Head of Digital / B2B Agency / London

Join to apply for the Head of Digital / B2B Agency / London role at The Industry Club

This range is provided by The Industry Club. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

Head of Digital / B2B agency – London – Hybrid

Award-winning B2B marketing agency | Global tech & enterprise clients | Big growth plans. Chance to lead and shape the next phase of growth.

If you’re obsessed with digital, love shaping high-impact campaigns, and want to lead the future of ABM and activation—this one’s for you. Newly created senior position within this forward‑thinking B2B agency who are now looking for a new digital leader to join the team and shape their new digital offering.

What you’ll lead

• Media and activation across complex B2B buying journeys and emerging media
• End-to-end campaign activation: planning, optimisation, performance
• ABM programmes (1:Many, 1:Few, 1:1) powered by 6sense, Demandbase, and other tech tools
• Go-to-market activation plans with Strategy, Planning & Creative
• A growing digital & activation team hungry for experimentation and innovation

What you’ll bring

• Strong track record running integrated paid media + ABM (likely 8+ years)
• Deep understanding of programmatic, LinkedIn, search, and multichannel activation, knowledge and using AI / forward thinking in this area / lead in all aspects of AI
• Experience managing complex sales processes / working alongside client teams and growing and developing their plans at pace

Why this is a standout opportunity

• Lead and scale the agency’s digital, AI & media capability
• Work with major global brands across tech, SaaS, and enterprise
• Shape new tools, new approaches, and the future of the agency’s ABM offering
• Big autonomy, supportive leadership, and huge room for impact

We are committed to ensuring and supporting representation from all backgrounds across the creative industry, irrespective of race, religion, belief, ethnicity, age, gender, sexual orientation, disability or socio-economic background. With this in mind, we welcome applications from all areas of the community. Please do get in touch and let us know if there is any additional support or reasonable adjustments we can cater for, to ensure our process and roles fit your needs and creates a comfortable & enjoyable recruitment process.

Seniority level

Director

Employment type

Full-time

Job function

Marketing

Industries

Staffing and Recruiting