Marketing & Events Manager

The Juice Plus Company is a multi-million dollar competitor in the health and wellness industry, utilising a unique combination of direct sales and e-commerce to market our plant-based nutritional products in pursuit of our mission to "Inspire Healthy Living Around the World." The role of Manager, Northern Europe Marketing, Events & Recognition is to strategically and operationally lead marketing, events, and partner recognition initiatives across the UK and Ireland, while providing remote support for other Northern Europe markets as needed. Reporting to and collaborating with the Regional Director, Northern Europe, this position will spearhead the development and execution of comprehensive marketing strategies and promotional campaigns. The role will manage budgets, events, and recognition programs - designing activities that drive optimal field performance. The ultimate goal is to develop and deliver strategies that enhance partner satisfaction and engagement, directly impacting business outcomes through increased sales, loyalty, and community building. Hybrid role - 2 days in the office and 3 days from home.

Responsibilities

• Lead the strategic development and implementation of the Marketing, Events & Recognition strategy for Northern European regions, with primary focus on UK and Ireland.
• Manage, motivate, and develop a team of 2 across marketing, events, digital, and social media.
• Spearhead cross-functional collaboration on product bundle launches and other promotional campaigns, ensuring seamless execution and maximum impact.
• Manage Regional Events (Conventions, Power Days, Success Summits etc) whilst also partnering with the Global Events Team on special projects and other initiatives that align with regional objectives.
• Collaborate with leading lifestyle magazines for promotional purposes, including features, advertorials, and co-branded content opportunities.
• Oversee all aspects of marketing campaigns, communication rollouts, event planning, digital and social media communications, and partner recognition experiences.
• Monitor market changes, consumer trends, and competitor activities; strategically adjust marketing plans to maintain competitive advantage.
• Foster innovation across the team, encouraging new approaches to daily activities that ensure continuous improvement and knowledge transfer.
• Collaborate with Juice Plus+ Global, EMEA, and Regional Marketing teams to ensure smooth rollout and alignment of events and marketing communications.
• Conduct ongoing analysis and assessment of deliverable impact and satisfaction.
• Manage supplier and agency relationships, balancing service quality with cost-effectiveness.
• Develop and administer monthly, quarterly, and annual budgets with the Regional Director, ensuring creative budget management for events and recognition, and accurate ROI analysis.
• Identify new business opportunities through strategic events and marketing initiatives to drive revenue and partner retention.
• Expand knowledge and networks through participation in key industry meetings and forums to identify revenue-driving opportunities.
• Ensure full compliance with insurance, legal, and health & safety obligations.
• Collaborate closely with key stakeholders across the business as required.

Qualifications & Experience

• C.5+ years experience in Marketing and Events, at least 2-3 years of which will have been at a manager level.
• Educated to degree level or similar in marketing, communications, or events-related discipline (preferably).
• Demonstrable ability to monitor and assess marketing and media strategy and activities' success/failure against key business objectives and predefined KPIs.
• Strong ability to foster, manage and develop teams.
• Proven ability to handle multiple projects simultaneously.
• Effective stakeholder management skills, and ability to engage with people at all levels internally and externally.
• Ability to pivot around last-minute changes and keep a calm and collected manner during periods of high pressure and strict deadlines / last minute change management.
• Ability to anticipate and manage unforeseen issues, with outstanding organisation and communication skills.