At a Glance
- Tasks: Develop website strategies for ambitious B2B tech companies and analyse performance data.
- Company: Dynamic agency specialising in optimising websites for mid-market B2B companies.
- Benefits: Employee ownership, hybrid work flexibility, and a dedicated development plan.
- Other info: Work in a culture of humility, empathy, and adaptability.
- Why this job: Join a growing team and make a real impact on innovative B2B brands.
- Qualifications: Strong background in B2B strategy, UX, and analytics; agency experience preferred.
The predicted salary is between 40000 - 50000 £ per year.
We're looking for someone who can think across the entire buyer journey to develop website strategies for ambitious mid-market B2B technology companies. This agency specialises in building & optimising websites for mid-market B2B companies. They turn complex go-to-market challenges into clear, connected growth systems. Their team of 50 people combine strategy, UX, content, SEO/AEO, and HubSpot delivery to generate inbound leads that convert and drive revenue. They are growing quickly and this role is a key hire.
Where you come in… This role reports to one of the founders and will see you working with new, and retained clients, to analyse performance data, identify opportunities and produce actionable insights to help drive traffic, create demand and ultimately convert leads for your client base.
What you’ll do day to day:
- Run discovery and kick-off calls (must be used to presenting on video calls)
- Translate ambiguous client needs into clear actionable recommendations
- Analyse performance insight to inform future strategy
- Balance data-driven thinking with creative intuition
- Provide detailed guidance on what marketing levers to pull to drive traffic and subsequent conversions.
What you’ll need:
- A strong background in B2B website strategy, UX, CRO, and/or content strategy
- Mid-Market B2B experience
- Ability to extract information from marketing and web analytics
- Confidence to lead workshops & present ideas/reports
- Agency experience managing multiple projects
- Strong CMS/CRM understanding (HubSpot experience is a big plus)
- An interest and experience in AI & Automation tools like Claude
What's in it for you:
- Employee Owned Trust model
- Hybrid flexibility (3 days ideal, but 2 or even 1 considered)
- Work with ambitious B2B brands across tech, fintech, cyber & more
- Exposure to advanced HubSpot builds, AEO strategy & AI-powered SEO
- Progression, certifications & dedicated development plan
- A culture built on humility, empathy, adaptability & doing remarkable work
Digital Strategist in Guildford employer: The Marketing Meetup Ltd
As a Managing Partner in eCommerce at our global media network, you will thrive in a dynamic and inclusive work culture that prioritises innovation and collaboration. With a focus on employee growth, we offer extensive professional development opportunities and the chance to lead high-profile projects across Europe and North America, all while enjoying the flexibility of a hybrid working model in vibrant London. Join us to make a significant impact in the digital commerce landscape and be part of a team that values your expertise and vision.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Strategist in Guildford
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for The Marketing Meetup Ltd and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like The Marketing Meetup Ltd are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with The Marketing Meetup Ltd on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at The Marketing Meetup Ltd. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Strategist in Guildford
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit The Marketing Meetup Ltd. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of The Marketing Meetup Ltd:Show us that you’ve done your homework! In your application, briefly mention what you admire about The Marketing Meetup Ltd’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at The Marketing Meetup Ltd
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at The Marketing Meetup Ltd will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At The Marketing Meetup Ltd, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
