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For Companies At a Glance
- Tasks: Drive sales by converting enquiries and building relationships in the events industry.
- Company: Join a vibrant team at Cheltenham Racecourse, a premier venue for events.
- Benefits: Enjoy free event access, generous leave, and a fantastic pension scheme.
- Why this job: Be part of an exciting growth area and make a real impact on events.
- Qualifications: Sales experience in events and a passion for client relationships are essential.
- Other info: Dynamic role with opportunities for personal development and career growth.
The predicted salary is between 30000 - 42000 £ per year.
Job title: Conference & Events Sales Executive
Location: Cheltenham Racecourse
Contract type: Permanent
Hours: 37.5 hours per week
About the role
We have an exciting new opportunity for a Sales Executive to join our Commercial team based at Cheltenham Racecourse. This is a key role in a growing area of the business focused on converting enquiries, account management, sourcing new business and achieving budgets across the Conference & Events portfolio.
Responsibilities
- Proactively identify and develop new business opportunities through targeted prospecting, networking and attendance at local and national exhibitions, trade shows and business events.
- Build and nurture relationships to increase awareness of Cheltenham Racecourse as a leading venue for Conference & Events.
- Maximise conversion rates by responding to inbound enquiries, preparing quotes, proposals, and contracts.
- Host and participate in client meetings and site visits and represent Cheltenham racecourse at networking events to secure new business and strengthen relationships.
- Manage a pipeline of opportunities and complete sales tasks ensuring all activity is tracked and reported in the sales booking system.
- Work collaboratively with the regional and national sales teams to deliver revenue growth to cross sell opportunities and drive Conference & Events business locally and nationally.
- Achieve individual and regional sales targets and KPIs in line with the overall Conference & Events Strategy.
- Deliver exceptional customer service throughout the client journey and maintain strong product knowledge of venues with the Region to promote facilities and packages.
- Work event days where required.
About you
- Proven sales experience in a conference and events-based business.
- Comfortable in a sales and target driven environment
- Hungry for the ability to win and convert new customers.
- Passionate about developing long‑term relationships with new and existing clients providing a premium service to grow accounts.
- Outstanding communicator capable of influencing a wide range of stakeholders.
- Organised and process driven approach thriving in prioritising and meeting deadlines with outstanding attention to detail.
- Excellent team player
What we offer in return
- All colleagues can go along to any of our racedays or music events free of charge – along with 3 friends or family with our TeamPass Ticket scheme.
- An award‑winning pension scheme provider with a generous employer contribution.
- A healthcare cash back plan enabling you to claim money back on health & wellbeing services.
- 25 days annual leave.
- Access to a suite of Learning & Development training resources from renowned providers.
- A whole host of other benefits including free eyecare vouchers, a ride to work cycle scheme & discounts across varying retailers & services.
If you think you have everything we’re looking for and more, then we’d love to hear from you. Don’t hang around, our closing date for this vacancy is 6th November but we reserve the right to bring this forward if we have a high volume of applications.
This role may be subject to a criminal record check, standard or enhanced DBS check or BHA Suitability Check. By applying you confirm that you are happy for these checks to be carried out.
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Conference & Events Sales Executive employer: The Jockey Club
Contact Detail:
The Jockey Club Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Conference & Events Sales Executive
✨Tip Number 1
Get out there and network! Attend local events, trade shows, and exhibitions related to the conference and events industry. It's all about making connections and showing your face – you never know who might be looking for a Sales Executive just like you!
✨Tip Number 2
When you get those inbound enquiries, don’t just respond – wow them! Prepare tailored quotes and proposals that highlight how Cheltenham Racecourse can meet their needs. Remember, first impressions count, so make yours unforgettable!
✨Tip Number 3
Follow up, follow up, follow up! After meetings or site visits, drop a quick thank-you email and keep the conversation going. Building relationships is key in this role, and staying top of mind can make all the difference.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive and eager to join our team at Cheltenham Racecourse!
We think you need these skills to ace Conference & Events Sales Executive
Some tips for your application 🫡
Show Your Sales Skills: Make sure to highlight your proven sales experience in your application. We want to see how you've successfully converted enquiries and built relationships in the past, so don’t hold back on those achievements!
Tailor Your Application: Take a moment to customise your CV and cover letter for this role. Use keywords from the job description to show us you understand what we're looking for and how you fit into our team at Cheltenham Racecourse.
Be Personable: We love outstanding communicators! In your written application, let your personality shine through. Share examples of how you've influenced stakeholders or provided exceptional customer service in previous roles.
Follow the Application Process: Remember to apply through our website! It’s the best way for us to receive your application and keep everything organised. Plus, it shows us you're keen to join our team at StudySmarter!
How to prepare for a job interview at The Jockey Club
✨Know Your Venue Inside Out
Before the interview, make sure you have a solid understanding of Cheltenham Racecourse and its offerings. Familiarise yourself with the facilities, services, and any recent events held there. This will not only show your enthusiasm but also help you answer questions about how you can promote the venue effectively.
✨Showcase Your Sales Skills
Prepare to discuss specific examples from your past sales experience that highlight your ability to convert leads and manage accounts. Think about times when you exceeded targets or built strong client relationships. Be ready to explain your approach to prospecting and closing deals.
✨Demonstrate Your Networking Prowess
Since this role involves attending exhibitions and networking events, be prepared to talk about your networking strategies. Share experiences where you've successfully built connections and how those relationships led to new business opportunities. This will illustrate your proactive approach to sales.
✨Emphasise Team Collaboration
The job requires working closely with regional and national sales teams, so highlight your teamwork skills. Discuss how you've collaborated with others in previous roles to achieve common goals. Mention any specific tools or systems you've used to track sales activities, as this shows you're organised and process-driven.