At a Glance
- Tasks: Engage employers and promote apprenticeship programmes to drive growth in Birmingham and the West Midlands.
- Company: Join JTL, a leading training provider dedicated to empowering learners and employers.
- Benefits: Enjoy 25 days annual leave, generous pension, and professional development support.
- Other info: Dynamic role with opportunities for career growth and community engagement.
- Why this job: Make a real impact by connecting businesses with training solutions that shape future talent.
- Qualifications: Experience in business development and strong communication skills are essential.
The predicted salary is between 51000 - 51000 £ per year.
Location: JTL Birmingham Training Centre with regional travel.
Working pattern/hours: Full time, 35 hours per week.
Salary: Up to £51,100, depending on skills and experience.
About JTL
JTL is one of the largest work‑based training providers in England and Wales. We work with over 8,000 learners and more than 3,000 employers across England and Wales in more than 100 locations. We are an Ofsted recognised Good provider and a registered charity, meaning every penny JTL receives is reinvested into the training we offer.
About the role
To drive growth for JTL in the Birmingham and wider West Midlands region by engaging employers, understanding their workforce development needs, and promoting JTL’s electrical and plumbing apprenticeship programmes as well as the suite of commercial CPD training courses. A key aspect of this role is to support the growth of the training centre by developing and maintaining strong relationships with local employers and industry partners. The postholder will actively engage with businesses to understand their workforce development needs and identify opportunities to provide relevant training solutions. Working between the delivery of apprenticeships and commercial training programmes, the individual will use their industry knowledge and communication skills to build trusted relationships with employers. Through these relationships they will identify skills gaps, workforce development opportunities, and future training requirements within organisations. The role will involve promoting the full range of training solutions offered by the centre, including apprenticeships, short courses, and bespoke commercial training. By taking a consultative approach, the postholder will work with employers to match appropriate training pathways that support both business objectives and employee development. Responsibilities will include maintaining regular contact with employers, attending industry events where appropriate, and proactively identifying new business opportunities. The postholder will also support the development of new training provision by feeding back employer needs and market demand to the wider training team. Success in this area will be measured through the development of sustainable employer partnerships, the identification of new training opportunities, and the conversion of employer engagement into apprenticeship placements and commercial course bookings.
Key Responsibilities and Accountabilities
- Employer Engagement & Sales: Proactively identify and pursue new employer partnerships across Birmingham and the West Midlands. Promote and sell Electrical and Plumbing apprenticeship programmes to employers. Present and position JTL’s range of commercial CPD courses, securing new commercial training business. Conduct employer visits, virtual meetings, and presentations to understand workforce needs and propose suitable solutions. Manage a sales pipeline, ensuring timely follow‑ups and conversion of leads.
- Account Management: Act as the main point of contact for local employers, ensuring a professional and responsive service. Maintain long‑term relationships with existing employer clients to encourage repeat business. Work closely with internal teams (namely delivery, marketing and administration functions) to ensure employer satisfaction and smooth onboarding.
- Market Development: Map out industry sectors and local opportunities for apprenticeships and commercial training. Attend regional networking events, employer forums, and trade shows to promote JTL. Gather employer and market insights to feed into product development and regional strategy.
- Performance & Administration: Achieve agreed monthly and annual apprenticeship starts and commercial course revenue targets. Maintain accurate records of employer interactions within JTL’s systems. Produce regular activity and performance reports for management review.
Person Specification
Essential Requirements:
- Proven experience in business development sales.
- Experience in the education sector would be advantageous.
- Strong communication and influencing skills.
- Ability to develop good working relationships quickly with employers and stakeholders.
- Self‑motivated with good organisational skills.
- Knowledge of apprenticeship funding and the building services engineering sector.
- Full UK driving licence.
Desirable:
- Experience selling CPD/commercial training products.
- Understanding of local and regional labour market trends in the electrical and plumbing trades.
Why join JTL?
At JTL, we believe in nurturing not only our apprentices, but also our employees. We offer a rewarding career path & excellent benefits. We welcome applicants from all sections of the community. Some of our benefits include:
- 25 days’ annual leave plus bank holidays, with extra days for long service and a Christmas shutdown.
- Generous pension scheme with matched contributions and additional employer top‑up.
- Life assurance and occupational sick pay.
- Optional private healthcare after probation, plus a free annual health check after three years.
- Gym membership discount scheme, cycle‑to‑work scheme, and access to an Employee Assistance Programme for you and your family.
- CPD support, including funding for professional qualifications, ongoing training, and paid professional memberships.
- Additional benefits such as a corporate wear allowance, retail discounts, and season ticket loans.
Our Safeguarding Commitment
JTL is committed to safeguarding and promoting the welfare of young people and expects all its employees to share this commitment in conjunction with the requirements of the Prevent Duty and the positive promotion of modern British values. This role requires an Enhanced DBS check.
Ready to make a difference and build a fulfilling career? Apply today!
Employer Engagement Manager employer: The JTL Group
JTL is an exceptional employer that prioritises the growth and development of its employees while making a meaningful impact in the community. With a strong commitment to employee well-being, we offer generous benefits such as 25 days of annual leave, a robust pension scheme, and professional development support, all within a collaborative and supportive work culture. Located in Birmingham, our training centre provides a dynamic environment where you can engage with local employers and contribute to workforce development in the electrical and plumbing sectors.
StudySmarter Expert Advice🤫
We think this is how you could land Employer Engagement Manager
✨Tip Number 1
Network like a pro! Attend industry events and local meet-ups to connect with potential employers. Remember, it’s all about building those relationships and showing them what you can bring to the table.
✨Tip Number 2
Be proactive in your approach! Don’t just wait for job openings to pop up; reach out to companies directly. Share your passion for their work and how you can help them grow, especially in areas like workforce development.
✨Tip Number 3
Showcase your skills! Prepare a portfolio or case studies that highlight your previous successes in employer engagement or business development. This will give potential employers a clear picture of what you can achieve.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are genuinely interested in joining our mission at JTL.
We think you need these skills to ace Employer Engagement Manager
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Employer Engagement Manager role. Highlight your experience in business development and any relevant skills that match what JTL is looking for. We want to see how you can drive growth and engage with employers!
Showcase Your Communication Skills:Since this role involves building relationships with employers, it's crucial to demonstrate your strong communication skills. Use clear and engaging language in your application to show us you can connect with stakeholders effectively.
Highlight Relevant Experience:If you've got experience in the education sector or selling training products, make sure to spotlight that! We love seeing candidates who understand the market and can bring valuable insights to the table.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you're keen on joining the JTL team!
How to prepare for a job interview at The JTL Group
✨Know Your Stuff
Before the interview, make sure you’re well-versed in JTL’s apprenticeship programmes and commercial training courses. Familiarise yourself with the specific needs of employers in the Birmingham and West Midlands region, as this will help you demonstrate your understanding of their workforce development needs.
✨Build Rapport
During the interview, focus on showcasing your strong communication skills. Practice how to build rapport quickly with potential employers by sharing relevant experiences where you’ve successfully engaged with clients or stakeholders. This will highlight your ability to develop good working relationships.
✨Showcase Your Sales Skills
Be prepared to discuss your experience in business development sales. Think of specific examples where you’ve identified new opportunities and converted leads into successful partnerships. This will show that you can actively pursue new employer partnerships, which is crucial for the role.
✨Ask Insightful Questions
At the end of the interview, don’t forget to ask questions that reflect your interest in the role and the company. Inquire about the current challenges JTL faces in employer engagement or how they measure success in building partnerships. This shows you’re not just interested in the job, but also in contributing to the company’s growth.
