At a Glance
- Tasks: Create engaging content and visuals for social media, blogs, and email campaigns.
- Company: Join a supportive international education consultancy making a difference for families worldwide.
- Benefits: Competitive salary, skill development, and a friendly team environment.
- Other info: Opportunity to work on exciting projects and events in a dynamic, international context.
- Why this job: Be at the heart of marketing, crafting impactful content that reaches global audiences.
- Qualifications: Experience in content creation, strong copywriting skills, and proficiency in design tools.
The predicted salary is between 30000 - 40000 £ per year.
Academic Families is a specialist international education consultancy helping families find the right UK and international boarding school for their children. We work globally and in particular across SE Asia, LATAM, and East Africa, supporting students and families through every step of their admissions and UK guardianship journey.
We're looking for a talented content creator to join our small, busy marketing team; someone who loves crafting compelling copy and campaigns, and has the design skills to bring content to life visually. This is a content-first role at the heart of Academic Families' marketing. You'll write copy, manage social media, create visuals and video content, run email campaigns, and maintain our WordPress website, producing content that reaches and engages international families across SE Asia, LATAM, and East Africa. You'll report to the Marketing Manager and work closely with our Content and Design Apprentice to collaborate daily on content, design, and events, and support their practical development on the job.
What you'll do:
- Write compelling copy across all formats: blogs, web pages, email newsletters, social posts, event materials, and campaign content.
- Manage Academic Families' social media platforms (Facebook, Instagram, LinkedIn) including content calendar, posting, video content, and engagement.
- Maintain and update our WordPress website with a focus on AEO, SEO, and user experience.
- Create digital and print marketing collateral using Canva and/or Adobe Creative Suite.
- Develop, monitor, and refine email marketing campaigns.
- Support the Boarding Schools Expo in Kenya and other key events.
- Track content performance and share insights with the Marketing Manager.
What we're looking for:
- Experience in a content, digital marketing, or communications role.
- Strong copywriting skills with a portfolio across multiple formats.
- Proficiency in Canva and/or Adobe Creative Suite to a working level that supports content production.
- Experience managing social media platforms professionally.
- Organised, detail-oriented, and able to juggle multiple projects and deadlines.
- Familiarity with WordPress, HubSpot, Google Analytics, or AEO/SEO principles is a bonus.
- Video creation or editing experience is a plus.
- An interest in international education or working in a global context.
Why Academic Families?
- A varied, genuinely international role; your content reaches families across the world.
- A supportive team with room to develop your skills.
- Salary £26,000 — £32,000, Edinburgh-based.
- A friendly, close-knit company where your creativity makes a real difference.
Apply via LinkedIn Easy Apply. We’d love to hear from you.
Marketing Content and Design Executive in Edinburgh employer: The Marketing Meetup Ltd
At Academic Families, we pride ourselves on being a supportive and dynamic employer that values creativity and innovation. As a Marketing Content and Design Executive, you'll enjoy a varied role within a close-knit team, where your contributions directly impact families worldwide. With opportunities for professional development and a focus on international education, our Edinburgh-based company offers a unique environment for growth and meaningful work.
