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- Tasks: Lead the development of CRM and digital strategies at a cultural landmark.
- Company: Join Lowry, a vibrant hub for culture and media in Salford.
- Benefits: Enjoy free event tickets, discounts, and access to wellbeing services.
- Why this job: Make a real impact on customer experiences in a creative environment.
- Qualifications: Experience in CRM and digital strategy development required.
- Other info: 37.5 hours per week with excellent career growth opportunities.
The predicted salary is between 36000 - 60000 £ per year.
Position Lowry is an internationally acclaimed cultural landmark situated at the heart of MediaCityUK in Salford, one of the world’s most exciting culture and media destinations. We have an exciting opportunity for a Head of CRM & Digital to join the team on a fixed‑term basis to lead in the development and delivery of the CRM and Digital strategies at Lowry.
Responsibilities
- You will work across the whole organisation ensuring a joined‑up approach to digital content, the website, e‑CRM and wider CRM systems.
- The role will optimise every element of the full customer journey at Lowry.
- You will work collaboratively with the other Heads (Communications, Marketing and Ticketing) in the department to ensure that CRM is integrated into every aspect of the teams work, as well as with the wider organisation.
Benefits
- Complimentary and discounted theatre and live event tickets
- Free car parking just a few minutes’ walk from the Lowry building
- Paid day off for your birthday
- Discounts at the bars, restaurant and gift shop located within the Lowry building
- Access to Lowry’s Wellbeing Hub and to other health and well‑being services, including counselling, physiotherapy and remote GP appointments
- Group Life Assurance Scheme
Application Details
- Hours: 37.5 hours per week, Monday to Friday
- Salary: In the region of £50k, depending on experience, plus staff benefits
- Application deadline: Wednesday 28th January 2026
- Interview date: Wednesday 4th February 2026 – please ensure your availability for this date.
To apply, please download the recruitment pack and submit your CV and a covering letter via the vacancy on Lowry’s Careers page. Your application should describe how you would apply your knowledge, experience and skills to fulfil the main duties and responsibilities of the post. Please remove all personal details (such as name, age, location, ethnicity, marital status etc) from your CV and covering letter before uploading to enable fair and unbiased shortlisting.
EEO Statement
Lowry is committed to creating an inclusive workforce by reflecting and representing the diversity of Salford and the UK. We want to attract the broadest range of talented people to be part of Lowry – whether that is to work in our creative or support roles. We particularly encourage applications from the following two people groups who are currently under‑represented in our workforce and in the wider performing and visual arts sector: those people who experience racism and marginalisation, including those from African, Caribbean, North African, LatinX, South Asian, East Asian and South East Asian heritage and their diasporas, those who are disabled, Deaf and neurodivergent or have long‑term health conditions.
Head of CRM & Digital in Salford employer: The Lowry
Contact Detail:
The Lowry Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of CRM & Digital in Salford
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with others on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their CRM and digital strategies, and think about how your skills can enhance their approach. Show them you’re not just another candidate, but someone who truly gets what they do!
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or family to get comfortable talking about your experience and how it relates to the role. The more you practice, the more confident you'll feel when it’s time to shine.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive and engaged with our brand. So, go ahead and show us what you've got!
We think you need these skills to ace Head of CRM & Digital in Salford
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Head of CRM & Digital role. Highlight your relevant experience and skills that align with the responsibilities mentioned in the job description. We want to see how you can optimise the customer journey at Lowry!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain how your knowledge and experience will help you fulfil the main duties of the role. Be specific about your achievements and how they relate to CRM and digital strategies.
Follow the Application Instructions: Don’t forget to follow the application instructions carefully! Remove all personal details from your CV and cover letter as requested. This helps us ensure a fair and unbiased shortlisting process.
Apply Through Our Website: We encourage you to apply through Lowry’s Careers page. It’s the best way to ensure your application gets to us directly. Plus, you’ll find all the details you need right there!
How to prepare for a job interview at The Lowry
✨Know Your CRM Inside Out
Make sure you’re well-versed in the latest CRM trends and tools. Familiarise yourself with how CRM can enhance customer journeys, especially in a cultural setting like Lowry. Be ready to discuss specific strategies you've implemented in the past.
✨Showcase Your Digital Savvy
Prepare examples of successful digital campaigns you've led or contributed to. Highlight your experience with e-CRM systems and how they can be integrated into broader marketing strategies. This will demonstrate your ability to optimise digital content effectively.
✨Collaboration is Key
Since the role involves working closely with other departments, think of examples where you’ve successfully collaborated with teams. Be prepared to discuss how you would ensure CRM is integrated across communications, marketing, and ticketing at Lowry.
✨Align with Lowry’s Values
Research Lowry’s mission and values, especially their commitment to diversity and inclusion. Be ready to share how your approach to CRM and digital strategies aligns with these values, showing that you’re not just a fit for the role but also for the organisation's culture.
