At a Glance
- Tasks: Engage with LEGO fans and creators across social media and gaming platforms.
- Company: Join the iconic LEGO Group, known for creativity and community.
- Benefits: Enjoy flexible working, competitive pay, and a generous colleague discount.
- Other info: Be part of a dynamic team focused on building lasting relationships with fans.
- Why this job: Make a real impact by connecting with passionate communities and shaping engagement strategies.
- Qualifications: Experience in managing online communities and excellent communication skills.
The predicted salary is between 40500 - 49500 £ per year.
Job Description
Just imagine turning real-time conversations with LEGO® fans, gamers, and creators into experiences that strengthen communities around the world. Then make it real.
About The Role
As our Community Engager, you'll play a pivotal role in helping Consumer & Shopper Engagement make a step change from a world-renowned customer support centre to an innovative digital engagement centre for communities.
You'll engage with fans across social media, live streams, product reviews, fan communities, and gaming-focused platforms.
You'll help create valuable interactions that support business and marketing objectives while identifying new opportunities to strengthen engagement across consumer touchpoints.
You'll also contribute to keeping community experiences safe, compliant, and positive for everyone who joins the conversation.
This role is based in Slough, UK and will follow our best of both hybrid working model (three days in the office), with regular weekend days on a rotating basis.
You will also be required to work shifts with varying starting times.
No relocation assistance is offered for this position.
- Required Qualifications
- Hands-on experience managing community interactions across multiple digital platforms, including social media, fan communities, gaming forums, or review platforms (Reddit, Discord, Facebook, Instagram, or similar community-driven channels).
- Delivers written communication in fluent English, adapting tone and messaging for diverse audiences and personalized responses in a timely manner (we are FRKE!
Fun, Reliable, Knowledgeable and Engaging!).
- Creates channel-specific content and engagement strategies tailored to different audiences and online communities.
- Applied brand safety, moderation, or compliance standards while engaging audiences in public digital communities.
- Identified emerging trends and community insights that informed engagement strategies, content decisions, or stakeholder recommendations.
- Contribute to community reporting by gathering, documenting, and sharing engagement insights with stakeholders.
- Preferred Qualifications
- Utilised Reddit, Discord, or similar community-led platforms as part of a community engagement strategy.
- Brought a genuine interest in gaming, Formula 1, or other online fandom communities.
- Used French, German, Dutch, Spanish or Italian in customer-facing, community-facing, or online engagement environments.
- What You'll Build
- Personalized engagement that supports wider business and marketing goals.
- Meaningful interactions with LEGO® communities, gamers, creators, and fans across multiple digital touchpoints.
- Safe and compliant community experiences through consistent use of established processes and guidance.
- New approaches for engaging audiences with different interests, affinity levels, and passions.
- Real-time insights and opportunities that help shape future engagement activities.
- Relevant community observations that contribute to reporting and informed decision-making.
- Life on the team
You’ll join Consumer & Shopper Engagement (CSE), a department focused on creating engaging experiences across social media, owned community platforms, gaming communities, and shopper touchpoints.
Within CSE, the LEGO Community Management and Moderation team works closely together while supporting a shift-based environment, including weekend coverage.
You’ll thrive if you’re comfortable engaging a wide range of audiences, enjoy pop culture and online communities, adapt quickly when priorities change, and bring a positive approach to your work.
LEGO Community Management and Moderation is at the forefront of delivering exceptional community experience globally to support our ambitions of building direct and lasting relationships with kids, grown‑ups, fans and creators in owned and earned spaces to make them feel welcomed, recognized and valued, to grow healthy communities, to drive membership and protect the LEGO brand.
In this role you’ll play a pivotal role in supporting our mission to build direct and lasting relationships with grown‑up fans and creators, through publishing content and engaging directly with these audiences.
What Success Looks Like
Success means confidently navigating a wide range of audiences and engagement opportunities while creating interactions that feel relevant and timely.
You’ll proactively spot emerging trends, identify opportunities for meaningful engagement, and share insights that help the team evolve its approach.
Over the next 12 to 18 months, the team expects continued change and growth, so your ability to learn quickly and adapt will be important.
You’ll work closely with colleagues across the Community Management and Moderation team and with the audiences you engage every day.
What’s in it for you?
- Here is what you can expect
- Family Care Leave - We offer enhanced paid leave options for those important times.
- Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.
- Wellbeing - We want our people to feel well and thrive.
We offer resources and benefits to nurture physical and mental wellbeing along with opportunities to build community and inspire creativity.
- Colleague Discount – We know you’ll love to build, so from day 1 you will qualify for our generous colleague discount.
