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- Tasks: Lead a dynamic team, drive sales, and build strong client relationships in Essex.
- Company: Join the UK's top provider of Fractional Marketing Directors.
- Benefits: Competitive salary, flexible working, and opportunities for professional growth.
- Why this job: Make a real impact by empowering businesses with expert marketing leadership.
- Qualifications: Proven leadership skills and a consultative selling approach required.
- Other info: Exciting role with a focus on team development and client success.
The predicted salary is between 48000 - 72000 £ per year.
Background to the Business: The Marketing Centre is the number one provider of Fractional experienced Marketing Directors to ambitious businesses. The team consists of 90+ marketing directors in the UK, each of whom has a portfolio of businesses they work for on a permanent part-time basis. All Marketing Directors are experienced senior level, fully qualified, and have experience in both a large corporate environment and in smaller SMEs.
The Regional Director Role: The role of Regional Director has four main strands; Business Development & Distribution, Sales, Clients and Team.
- Business Development & Distribution: Leads are generated from both central marketing campaigns and regional activity. A significant proportion come from referrals. Responsibilities include:
- Co-ordinate all regionally based business development activity
- Motivate and focus the business development activity of your team members
- Become 'the face' of The Marketing Centre within the region and build knowledge and presence amongst the region's business community
- Build strong relationships with Distribution partners within the region (referral partners)
- Sales: Responsibilities include:
- Primary point of contact for any new business lead
- Responsible for sales conversion within your region
- Manage the sales process, meeting setting, admin, and follow up to secure the business
- Manage the getting started process and obtain signed contracts
- Manage the relationship for your region with central telemarketing and the marketing team
- Responsible for ensuring CRM is accurate for your region (HubSpot)
- Take an active role on LinkedIn and the Marketing Centre content generation
- Clients: Responsibilities include:
- Build relationships with all clients in region - target an average 18 month lifespan
- Ensure each client is being delivered value from their Marketing Director and their relationship with The Marketing Centre
- Manage Marketing Directors within each client and ensure there is an appropriate work plan
- Manage successful 'bedding in' of new clients, including monthly calls and regular review meetings
- Team: Responsibilities include:
- Quarterly 121 with each Marketing Director - build and monitor goals with each team member
- Frequent ad-hoc calls to the Marketing Directors to offer support
- Help the team to have work plans in place for all clients
- Encourage and support team members to work a minimum of 2 days per month on business development activity to build the team portfolio
- Responsibility for regional team meetings and delivery of training/coaching on a monthly basis
- Encourage attendance at TMC conferences
- Build the team to an optimum 12-15 Marketing Directors
- Manage capacity and utilisation of team to 60% - 75%
- Manage skill set mix on team to reflect requirements in your region
- Contribute to recruitment process for the region
- Monitor, review and report on the team's invoicing of clients on a monthly basis
Essential proven experience required for the role:
- Leadership ability
- Relationship development skills
- Consultative selling approach
Other useful experience and attributes:
- An understanding of business issues – especially SME and entrepreneur mind-set
- Varied sector background to give a broad base of experience
- Ideally qualified to MBA level
- Experience of taking a business through sale / exit process
- Sound understanding of marketing
- Motivated by winning and achieving results
- A self-starter, with lots of energy and drive
- Successful handling of multiple client relationships
Regional Sales Director - Essex in Basildon employer: The Marketing Centre Limited
Contact Detail:
The Marketing Centre Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Regional Sales Director - Essex in Basildon
✨Tip Number 1
Network like a pro! Get out there and connect with people in your industry. Attend local business events, join relevant LinkedIn groups, and don’t be shy about reaching out to potential contacts. Remember, referrals are key in this game!
✨Tip Number 2
Show off your expertise! Create content on LinkedIn that showcases your knowledge in sales and marketing. Share insights, write articles, or even post videos. This will help you become 'the face' of your region and attract attention from potential clients.
✨Tip Number 3
Follow up like a champ! After meeting someone or having a conversation, send a quick follow-up message. It shows you're interested and keeps you top of mind. Plus, it’s a great way to build those all-important relationships.
✨Tip Number 4
Apply through our website! We’ve got loads of opportunities waiting for you. By applying directly, you’ll get noticed faster and can show us how keen you are to join the team. Don’t miss out on your chance to shine!
We think you need these skills to ace Regional Sales Director - Essex in Basildon
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Regional Sales Director role. Highlight your leadership abilities and relationship development skills, as these are key for us at The Marketing Centre.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your consultative selling approach and how you can contribute to our business development efforts. Be genuine and let your personality come through!
Showcase Relevant Experience: When detailing your experience, focus on your background in both large corporates and SMEs. We love candidates who understand the unique challenges of different business environments, so make sure to highlight this!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows your enthusiasm for joining our team!
How to prepare for a job interview at The Marketing Centre Limited
✨Know Your Business Inside Out
Before the interview, make sure you thoroughly research The Marketing Centre and its services. Understand their approach to fractional marketing and how they support SMEs. This knowledge will help you demonstrate your genuine interest and align your experience with their business model.
✨Showcase Your Leadership Skills
As a Regional Sales Director, you'll need to lead a team effectively. Prepare examples of how you've motivated teams in the past, managed client relationships, and driven sales. Use the STAR method (Situation, Task, Action, Result) to structure your responses and highlight your leadership abilities.
✨Demonstrate Your Consultative Selling Approach
Be ready to discuss your consultative selling techniques. Share specific instances where you've successfully identified client needs and tailored solutions accordingly. This will show that you understand the importance of building relationships and delivering value to clients.
✨Prepare Questions for Them
Interviews are a two-way street, so prepare insightful questions about the role, team dynamics, and company culture. This not only shows your enthusiasm but also helps you assess if the company is the right fit for you. Ask about their expectations for the Regional Director and how success is measured.
