deliver and optimise CRM campaigns across email, SMS, and direct mail
- Support the build and ongoing optimisation of lifecycle and automated journeys
- Own CRM campaign planning and execution from brief to delivery
- Produce reporting and analysis to track performance and inform decisions
- Work closely with wider marketing and digital teams
Experience Required
- Minimum 2 years’ experience in a CRM or lifecycle marketing role
- Hands-on experience with CRM or ESP platforms (e.g. Bloomreach or similar)
- Strong Excel skills and confidence working with campaign data
- Experience using analytics tools such as Google Analytics
- Background in retail, ecommerce, or multi-channel environments preferred
Senior CRM Coordinator employer: The Marketing Meetup Ltd
As a Managing Partner in eCommerce at our global media network, you will thrive in a dynamic and inclusive work culture that prioritises innovation and collaboration. With a focus on employee growth, we offer extensive professional development opportunities and the chance to lead high-profile projects across Europe and North America, all while enjoying the flexibility of a hybrid working model in vibrant London. Join us to make a significant impact in the digital commerce landscape and be part of a team that values your expertise and vision.
