At a Glance
- Tasks: Lead sales and create a welcoming environment for families at The Little Gym.
- Company: Join Somersault Operating Inc., the largest franchisee of The Little Gym.
- Benefits: Enjoy competitive pay, bonuses, health insurance, and complimentary family membership.
- Other info: Opportunity for career growth in a supportive and dynamic environment.
- Why this job: Make a real impact on families while achieving sales goals in a fun atmosphere.
- Qualifications: 1+ years in sales or hospitality with strong communication skills.
The predicted salary is between 30000 - 40000 £ per year.
Benefits
- Complimentary Membership for your Family
- Sick Time Off
- Enrollment Milestone Bonuses
- Performance-based Commission
- Competitive Hourly Base Pay
- Dental insurance
- Employee discounts
- Health insurance
- Opportunity for advancement
- Paid time off
- Training & development
- Vision insurance
Location: The Little Gym of Durham
Reports to: Area Director/Gym Director
About The Little Gym and Somersault
The Little Gym began 50 years ago as a place where children could learn and grow through movement, fun, and imagination. Over time, it’s grown into a global community built on our unique Three-Dimensional Learning philosophy—Get Moving, Brain Boost, and Citizen Kid—helping children ages 4 months to 12 years build the confidence, skills, and life-readiness for life’s biggest adventures.
Somersault Operating Inc. is the largest franchisee of The Little Gym, proudly operating 30 gyms across 8 states — and growing. We invest in our people with top-tier training, mentorship, and real paths for career growth.
About the Role
The Head of Sales & Hospitality is the heartbeat of our member experience. You are the first voice families hear, the warm face that greets them at the door, and the trusted guide that takes them from curious visitor to confident, enrolled member. You lead every stage of our inquiry-to-enrollment journey while setting the gold standard for hospitality for our entire gym community.
This role blends the discipline of a sales professional with the warmth of a master host — equal parts performance-driven and people-centered. If you believe that enrollment begins with a genuine human connection, and that every family who walks through our doors deserves a five-star welcome, this role was made for you.
What You’ll Do
Sales & Enrollment- Own the full inquiry-to-enrollment pipeline — phone, email, social, walk-in, and referral leads.
- Conduct compelling facility tours tailored to each family’s needs, goals, and child’s age and stage.
- Schedule, confirm, and follow up on introductory classes to maximize conversion.
- Close enrollments with confidence, enthusiasm, and zero pressure — leading with value.
- Manage and track all leads in Salesforce; maintain consistent follow-up cadences.
- Hit and exceed monthly enrollment and revenue targets.
- Personally welcome every family entering the gym — know members by name.
- Ensure the front desk, lobby, and common areas reflect a warm, clean, and inviting environment.
- Handle member questions, concerns, and feedback with empathy and swift resolution.
- Create celebratory moments — birthdays, milestones, first classes — that make families feel seen.
- Coordinate with our coaches to ensure a seamless experience before, during, and after classes.
- Proactively identify at-risk members with our coaches and re-engage them before they cancel.
- Manage re-enrollment campaigns for seasonal freezes and age group transitions.
- Train and coach front desk and part-time staff on hospitality standards and enrollment techniques.
- Report weekly on enrollment pipeline, conversion rates, and member satisfaction.
- Collaborate with the Area Director/Gym Director and District Manager to set monthly targets and refine outreach strategy.
- Maintain accurate membership records and billing in Command Center.
You’d Thrive in This Role If…
- You’re equal parts sales professional and master host — you love hitting goals and you love welcoming people.
- You believe every family deserves a five-star welcome, and your warmth shows the moment they walk in.
- You light up around kids and families, and you remember names, faces, and stories.
- You’re driven by numbers — leads, conversions, retention — but you sell by leading with value, never pressure.
- You’re ready to grow inside Somersault, with a clear path to take on more responsibility over time.
What You Bring
- 1+ years in sales, member services, or hospitality with a track record of hitting enrollment or revenue targets.
- Exceptional interpersonal and communication skills with natural warmth around children and families.
- Comfortable with CRM tools, data entry, and reporting (Salesforce a plus); strong follow-through and self-motivation.
- Available to work weekends, evenings, and peak class times.
- Experience in youth fitness, childcare, or franchise/multi-unit hospitality preferred.
This is not a remote position. This role requires availability during peak class times, including evenings and weekends. Flexibility is key, as the schedule may adjust to meet the evolving needs of the gym.
This Role is an hourly plus commission and bonus compensation plan.
Head of Sales & Hospitality in Bath employer: The Little Gym
Contact Detail:
The Little Gym Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Sales & Hospitality in Bath
✨Tip Number 1
Get to know the company inside out! Research The Little Gym and Somersault, understand their values, and be ready to share how you can contribute to their mission. This shows genuine interest and helps you connect during interviews.
✨Tip Number 2
Practice your pitch! You’ll want to convey your sales experience and hospitality skills confidently. Role-play with a friend or in front of a mirror to nail that warm, welcoming vibe that’s essential for this role.
✨Tip Number 3
Network like a pro! Reach out to current employees on LinkedIn or attend local events related to youth fitness and hospitality. Building connections can give you insider info and might even lead to a referral!
✨Tip Number 4
Don’t forget to follow up! After interviews, send a thank-you email expressing your appreciation for the opportunity. It’s a simple way to stand out and reinforce your enthusiasm for the role.
We think you need these skills to ace Head of Sales & Hospitality in Bath
Some tips for your application 🫡
Show Your Personality: When writing your application, let your personality shine through! We want to see the real you, so don’t be afraid to share your passion for sales and hospitality. Remember, this role is all about making genuine connections with families.
Tailor Your Application: Make sure to customise your application to highlight your relevant experience in sales and member services. We’re looking for someone who understands the importance of a warm welcome and can hit those targets, so connect your past roles to what we do at The Little Gym.
Be Specific About Your Achievements: Don’t just list your responsibilities; showcase your achievements! Use numbers and examples to demonstrate how you’ve exceeded targets or improved member experiences in previous roles. We love seeing concrete evidence of your success!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our community at The Little Gym!
How to prepare for a job interview at The Little Gym
✨Know Your Stuff
Before the interview, dive deep into The Little Gym's philosophy and values. Understand their Three-Dimensional Learning approach and be ready to discuss how your experience aligns with their mission of fostering confidence and skills in children.
✨Showcase Your Hospitality Skills
Since this role is all about creating a warm and welcoming environment, prepare examples from your past experiences where you’ve gone above and beyond for customers or clients. Think of specific moments that highlight your ability to connect with families and make them feel valued.
✨Be Data-Driven Yet Personable
The Head of Sales & Hospitality needs to balance sales targets with genuine human connection. Be ready to discuss how you've successfully hit targets in previous roles while maintaining strong relationships with clients. Use numbers to back up your achievements but don’t forget to emphasise the importance of personal touch.
✨Prepare Questions That Matter
At the end of the interview, have thoughtful questions ready that show your interest in the role and the company. Ask about their strategies for member retention or how they celebrate milestones within the gym community. This shows you’re not just interested in the job, but also in contributing to their culture.