- Bonus - We do our best work to succeed together. When goals are reached and if eligible, you’ll be rewarded through our bonus scheme.
- Workplace - When you join the team you’ll be assigned a primary workplace location i. e. one of our Offices, stores or factories.
Our hybrid work policy means an average of 3 days per week in the office.
The hiring team will discuss the policy and role eligibility with you during the recruitment process.
Children are our role models.
Their curiosity, creativity and imagination inspire everything we do.
We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.
The LEGO Group is highly committed to equal employment opportunity and equal pay and seeks to encourage applicants from all backgrounds (eg. sex, gender identity or expression, race/ethnicity, national origin, sexual orientation, disability, age and religion) to apply for roles in our team.
The LEGO Group is fully committed to Children’s Rights and Child Wellbeing across the globe.
Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening, as a condition of the offer.
#J-18808-Ljbffr
Community Engager in Slough employer: the LEGO Group
At LEGO Group, we pride ourselves on being an exceptional employer that fosters a vibrant and inclusive work culture in Slough, UK. As a Community Engager, you'll not only have the opportunity to connect with passionate fans and creators but also benefit from our hybrid working model, comprehensive wellbeing resources, and generous colleague discounts. We are dedicated to your professional growth, offering meaningful engagement experiences while ensuring a safe and supportive environment for all employees.
StudySmarter Expert Advice🤫
We think this is how you could land Community Engager in Slough
✨Get to Know the Company Culture
Before jumping into applications, it’s super helpful to understand the vibe at the LEGO Group. Check out their social media, read reviews on sites like Glassdoor, and see how they engage with customers. It'll give you clues on their values and help tailor your conversation during interviews.
✨Join Customer Support Communities
Dive into online communities like those on Reddit or LinkedIn where customer support pros hang out. Participating in discussions or asking questions can make you more visible to potential recruiters and help you learn about job openings at companies like the LEGO Group before they even post them.
✨Attend Job Fairs or Networking Events
Look out for local job fairs or events specifically for customer support roles. This is your chance to meet hiring managers face-to-face, and you might even get the opportunity to interview on the spot!
✨Show Off Your Skills with Customer Interactions
In the customer support world, showcasing your communication skills is key. Consider creating a short video introducing yourself or even doing a mock call to showcase your abilities. It's a memorable way to stand out, especially if you can share this during your interview process!
We think you need these skills to ace Community Engager in Slough
Some tips for your application 🫡
Show Off Your Communication Skills:In customer support, clear communication is key. Make sure your CV highlights any experience you've had in customer-facing roles and your ability to resolve issues. Don't shy away from including specific examples of how you've gone above and beyond to help customers – this really shows your potential in the role.
Tailor Your Cover Letter to the LEGO Group:Your cover letter is your chance to shine! Tell us why you want to work at the LEGO Group specifically. Mention any unique aspects of our company that resonate with you and how your skills can enhance our customer support. This personal touch will set your application apart from the rest!
Highlight Any Relevant Tools or Tech Skills:If you've used customer support software like Zendesk or Freshdesk or have experience with CRM systems, make sure to mention these in your application. Being familiar with industry-standard tools can be a big plus for us when we’re reviewing applications, as it shows you can hit the ground running!
Demonstrate Your Problem-Solving Skills:Customer support roles often require a knack for problem-solving. In your application, share examples of past experiences where you've tackled tough situations or resolved conflicts effectively. This will give us a good sense of how you handle challenges—an essential skill for success at the LEGO Group!
How to prepare for a job interview at the LEGO Group
✨Show Off Your People Skills
In customer support, it's all about communicating effectively. Prepare to share instances from your past experiences where you handled difficult customers or resolved conflicts. We want to hear how you empathised and found the best solutions, so think of specific examples to back up your stories!
✨Know the Tools of the Trade
Familiarise yourself with common customer support tools like Zendesk or Freshdesk, and make sure to review how you’ve used any similar systems in the past. During the interview, being able to discuss your hands-on experience with software or ticketing systems can really set you apart from the competition, so don’t skip this prep!
✨Show Genuine Enthusiasm
As this is a full-time role, employers want someone who isn’t just looking for any job, but wants to grow within customer support. Make sure to express your enthusiasm for helping customers and your desire to develop your skills. Show them why you're passionate about this field!
✨Practice Common Scenarios
Be prepared for role-playing scenarios where you might have to reassess a solution with a frustrated customer or explain a complex process in simple terms. Practising these common scenarios can help us feel more confident and demonstrate our practical skills effectively during the interview.
