At a Glance
- Tasks: Drive marketing and media activities for exciting arts events and creative campaigns.
- Company: Join the Institute of Art and Ideas, a unique and rapidly expanding arts organisation.
- Benefits: Enjoy hybrid working, private healthcare, company socials, and festival ticket discounts.
- Why this job: Be part of a dynamic team shaping big ideas and making an impact in the arts.
- Qualifications: Experience in fast-paced marketing and a strong academic record (2.1 degree required).
- Other info: Equal opportunity workplace encouraging diverse backgrounds and experiences.
The predicted salary is between 28800 - 43200 ÂŁ per year.
This is a remarkable opportunity to play a key part in a rapidly expanding and unique arts organisation, the Institute of Art and Ideas (IAI). Described by the Guardian as “the return to big thinking” and by Total Politics as “Europe’s Answer to TED”, the IAI puts on events throughout the year, including HowTheLightGetsIn – the world’s largest philosophy and music festival now taking place twice a year in Hay-on-Wye and London.
The IAI is also responsible for IAI.TV, bringing big ideas to a global audience with debates and talks featuring the world’s leading thinkers; IAI News, our online ideas magazine; and our weekly podcast, Philosophy for Our Times.
We are recruiting a Marketing & PR Executive to join our team to drive the marketing and media activities of HowTheLightGetsIn Festival and the Institute of Art and Ideas. This role will ensure that the full breadth of our programming receives high quality publicity and media exposure. You will have input into the overall media strategy of the organisation and be responsible for planning and delivering creative campaigns plus the music line up for HowTheLightGetsIn festivals.
The ideal candidate would have experience in a fast paced marketing environment, be accustomed to building relationships with journalists and the media, have the ability to devise and sell original stories, have excellent copy writing skills, a good knowledge of current affairs and the state of the media, an appreciation of our content, and the drive to succeed.
The role will initially be focused on HowTheLightGetsIn festival but there is the scope for it to progress and develop to cover the wider activities of the Institute of Art and Ideas, including writing for our online magazine IAI News.
As the Institute of Art and Ideas is focused on big and contemporary ideas, you will need to be comfortable with the breadth and depth of our content. Therefore an excellent academic record is essential with at least a 2.1 degree from a top university.
At TVF Media, we are focused on supporting your career progression and wellbeing. In joining our team, you will also become eligible for our range of benefits, including our pension scheme, private healthcare insurance cashback scheme, hybrid working, Cycle to Work, frequent company socials and biannual parties, gym and HowTheLightGetsIn festival ticket discounts, and more!
We are proud to be an equal opportunity workplace, and actively support and encourage people from a variety of backgrounds, experiences and skill sets to join us and help shape what we do.
If you think you have what it takes to succeed in this role, please apply now!
Marketing and PR Executive employer: The Institute of Art and Ideas
Contact Detail:
The Institute of Art and Ideas Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing and PR Executive
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to professionals on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your personality! When you get the chance for an interview or informal chat, let your passion for marketing and PR shine through. Share your ideas and how you can contribute to the IAI’s mission – they want to see your enthusiasm!
✨Tip Number 3
Be proactive! Don’t just wait for job postings to pop up. Reach out directly to the IAI team and express your interest in working with them. A well-crafted email showcasing your skills and excitement can make a lasting impression.
✨Tip Number 4
Stay updated on trends! Keep an eye on the latest marketing and PR strategies, especially those relevant to arts organisations. Being knowledgeable about current affairs and media will help you stand out as a candidate who’s ready to hit the ground running.
We think you need these skills to ace Marketing and PR Executive
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for the arts and ideas shine through. We want to see that you’re genuinely excited about the role and the impact you can make at IAI!
Tailor Your CV: Make sure your CV is tailored to highlight your marketing experience and any relevant skills. We love seeing how your background aligns with our mission, so don’t hold back on showcasing your achievements!
Craft a Compelling Cover Letter: Your cover letter is your chance to tell us why you’re the perfect fit for the Marketing & PR Executive role. Be creative, share your ideas, and don’t forget to mention how you can contribute to our events like HowTheLightGetsIn!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Let’s get started on this journey together!
How to prepare for a job interview at The Institute of Art and Ideas
✨Know Your Stuff
Before the interview, dive deep into the Institute of Art and Ideas' mission and recent events. Familiarise yourself with HowTheLightGetsIn festival and IAI.TV. This will not only show your genuine interest but also help you connect your skills to their needs.
✨Show Off Your Creativity
Prepare to discuss your past marketing campaigns and how you’ve crafted original stories. Bring examples that highlight your copywriting skills and creativity. Think about how you can apply these experiences to enhance the IAI's media strategy.
✨Build Rapport with the Interviewers
Remember, interviews are a two-way street! Engage with your interviewers by asking insightful questions about their current projects and challenges. This shows you’re not just interested in the role, but also in the team and organisation.
✨Stay Current
Brush up on current affairs and trends in the arts and media sectors. Being able to discuss relevant topics will demonstrate your knowledge and passion for the field, making you a more compelling candidate for the Marketing & PR Executive role.
