Marketing Officer (International Marketing)

Marketing Officer (International Marketing)

Full-Time 30000 - 40000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Drive international marketing strategies and create engaging campaigns for prospective students.
  • Company: Join Manchester Metropolitan University, a vibrant and inclusive institution in the heart of Manchester.
  • Benefits: Enjoy 25 days annual leave, a great pension scheme, and flexible working options.
  • Other info: Opportunities for professional development and a commitment to inclusivity await you.
  • Why this job: Be part of a dynamic team making a real impact on global student recruitment.
  • Qualifications: Experience in marketing, project management, and digital content creation is essential.

The predicted salary is between 30000 - 40000 £ per year.

Working closely with the Marketing Manager, this role is responsible for advancing the profile and reputation of the University overseas, through a wide range of international marketing activities. Typically, you will develop and deliver impactful strategic and tactical activity to support the Future Students marketing strategy. Work closely with designated colleagues in the International Office to support the implementation of the Internationalisation Strategy, through a wide range of international marketing activities.

Lead in the delivery of global multi‑channel marketing campaigns targeted at prospective students, co‑ordination of an international‑specific communications plan and digital‑based international‑specific conversion activity. Manage a rolling programme of creative rich media content to support the international student recruitment journey. Represent the International Marketing team by being a central point of knowledge and expertise in the University in respect of international marketing activity.

The ideal candidate:

  • An outward-looking, forward-thinking marketing professional.
  • Career background in marketing, project management and content production.
  • Digital marketing experience essential, international marketing experience would be an advantage.
  • Analytical thinker with a data-led approach and significant attention to detail.

About the Future Students team:

The Future Students team will have responsibility for all future students marketing activity and plans including Foundation, UG, PGT, PGR, UG-PG, International. Working with Faculties to align marketing strategy, implementing creative and impactful plans to support their priorities. International is a key area of growth at the University, and this is an exciting opportunity to join a dynamic team providing the opportunity to work in a forward-thinking and well-supported environment.

Working at Manchester Metropolitan:

Based in central Manchester, you will enjoy a generous annual leave allowance (25 days, plus Christmas Closure, plus Bank Holidays), a fantastic pension scheme, access to retail discounts and Employee Assistance Program, cycle to work scheme, plus many more rewards and benefits.

To apply:

Please attach your CV and covering letter, detailing how you meet the person specification to the online portal. For informal enquiries about the position, please contact Iulian Biris (i.biris@mmu.ac.uk). Interviews are currently planned for w/c 22 June 2026.

Manchester Metropolitan University fosters an inclusive culture of belonging that promotes equity and celebrates diversity. We value a diverse workforce for the innovation and diversity of thought it brings and welcome applications from all local and international communities, including Black, Asian, and Minority Ethnic backgrounds, disabled people, and LGBTQ+ individuals. We support a range of flexible working arrangements, including hybrid and tailored schedules, which can be discussed with your line manager. If you require reasonable adjustments during the recruitment process or in your role, please let us know so we can provide appropriate support. Our commitment to inclusivity includes mentoring programmes, accessibility resources, and professional development opportunities to empower and support underrepresented groups. Manchester Met is a Disability Confident Leader and, under this scheme, aims to offer an interview to disabled people who apply for the role and meet the essential criteria as listed in the attached Job Description for that vacancy.

Marketing Officer (International Marketing) employer: The Manchester Metropolitan University

Manchester Metropolitan University is an exceptional employer, offering a vibrant and inclusive work culture in the heart of Manchester. With a strong focus on employee growth, the university provides numerous professional development opportunities, flexible working arrangements, and a generous benefits package, including a substantial annual leave allowance and a fantastic pension scheme. Joining the Future Students team means being part of a dynamic environment that values diversity and innovation, making it an ideal place for marketing professionals looking to make a meaningful impact in international education.

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Contact Details:

The Manchester Metropolitan University Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Marketing Officer (International Marketing)

Tip Number 1

Network like a pro! Reach out to current employees at the University or in similar roles on LinkedIn. A friendly chat can give you insider info and might even lead to a referral!

Tip Number 2

Show off your skills! Prepare a portfolio showcasing your previous marketing campaigns, especially those with an international focus. This will help you stand out during interviews.

Tip Number 3

Be ready for the interview! Research the University’s current international marketing strategies and think about how you can contribute. Bring fresh ideas to the table!

Tip Number 4

Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the team at Manchester Met!

We think you need these skills to ace Marketing Officer (International Marketing)

International Marketing
Digital Marketing
Project Management
Content Production
Strategic Planning
Data Analysis
Attention to Detail

Some tips for your application 🫡

Tailor Your CV:Make sure your CV is tailored to the Marketing Officer role. Highlight your relevant experience in international marketing and digital campaigns, as this will show us you understand what we're looking for.

Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain how your skills align with our Future Students marketing strategy. Be specific about your achievements and how they relate to the role.

Showcase Your Analytical Skills:Since we value an analytical thinker, don’t forget to mention any data-led projects you've worked on. This could be anything from campaign performance analysis to market research that influenced your strategies.

Apply Through Our Website:We encourage you to apply through our online portal. It’s the easiest way for us to receive your application and ensures you’re considered for the role. Plus, it keeps everything organised on our end!

How to prepare for a job interview at The Manchester Metropolitan University

Know Your Audience

Before the interview, research the university's international marketing strategies and recent campaigns. Understanding their approach will help you tailor your responses and demonstrate your knowledge of their goals.

Showcase Your Digital Savvy

Since digital marketing experience is essential for this role, be prepared to discuss specific tools and platforms you've used. Bring examples of successful campaigns you've managed, focusing on metrics and outcomes to highlight your analytical skills.

Prepare for Scenario Questions

Expect questions that ask how you would handle specific marketing challenges. Think about past experiences where you successfully navigated similar situations, and be ready to explain your thought process and the results achieved.

Ask Insightful Questions

At the end of the interview, have a few thoughtful questions ready. Inquire about the university's future international marketing plans or how they measure the success of their campaigns. This shows your genuine interest in the role and the institution.