At a Glance
- Tasks: Lead multi-channel brand campaigns and manage supplier relationships to maximise performance.
- Company: Join a dynamic marketing team focused on impactful brand strategies across various products.
- Benefits: Opportunity to influence brand performance and manage high-profile campaigns.
- Other info: Role involves managing budgets and ensuring compliance with GDPR and FCA regulations.
- Why this job: Shape and deliver brand strategy while developing junior marketing team members.
- Qualifications: Proven experience in brand or campaign management, particularly in financial services.
The predicted salary is between 40000 - 50000 £ per year.
Are you an experienced brand marketer with a passion for developing impactful campaigns and building strong brand presence? We’re looking for a Brand Manager to join our marketing team and play a key role in shaping and delivering brand strategy across a portfolio of products and brands. This is an exciting opportunity to lead high profile campaigns, manage key partnerships and suppliers, and influence brand performance across multiple marketing channels.
The Role
As Brand Manager, you’ll support the Brand Marketing Lead in developing and delivering integrated brand campaigns that drive awareness, engagement and commercial growth. You’ll oversee campaign execution from concept through to delivery, manage budgets and supplier relationships, and use performance insights to shape future marketing activity.
What You’ll Be Doing
- Leading the development and delivery of multi channel brand campaigns
- Managing supplier, agency and ambassador relationships to maximise campaign performance
- Identifying new marketing opportunities and supporting brand growth initiatives
- Overseeing media planning and placement across advertising, sponsorship and events
- Managing campaign budgets and tracking performance against objectives
- Analysing campaign results and providing recommendations for future activity
- Leading annual reviews of marketing collateral and brand assets
- Working closely with internal stakeholders to ensure campaigns align with business objectives
- Supporting and attending events, sponsorship activations and promotional activities
- Managing customer communications in line with GDPR, FCA and regulatory requirements
- Line managing and developing junior marketing team members
Requirements
- Proven experience in a brand, campaign or marketing management role
- Strong campaign planning and project management skills
- Experience managing agencies, suppliers or commercial partnerships
- Ability to analyse campaign performance and interpret business data
- Excellent communication and stakeholder management skills
- Strong commercial awareness and creative thinking
- High attention to detail and organisational skills
- Advanced knowledge of Microsoft Office, particularly Excel and PowerPoint
- Ability to work independently and manage multiple priorities
- Experience within financial services or a regulated industry
- Experience managing ambassador or sponsorship partnerships
Brand Marketing Manager in Liverpool employer: The Marketing Meetup Ltd
This role is based in a vibrant marketing team dedicated to building strong brand presence. Employees enjoy opportunities for professional development and the chance to lead exciting campaigns. The company operates within the financial services sector, ensuring a regulated environment for innovative marketing strategies.
