At a Glance
- Tasks: Lead CRM initiatives and enhance audience engagement across the organisation.
- Company: The Lowry Theatre, a vibrant arts venue in MediaCityUK.
- Benefits: Enjoy free theatre tickets, birthday leave, and wellness services.
- Other info: Hybrid working model with great career development opportunities.
- Why this job: Be a key player in shaping audience experiences in the arts.
- Qualifications: Experience with CRM systems and strong communication skills.
The predicted salary is between 33533 - 33533 £ per year.
CRM Manager, permanent, £33,533.27 per annum, plus staff benefits. Lowry is a visual and performing arts venue situated at the heart of MediaCityUK in Salford, one of the world's most exciting culture and media destinations.
We are looking for a CRM Manager to develop, manage and execute CRM across the organisation and lead on all eCRM activity. The role requires acting as a CRM champion within the organisation, ensuring colleagues understand how best to engage and communicate with audiences and that all touchpoints across the audience journey connect.
The role sits within the Audiences, Sales and Marketing Department, which brings together Ticketing, Communications, Marketing, CRM and Digital as a centralised team working across the whole organisation, united by shared accountability and responsibility for audience and revenue targets. The ability to communicate complex and technical information in clear and engaging ways is essential.
You will also have extensive experience with ESP platforms, CRM systems, data analysis and reporting tools, and an enthusiasm for staying informed on audience behaviours and insights, CRM, emerging digital and wider marketing trends.
Benefits:- Complimentary and discounted theatre and live event tickets.
- Free car parking just a few minutes' walk from the Lowry building.
- Paid day off for your birthday.
- Discounts at the bars, restaurant and gift shop located within the Lowry building.
- Access to Lowry's Wellbeing Hub and to other health and wellbeing services, including counselling, physiotherapy and remote GP appointments.
- Group Life Assurance Scheme.
MediaCityUK is a well-connected destination with a variety of transport options – bus, car, tram and bike.
CRM Manager in Salford employer: The Lowry Theatre
The Lowry Theatre is an exceptional employer, offering a vibrant work culture at the heart of MediaCityUK, where creativity and collaboration thrive. As a CRM Manager, you will benefit from a range of perks including complimentary theatre tickets, a paid day off for your birthday, and access to comprehensive wellbeing services, all while working in a hybrid model that promotes work-life balance. With a strong focus on employee growth and engagement, The Lowry Theatre provides a unique opportunity to make a meaningful impact in the arts sector.
StudySmarter Expert Advice🤫
We think this is how you could land CRM Manager in Salford
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to The Lowry Theatre. A friendly chat can open doors and give you insights that a job description just can't.
✨Tip Number 2
Show off your skills! Prepare a portfolio or case studies that highlight your CRM successes. When you get the chance to chat with hiring managers, let them see how you can bring value to their team.
✨Tip Number 3
Be proactive! Don’t just wait for job postings. Reach out directly to The Lowry Theatre and express your interest in the CRM Manager role. Sometimes, a little initiative goes a long way!
✨Tip Number 4
Stay updated on trends! Keep an eye on the latest in CRM and digital marketing. Being knowledgeable about current trends will not only impress during interviews but also show your passion for the field.
We think you need these skills to ace CRM Manager in Salford
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the CRM Manager role. Highlight your experience with CRM systems, data analysis, and any relevant projects that showcase your skills in engaging audiences.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about CRM and how your background aligns with the Lowry's mission. Don’t forget to mention your enthusiasm for the arts!
Showcase Your Communication Skills:Since the role requires clear communication of complex information, make sure your application reflects this. Use straightforward language and structure your thoughts logically to demonstrate your ability to engage effectively.
Apply Through Our Website:We encourage you to apply through our website for the best experience. It’s the easiest way for us to receive your application and ensures you don’t miss out on any important updates!
How to prepare for a job interview at The Lowry Theatre
✨Know Your CRM Stuff
Make sure you brush up on your knowledge of CRM systems and ESP platforms. Be ready to discuss your experience with data analysis and reporting tools, as well as how you've used these in previous roles. This will show that you're not just familiar with the tools, but that you can leverage them effectively.
✨Understand the Audience Journey
Familiarise yourself with the concept of the audience journey and how it relates to CRM. Think about how you can ensure all touchpoints connect seamlessly. Prepare examples from your past work where you successfully engaged audiences and improved their experience.
✨Communicate Clearly
Since the role requires clear communication of complex information, practice explaining technical concepts in simple terms. You might even want to prepare a few scenarios where you had to break down complicated data for non-technical colleagues. This will demonstrate your ability to be a CRM champion within the organisation.
✨Stay Updated on Trends
Show your enthusiasm for staying informed about emerging digital trends and audience behaviours. Research recent developments in CRM and marketing, and be prepared to discuss how these could impact the role. This will highlight your proactive approach and passion for the field.
