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For Companies At a Glance
- Tasks: Lead membership expansion and strategic partnerships while driving operational excellence.
- Company: Join the LEGO Group, a value-driven company focused on creativity and community.
- Benefits: Enjoy flexible hybrid work, generous discounts, enhanced leave, and wellbeing resources.
- Why this job: Be part of a dynamic team making a global impact in membership and personalisation.
- Qualifications: 5+ years in membership projects, strong communication skills, and a collaborative mindset required.
- Other info: Diversity and inclusion are core values; all backgrounds are encouraged to apply.
The predicted salary is between 43200 - 72000 ÂŁ per year.
Job Description
Are you interested in step changing the expansion of LEGO Insiders Membership programme and join a value driven company in an exciting global role?
Join us for an exciting career as “Manager, Membership Expansion Operations” as part of the newly established Membership & Personalisation team within Market & Channels Global Marketing.
Core Responsibilities
Lead the charge in expanding membership and forging strategic partnerships, collaborating closely with diverse teams across multiple business units. Drive operational excellence and spearhead transformative projects to achieve our ambitious Membership Expansion goals and objectives.
- Lead operational projects, to support achieving membership targets, commercial results and return on investment
- Lead the business requirements for membership expansion and partnership operations into the overall Membership & Personalisation capability framework
- Lead the development, documentation and improvement of processes and ways of working for membership expansion & partnerships, working with the business improvement and operations teams
- Provide project support for operationalizing membership expansion, including organisational readiness, communication support and expansion roadmap management
- Support in defining a scalable operating model, partner support model, and partner service level agreements in alignment with Global Framework Agreements
- Support the onboarding of new partners into the membership expansion program and ongoing operational support to existing partners
- Provide project and operational support on partner engagement, governance and partnership communications, to secure commitment and prioritization
- Support with the tracking of KPI’s, reporting and compliance
Play your part in our team succeeding
This role involves leading experimentation initiatives, establishing testing and learning methodologies, and scaling experiments within the LEGO Group. It requires collaboration with cross-functional teams in Markets & Channels, the Product Marketing Department, and Digital to leverage data effectively and achieve our membership and personalisation goals.
You will report directly to the Senior Director Performance, Development & Decisioning.
Do you have what it takes?
- 5+ years leading top-tier membership/loyalty expansion projects and operational support
- Expertise in developing service level and partnership agreements to strengthen membership offerings and drive business growth
- Proven track record managing cross-functional projects for customer loyalty, experience, and offerings
- Skilled in navigating and communicating effectively within a diverse global environment
- Strong problem-solving and communication skills
- Ability to communicate effectively with senior executives, offering straightforward recommendations based on solid analysis
- Positive, solution-oriented, and collaborative teammate with the autonomy to lead and provide clear direction
#LI-SG2
#LI-Hybrid
Applications are reviewed on an ongoing basis. However, please note we do amend or withdraw our jobs and reserve the right to do so at any time, including prior to any advertised closing date. So, if you\’re interested in this role we encourage you to apply as soon as possible.
What’s in it for you?
Here is what you can expect:
Family Care Leave – We offer enhanced paid leave options for those important times.
Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.
Wellbeing – We want our people to feel well and thrive. We offer resources and benefits to nurture physical and mental wellbeing along with opportunities to build community and inspire creativity.
Colleague Discount – We know you\’ll love to build, so from day 1 you will qualify for our generous colleague discount.
Bonus – We do our best work to succeed together. When goals are reached and if eligible, you\’ll be rewarded through our bonus scheme.
Workplace – When you join the team you\’ll be assigned a primary workplace location i.e. one of our Offices, stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process.
Children are our role models. Their curiosity, creativity and imagination inspire everything we do. We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.
The LEGO Group is highly committed to equal employment opportunity and equal pay and seeks to encourage applicants from all backgrounds (eg. sex, gender identity or expression, race/ethnicity, national origin, sexual orientation, disability, age and religion) to apply for roles in our team.
Research shows that women and people from different minority backgrounds often only apply for a job if they meet 100% of the listed qualifications. If you dream of being a part of our team and you meet many, but not all of our listed qualifications for this role, please apply.
The LEGO Group is fully committed to Children’s Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening, as a condition of the offer.
Thank you for sharing our global commitment to Children’s Rights.
Just imagine building your dream career.
Then make it real.
Join the LEGO® team today.
Membership Expansion Operations Manager employer: the LEGO Group
Contact Detail:
the LEGO Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Membership Expansion Operations Manager
✨Tip Number 1
Familiarise yourself with LEGO's current membership programmes and their expansion strategies. Understanding their existing framework will help you articulate how your experience aligns with their goals during discussions.
✨Tip Number 2
Network with current or former employees of LEGO, especially those in marketing or membership roles. They can provide insights into the company culture and expectations, which can be invaluable when preparing for interviews.
✨Tip Number 3
Prepare to discuss specific examples of your past successes in membership expansion or loyalty projects. Be ready to explain how you drove operational excellence and achieved measurable results, as this will demonstrate your capability to lead similar initiatives at LEGO.
✨Tip Number 4
Stay updated on industry trends related to customer loyalty and membership programmes. Being knowledgeable about the latest developments will allow you to engage in meaningful conversations and showcase your passion for the role.
We think you need these skills to ace Membership Expansion Operations Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in membership or loyalty programme management. Use specific examples that demonstrate your ability to lead projects and drive operational excellence, as mentioned in the job description.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the LEGO Group and the Membership Expansion Operations Manager role. Emphasise your experience with cross-functional projects and your problem-solving skills, aligning them with the responsibilities outlined in the job description.
Highlight Key Achievements: In your application, focus on quantifiable achievements from your previous roles. For instance, mention how you successfully expanded membership numbers or improved operational processes, as these are crucial for the position.
Showcase Collaboration Skills: Since the role involves working with diverse teams, include examples of successful collaborations in your application. Highlight how you effectively communicated with senior executives and navigated complex environments to achieve goals.
How to prepare for a job interview at the LEGO Group
✨Understand the Role
Make sure you thoroughly understand the responsibilities of the Membership Expansion Operations Manager. Familiarise yourself with the LEGO Insiders Membership programme and think about how your experience aligns with their goals.
✨Showcase Your Experience
Prepare to discuss your previous experience in leading membership or loyalty expansion projects. Highlight specific examples where you've driven operational excellence and achieved ambitious targets.
✨Demonstrate Collaboration Skills
Since this role involves working with diverse teams, be ready to share examples of how you've successfully collaborated across different departments. Emphasise your ability to communicate effectively with senior executives and cross-functional teams.
✨Prepare for Problem-Solving Questions
Expect questions that assess your problem-solving skills. Think of scenarios where you've navigated challenges in project management or partnership operations, and be prepared to explain your thought process and solutions.
