Product Manager, Site Data Layer & Testing

Product Manager, Site Data Layer & Testing

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Job Description

Join Our Team and Shape the Future of LEGO.com!

Are you ready to lead a dynamic and innovative product team to enhance user engagement on LEGO.com? We are looking for a visionary Product Manager who can drive and create captivating online experiences. Bring your expertise and passion to the LEGO Group and help us build a world-class digital platform.

Core Responsibilities

• Enable data-driven decision-making for product teams and business insights teams through managing Adobe Analytics integration and maintaining the quality of tag management across LEGO.com by standardizing data collection.
• Manage consent and data layer services to ensure compliance and data accuracy.
• Enable efficient user behavior analysis for internal teams to uncover optimization opportunities and improve the consumer experience.
• Support A/B testing initiatives to drive continuous improvements in the shopper experience on LEGO.com.
• Lead a cross-functional agile product team to deliver impactful solutions that enhance user engagement and satisfaction on LEGO.com.
• Develop and execute a product strategy that aligns with the LEGO Group\’s digital transformation goals, balancing big-picture vision with detailed execution.
• Utilize data-driven insights and user research to identify and prioritize opportunities for product improvements and new features.
• Collaborate closely with engineering, design, and business stakeholders to ensure alignment on product vision, strategy, and outcomes.
• Maintain a deep understanding of data flows, systems, and relevant legislation to ensure the site is compliant, safe, and secure.
• Communicate effectively with partners, building strong relationships and fostering a collaborative environment.

Additional Responsibilities

• Develop an aspirational vision and strategy for your product, collaborating with the product team and key partners.
• Build an autonomous product team and promote a culture of continuous delivery focused on user outcomes with measurable key results.
• Lead product discovery initiatives with the team, researchers, and partners to develop, experiment, and test new ideas with customers.
• Manage the product backlog and requirements, supporting the team across all key agile events.
• Balance innovative immersive experiences with delivering incremental value.
• Provide constructive feedback to support team growth and personal development.

Qualifications

• Proven experience leading successful, cross-functional agile product teams, with a track record of delivering value to customers and achieving organizational objectives.
• Strong analytical skills and a passion for data-driven decision-making.
• Excellent communication and interpersonal skills.
• Familiarity with data management tools such as Adobe Analytics, Optimizely, and behavioral tracking platforms.
• Proactive in identifying and ensuring compliance with international laws.

Bonus Qualifications

• Experience as a product manager.
• Experience working in cross-functional teams.
• Strong data and analytics skills.

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