Digital Marketing and Project Executive

The Role As Digital Marketing and Project Executive, you will play an important role in growing our online reach and promoting a compelling member offer across our digital estate. Your digital marketing skills, hands-on approach and SEO skills will help continuously improve the Law Society’s online presence and maximize the potential of new opportunities.? In this role you will drive SEO improvement, coordinate and plan digital initiatives from beginning to end using relevant methods, work with our SEO agency, and respond to stakeholders’ inquiries. In addition, you will also support the web estate’s digital advertisement solutions, with a particular focus on ensuring products are advertised in a timely manner. Another key aspect of this role is to work with our data analyst to identify, track and analyse important metrics that affect commercial performance. As part of this you will explore, recommend and facilitate user centric and commercial optimisation of existing web pages and customer journeys. What we’re looking for You have a proven track record of championing customer centricity and commercial mind-set within a digital context, by showing understanding of digital marketing metrics (particularly SEO) and key performance indicators. To achieve insights and results, you have learned to work relevant analytic tools and marketing software. You will?able to work effectively with a br…