Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead visual merchandising across diverse retailers, enhancing shopper experience and conversion.
- Company: Join a fast-moving, ambitious brand with a collaborative culture.
- Benefits: Enjoy private medical, birthday off, cycle to work scheme, and product allowance.
- Why this job: Make a real impact on how our brand shines in stores worldwide.
- Qualifications: 3-5 years in visual merchandising or retail marketing, with strong creative and commercial skills.
- Other info: Great career growth opportunities into senior leadership roles.
The predicted salary is between 50000 - 65000 £ per year.
Location: London (hybrid, a minimum of 2/3 days in the office each week)
Department: Commercial
The Role
This role leads shopper-led visual merchandising execution across the UK and Rest of World markets. The Regional Visual Merchandising Manager ensures INKEY shows up clearly, confidently and commercially across a diverse set of retailers, store formats and market environments. Working from global shopper missions and VM principles, this role translates strategy into regionally effective execution that improves speed to find, ease of shop and conversion. This is not a project management-only role. You are accountable for adding value to the work, learning from store performance and raising the quality and effectiveness of VM over time, not just delivering assets.
Key Responsibilities
- Shopper Missions and VM Leadership
- Execute global shopper mission frameworks across UK and ROW markets, adapting for local nuance while protecting global intent
- Apply shopper psychology to improve navigation, clarity and confidence to purchase
- Ensure every VM execution and activation is anchored to a clear shopper mission and conversion objective
- Deliver VM across permanent fixtures, temporary placements and market-specific activations and events
- Translate global VM guidelines into retailer-ready execution that improves hierarchy, shopability and education
- Own execution quality in store and ensure global standards are met consistently
- Creative and Trade Marketing Partnership
- Partner with Trade Marketing as a peer to ensure activations are shopper-led and commercially focused
- Work with Creative and the in-house VM Designer to translate brand toolkits into clear, engaging in-store execution
- Challenge briefs or executions that look good but do not improve clarity, education or conversion
- Agency and Vendor Management
- Manage regional VM agencies and production vendors from the approved vendor ecosystem
- Brief agencies with clear intent, constraints and success criteria
- Push agencies to continually improve execution quality, not repeat past solutions
- Oversee timelines, cost discipline and readiness for installation
- Manage approved vendor list and run tendering process for region.
- Continuous Improvement and Learning
- Use store feedback, performance observation and regional insight to improve execution cycle by cycle
- Turn learnings into clear recommendations and upgrades for future VM and activations
- Share regional insights back to the global VM function to evolve playbooks, templates and standards
- Proactively identify opportunities to simplify, sharpen and strengthen how INKEY shows up in store
Required Skills and Experience
- 3–5 years’ experience in visual merchandising, retail marketing or shopper marketing
- Experience working across multiple markets, retailer formats or international environments
- Strong creative judgement combined with commercial thinking and attention to detail
- Proven ability to manage agencies and external suppliers and improve output over time
- Confident cross-functional partner who can influence and challenge constructively
Who You Are
- Shopper-first and curious about how people actually behave in store
- Outcome-led: you care that it works, not just that it ships
- Comfortable owning decisions and improving execution over time
- Creatively minded but grounded in clarity, education and conversion
- Organised, proactive and calm in fast-moving environments
Why INKEY?
- Real ownership of how the brand wins in store across the UK and international markets
- Direct impact on conversion, clarity and shopper confidence at the point of purchase
- A fast-moving, ambitious and collaborative culture
- Clear development pathway into senior VM leadership or broader shopper and trade marketing roles
What we will give to you (our Company Benefits)
- Private Medical for ALL employees - Vitality Medical scheme
- Part of the BCORP organisations
- Birthday day off
- Cycle to work scheme
- Team days
- Allowance to use on our wonderful products each month
- Dog friendly office
Regional Visual Merchandising Manager, UK and Rest of World employer: The INKEY List | B Corp
Contact Detail:
The INKEY List | B Corp Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Regional Visual Merchandising Manager, UK and Rest of World
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best visual merchandising work. Use it as a conversation starter during interviews to demonstrate your creative judgement and commercial thinking.
✨Tip Number 3
Prepare for interviews by researching the company and its VM strategies. Be ready to discuss how you can adapt global shopper missions to local markets, showcasing your understanding of shopper psychology.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are genuinely interested in joining our team and making an impact in-store.
We think you need these skills to ace Regional Visual Merchandising Manager, UK and Rest of World
Some tips for your application 🫡
Show Your Passion for Visual Merchandising: When you're writing your application, let your enthusiasm for visual merchandising shine through! We want to see how you connect with shopper psychology and how you've applied it in past roles. Make it personal and relatable!
Tailor Your Experience: Don’t just list your experience; tailor it to the role! Highlight specific projects where you’ve executed VM strategies or improved store performance. We love seeing how your background aligns with our needs across diverse markets.
Be Clear and Concise: Keep your application clear and to the point. Use bullet points for key achievements and avoid jargon that might confuse us. We appreciate straightforward communication that showcases your skills effectively!
Apply Through Our Website: Make sure to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at INKEY!
How to prepare for a job interview at The INKEY List | B Corp
✨Know Your Shopper Missions
Before the interview, dive deep into understanding shopper missions and how they influence visual merchandising. Be ready to discuss how you can adapt global strategies to local markets while maintaining the brand's intent.
✨Showcase Your Creative Judgement
Prepare examples of past projects where your creative judgement made a significant impact on retail execution. Highlight how your decisions improved clarity and conversion, as this role demands a balance of creativity and commercial thinking.
✨Demonstrate Agency Management Skills
Think of specific instances where you've successfully managed agencies or vendors. Be prepared to discuss how you briefed them, set success criteria, and pushed for quality improvements over time.
✨Emphasise Continuous Improvement
Share your approach to learning from store performance and how you've used feedback to enhance future executions. This shows that you're outcome-led and committed to evolving the visual merchandising strategy.