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- Tasks: Lead impactful marketing strategies for Learning & Development and Venue Hire.
- Company: Join IMechE, a global leader in mechanical engineering since 1847.
- Benefits: Enjoy hybrid working, 26+ days holiday, and a competitive salary of £53,000.
- Why this job: Make a real impact in a supportive environment while developing your marketing skills.
- Qualifications: 3+ years in commercial marketing, strong leadership, and digital marketing knowledge required.
- Other info: Apply by 20th August 2025 to elevate your marketing career!
Commercial Marketing Manager
If you think you are the right match for the following opportunity, apply after reading the complete description.
Birdcage Walk, Central London (with hybrid working 2 days minimum in HQ)
The Company
With almost 110,000 members in 140 countries, the Institution of Mechanical Engineers (IMechE) has been at the heart of the mechanical engineering profession since 1847.
We strive to improve the world through engineering by developing engineers, upholding professional standards, informing public opinion, and promoting engineering innovation to solve society’s pressing problems.
We are proud to have achieved workplace accreditations – We invest in people Gold and We invest in wellbeing Silver. These awards reflect our organisation’s commitment to our employees who are a vital part of supporting the engineering community.
We are now looking for a Commercial Marketing Manager to join us on a full-time, permanent basis.
The Role
As our Commercial Marketing Manager, you will spearhead the delivery of impactful marketing and communication strategies across our Learning & Development and Venue Hire business areas.
Collaborating closely with internal teams, you will align marketing efforts with business goals, leading your own team of marketing executives to drive revenue growth through insight-led, multichannel campaigns that resonate with key audiences.
With a keen eye on performance, you will analyse campaign outcomes, extracting valuable customer insights and demonstrating return on investment across both online and offline channels.
Additionally, you will:
– Generate leads through marketing activity
– Continuously improve marketing approaches
– Line-manage marketing executives through 121s, appraisals, and development plans
– Monitor opportunity generation and conversion using CRM and booking systems
– Manage and monitor marketing budgets
– Oversee the production and distribution of promotional materials
Person Specification
– A minimum of three years of experience in a commercial-led marketing role, ideally within training, events, or venue hire
– Strong leadership skills with experience in line-managing and developing a team
– Experience in managing marketing budgets
– Proven ability to deliver multiple campaigns and translate marketing strategy into action plans
– Excellent written and verbal communication skills
– Knowledge of digital marketing tools and channels
– Innovative thinking with a focus on enhancing customer experience
– Proficiency in Microsoft Office and related IT systems
Salary and Benefits
– Salary of circa £53,000 per annum, depending on experience
– Incentive scheme
– Hybrid working (minimum requirement of 2 days per week in the office)
– Work/life balance, including a minimum of 26 days of holiday per annum plus Bank Holidays
– Training and career development
– Health & Wellbeing
– Benefits, including stakeholder pension scheme, life assurance, and private health cover
– Other benefits as detailed in our generous and competitive benefits package
This is a fantastic opportunity for a commercially focused marketing professional with an excellent management style to join our established institution.
You will step into a visible leadership and management role where you will have the chance to make a real impact, bringing your vision to life and delivering outstanding results for our organisation.
What’s more, this is the perfect platform to develop and grow professionally, unleashing your creativity and enhancing your expertise within our fast-paced environment.
So, if you are ready to elevate your marketing career with a trusted and forward-thinking organisation, read on and apply today!
The closing date for this role is 20th August 2025.
Webrecruit and the Institution of Mechanical Engineers are equal opportunities employers, value diversity and are strongly committed to providing equal employment opportunities for all employees and all applicants for employment. Equal opportunities are the only acceptable way to conduct business and we believe that the more inclusive our environments are, the better our work will be.
So, if you want to take the next step in your marketing career as a Commercial Marketing Manager, please apply via the button shown. This vacancy is being advertised by Webrecruit. The services advertised by Webrecruit are those of an Employment Agency
Commercial Marketing Manager employer: The Institution of Mechanical Engineers
Contact Detail:
The Institution of Mechanical Engineers Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Commercial Marketing Manager
✨Tip Number 1
Familiarise yourself with the Institution of Mechanical Engineers and their mission. Understanding their goals and values will help you tailor your approach during interviews, showing that you're genuinely interested in contributing to their vision.
✨Tip Number 2
Highlight your experience in managing marketing budgets and leading teams. Be prepared to discuss specific examples of how you've successfully driven revenue growth through innovative marketing strategies in previous roles.
✨Tip Number 3
Stay updated on the latest trends in digital marketing tools and channels. Being knowledgeable about current marketing technologies will demonstrate your commitment to continuous improvement and innovation in your field.
✨Tip Number 4
Prepare to discuss your approach to analysing campaign performance. Be ready to share insights on how you've used data to inform marketing decisions and improve customer experiences in past roles.
We think you need these skills to ace Commercial Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in commercial marketing, particularly in training, events, or venue hire. Use specific examples that demonstrate your leadership skills and successful campaign management.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your understanding of the Institution of Mechanical Engineers' mission. Mention how your innovative thinking can enhance customer experience and align with their goals.
Highlight Key Achievements: In your application, emphasise your achievements in previous roles, such as successful campaigns you've led, budget management, and team development. Use metrics to quantify your impact where possible.
Proofread Your Application: Before submitting, carefully proofread your application for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism, which is crucial for a managerial role.
How to prepare for a job interview at The Institution of Mechanical Engineers
✨Showcase Your Leadership Skills
As a Commercial Marketing Manager, you'll be leading a team. Be prepared to discuss your leadership style and provide examples of how you've successfully managed and developed a team in the past.
✨Demonstrate Your Marketing Expertise
Highlight your experience in delivering impactful marketing campaigns. Be ready to discuss specific campaigns you've led, the strategies you employed, and the results achieved, especially in commercial settings like training or events.
✨Know Your Numbers
Familiarise yourself with key performance indicators relevant to marketing. Be prepared to talk about how you've used data to analyse campaign performance and demonstrate return on investment, as this will be crucial for the role.
✨Emphasise Innovation and Customer Focus
The role requires innovative thinking to enhance customer experience. Think of examples where you've introduced new ideas or approaches that improved customer engagement or satisfaction, and be ready to share these during the interview.
