At a Glance
- Tasks: Lead innovative marketing strategies to drive sales and customer engagement.
- Company: Join the fun and dynamic team at Krispy Kreme UK & Ireland.
- Benefits: Enjoy 25 days holiday, hybrid working, and exclusive employee perks.
- Other info: Fast-paced environment where big ideas and curiosity are celebrated.
- Why this job: Make a real impact while spreading joy through delicious doughnuts.
- Qualifications: Commercial mindset with a passion for creativity and teamwork.
The predicted salary is between 60000 - 80000 £ per year.
Overview
Love turning brilliant ideas into brilliant results?
- This doughlightful new role could be right up your street…
- We're looking for a
Head of Commercial Marketing to help shape and step change the trajectory and next chapter of growth here at Krispy Kreme UK & Ireland.
Not for the faint hearted, this isn't a traditional Marketing or GTM role.
It's not just about launching brand or product campaigns.
This is the sweet spot where creativity and out of the box marketing thinking meets commercial thinking, meets customer obsession to plan and execute best in class growth plans.
You'll be at the heart of our business, turning brand campaigns and innovation into sales, customer demand into commercial success, and great ideas into measurable growth across our retail shops, e-commerce, delivery and partner channels.
If you thrive on spotting opportunities, making data-driven decisions and seeing your work deliver real commercial impact, we'd love to hear from you.
Responsibilities
From pricing and promotions to product launches, trading performance and channel strategy, you'll help shape how Krispy Kreme grows today while building the opportunities of tomorrow.
Requirements
You'll thrive here if you
• Love doughnuts !!
- Love finding new ways to drive sales and profitable growth.
- Think commercially while always keeping the customer front of mind.
- Turn insight into action and ideas into results.
- Enjoy working across teams to bring exciting products and campaigns to life.
- Are energised by a fast-paced environment where no two days are the same.
At Krispy Kreme, we don't just sell doughnuts.
We create moments of joy.
We're ambitious, collaborative, fast-moving and never take ourselves too seriously.
It's a place where big ideas are welcomed, curiosity is encouraged and you'll have the freedom to make a genuine impact.
What's in it for you?
- 25 days' holiday plus bank holidays, with the option to buy up to 5 additional days.
- Pension scheme (5% employee / 3% employer) and life assurance at 3x salary.
- Bupa healthcare, wellbeing support through We Care and Grocery Aid, plus enhanced sick pay.
- Hybrid working (London office three days per week)
- Access to exclusive employee perks through our Treat Box rewards platform.
- Weekly doughnuts on us, plus 50% off doughnuts and 30% off drinks in every UK Krispy Kreme store.
If you're ready to shape commercial marketing strategy, influence business performance and help bring even more moments of joy to our customers, we'd love to hear from you.
Apply today – It could only be Krispy Kreme.
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StudySmarter Expert Advice🤫
We think this is how you could land Head of Commercial Marketing
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for The Marketing Meetup Ltd and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like The Marketing Meetup Ltd are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with The Marketing Meetup Ltd on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at The Marketing Meetup Ltd. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Head of Commercial Marketing
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit The Marketing Meetup Ltd. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of The Marketing Meetup Ltd:Show us that you’ve done your homework! In your application, briefly mention what you admire about The Marketing Meetup Ltd’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at The Marketing Meetup Ltd
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at The Marketing Meetup Ltd will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At The Marketing Meetup Ltd, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
