Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead the sales team in generating leads and closing deals for our 5-star hotel.
- Company: Join The Lowry Hotel, a prestigious 5-star property in Manchester known for its unique brand.
- Benefits: Enjoy competitive salary, bonuses, meals, discounts, and health & wellbeing programs.
- Why this job: Be part of a dynamic team that values diversity, creativity, and personal growth.
- Qualifications: Experience in sales management, strong relationship-building skills, and a passion for hospitality.
- Other info: We prioritize employee wellbeing and offer opportunities for learning and development.
The predicted salary is between 36000 - 60000 £ per year.
JOIN OUR ICONIC LOWRY FAMILY
A fantastic opportunity has arisen to join the team at The Lowry Hotel Manchester. We are expanding the sales team and hiring an experienced Sales Manager who will focus on the MICE (Meeting, Incentive, Conference,and Exhibitions) segment.
At The Lowry Hotel, we consider our employees to be our most valuable resource, and we recognize the importance of prioritising them. Our distinctive commitment to diversity in the workplace, health and wellbeing, sustainability, and individuality is reflected in our iconic, individual and intuitive brand pillars, which also set us apart from competitors. We have a strong interest in the field and are constantly searching for fresh talent to accompany us on our adventures within our 5-star property.
To join this iconic dynamic team, we are seeking a talented individual. As the main point of contact for our clients, you will be responsible for generating leads and opportunities, identifying and qualifying them, and working with our sales team to convert the leads from exciting events and groups for our 5* hotel.
As The Lowry Hotels Sales Manager, your key-responsibilities will be:
- Identify and develop new business opportunities across key markets and sectors.
- Build strong, lasting relationships with direct clients and booking agents.
- Deliver tailored presentations and proposals that highlight our unique offering.
- Negotiate and close deals to consistently exceed sales targets.
- Collaborate with internal teams to ensure seamless event delivery for clients.
- Stay ahead of industry trends, competitor activity, and market insights to maximise sales effectiveness.
Requirements of the successful Sales Manager:
- Create a solid pipeline drive and deliver new business in line with the hotel's strategic goals.
- Direct the strategic relationship of the hotels MICE preferred partners, agents and corporates with specific focus on maximizing market share, develop relationships, distribution opportunities and ancillary revenues.
- Support the team in re-negotiating annual rate agreements to ensure they strategically align with the goals of the hotel.
- Conduct research to identify new business opportunities through social media, trade shows, and market analysis. Follow up on lost and denied leads to uncover potential business.
- Collaborate with the sales office to convert local and national leads for groups and meetings. Provide sales support to the Director of Sales
- Deliver regular sales performance reports, track KPIs, and assess progress against targets. Analyse results and adjust strategies to meet objectives.
- Represent the hotel at trade shows and industry events to maintain and build on The Lowry Hotel brand and ensure the generation of new business opportunities.
- Hold site visits and client entertainment as required.
What we offer:
Competitive salary
Targeted bonus structure
Meals provided by our inhouse kitchen throughout the day for all employees.
Exclusive team member room rates.
Exclusive team member discounts on food and Beverage.
Exclusivefamily & Friends room rates, give your family and friends the five star experience at The Lowry Hotel.
Access to excellent resources and opportunities for learning and development.
Financial Incentives for excellent feedback through review platforms.
Access to our Bespoke Employee Assistance Programme.
Discounted access to Medicash Active Benefits for Health & Wellbeing.
Additional holiday days and long service events after three years' service.
Death in service benefit for contracted employees
Access to health and wellbeing programmes
Pension scheme
If you feel your experience, personality and interest are a match for this opportunity please apply today!
EQUAL OPPORTUNITIES
The Lowry Hotel is an equal opportunity employer. We believe in hiring a diverse workforce and sustaining an inclusive, people-first culture. We keep our recruitment process simple and consider applicants on their abilities alone to ensure a fair interview process. If at any point throughout our process you require reasonable adjustments, please contact
You must meet the legal requirements to work in the UK.
AMRT1_UKCT
Sales Manager employer: The Lowry Hotel
Contact Detail:
The Lowry Hotel Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Manager
✨Tip Number 1
Familiarize yourself with the MICE segment and current trends in the industry. Understanding the specific needs of meetings, incentives, conferences, and exhibitions will help you stand out as a knowledgeable candidate.
✨Tip Number 2
Network with professionals in the hospitality and events industry. Attend trade shows and local networking events to build relationships that could lead to potential business opportunities for The Lowry Hotel.
✨Tip Number 3
Prepare to discuss your experience in generating leads and closing deals. Be ready to share specific examples of how you've successfully developed business opportunities in previous roles.
✨Tip Number 4
Showcase your ability to collaborate with internal teams. Highlight any past experiences where you worked cross-functionally to ensure successful event delivery, as this is crucial for the Sales Manager role.
We think you need these skills to ace Sales Manager
Some tips for your application 🫡
Understand the Role: Take the time to thoroughly read the job description for the Sales Manager position. Understand the key responsibilities and requirements, especially focusing on the MICE segment and how your experience aligns with these.
Tailor Your CV: Customize your CV to highlight relevant experience in sales management, particularly in the MICE sector. Emphasize your ability to generate leads, build relationships, and exceed sales targets.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the hospitality industry and your understanding of The Lowry Hotel's brand values. Mention specific examples of how you have successfully developed business opportunities in the past.
Highlight Your Achievements: In both your CV and cover letter, include quantifiable achievements that demonstrate your sales success. Use metrics to show how you have exceeded targets or contributed to business growth in previous roles.
How to prepare for a job interview at The Lowry Hotel
✨Know Your MICE Segment
Make sure to familiarize yourself with the MICE (Meeting, Incentive, Conference, and Exhibitions) segment. Understand the latest trends and challenges in this area, as well as how The Lowry Hotel stands out from competitors. This knowledge will help you demonstrate your expertise during the interview.
✨Showcase Relationship-Building Skills
Prepare examples of how you've successfully built and maintained relationships with clients and booking agents in the past. Highlight your ability to create lasting partnerships, as this is crucial for the Sales Manager role at The Lowry Hotel.
✨Tailor Your Presentation
Be ready to deliver a tailored presentation or proposal that showcases your understanding of The Lowry Hotel's unique offerings. This will not only demonstrate your creativity but also your commitment to aligning with the hotel's brand pillars.
✨Discuss Your Sales Strategy
Come prepared to discuss your approach to generating leads and closing deals. Share specific strategies you've used in the past to exceed sales targets, and be ready to explain how you would apply these strategies to benefit The Lowry Hotel.
