At a Glance
- Tasks: Create engaging content and manage social media for premium restaurant brands.
- Company: Exciting and growing premium restaurant group with a focus on quality and guest experience.
- Benefits: 50% off food and drink, flexible wage access, and discounts at retailers.
- Why this job: Shape the digital presence of beloved brands and drive guest engagement.
- Qualifications: 3+ years in social media for luxury hospitality or lifestyle brands.
- Other info: Opportunity to work in a dynamic environment with a focus on creativity.
The predicted salary is between 36000 - 60000 £ per year.
We are a privately owned and growing premium restaurant group, home to much-loved brands including Piccolino, Riva Blu, Restaurant Bar & Grill, and our newest concept Forbici, with more exciting openings on the way. Renowned for authenticity, quality produce, and beautifully designed spaces, we deliver exceptional guest experiences through passion, craftsmanship, and industry-leading standards.
We're now looking for a creative, commercially minded Social Media Manager to elevate our digital presence across multiple premium hospitality brands during an exciting period of growth.
Why Work with Us?
- 50% off your total food and drink bill at any of our restaurants, for up to 6 people, any time.
- Award winner of The Sunday Times – Best places to Work 2024 & 2025
- Access up to 40% of your earned wages, savings, and financial well-being tools through our partners at Wagestream.
- 3% Employer pension contribution
- 15% off at Iceland Foods
- Enhanced Maternity and Paternity packages
- Reward and Recognition Program
- Healthcare Cash Plan
- EAP Wellbeing and Financial support through Drink Trust
- Discounts off hundreds of high street and online retailers
The Role
As Social Media Manager, you'll take ownership of our social channels, shaping compelling narratives that bring our restaurants to life online. You'll create engaging content, grow brand awareness, and drive guest engagement through best-in-class social media strategies. You'll work closely with marketing, operations, and on-site teams to capture the energy of our restaurants and translate it into visually stunning, high-performing content.
Key Responsibilities
- Develop and deliver social media strategies across Instagram, TikTok, Facebook, LinkedIn, and emerging platforms
- Create high-quality, on-brand content including short-form video, photography, and written storytelling
- Plan and execute social campaigns that drive engagement, bookings, and brand awareness
- Manage influencer partnerships, UGC strategies, and paid social campaigns
- Analyse performance metrics and optimise content for growth and ROI
- Stay ahead of luxury hospitality, food, and lifestyle trends
- Attend restaurants in the evenings and occasionally at weekends to capture authentic, live content
About You
- Minimum 3 years' experience managing social media for premium hospitality, travel, or lifestyle brands
- Proven track record of growing social audiences and delivering high-performing campaigns
- Strong understanding of luxury brand aesthetics and visual storytelling
- Experience across organic and paid social, SEO, PPC, and content strategy
- Confident working with influencers and creator partnerships
- Highly organised with excellent communication and project management skills
- Passionate about food, hospitality, and guest experience
This position will include some evening and weekend work. This is a fantastic opportunity to shape and lead social media strategy for a growing, premium hospitality group.
To apply, please forward your CV to Adelle.
Social Media Manager employer: The Individual Restaurant Company
Contact Detail:
The Individual Restaurant Company Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Manager
✨Tip Number 1
Get your social media game on point! Before applying, make sure your own profiles reflect the creativity and professionalism we’re looking for. Showcase your best work and engage with brands you admire to demonstrate your passion for the industry.
✨Tip Number 2
Network like a pro! Connect with people in the hospitality and social media space. Attend events, join online groups, and don’t be shy about reaching out to current employees at our restaurants. A friendly chat can go a long way!
✨Tip Number 3
Show us your strategy skills! When you get that interview, be ready to discuss how you’d elevate our brands on social media. Bring ideas to the table that align with our values and showcase your understanding of luxury hospitality.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team and being part of our exciting journey.
We think you need these skills to ace Social Media Manager
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your love for food and hospitality shine through! We want to see how your passion aligns with our brands and the experiences we create.
Tailor Your CV: Make sure your CV is tailored to the Social Media Manager role. Highlight your experience in managing social media for premium brands and any successful campaigns you've led. We want to see what makes you stand out!
Craft a Compelling Cover Letter: Your cover letter is your chance to tell us why you're the perfect fit for this role. Share your creative ideas for elevating our digital presence and how you can bring our restaurants to life online.
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. We can't wait to hear from you!
How to prepare for a job interview at The Individual Restaurant Company
✨Know Your Brands
Before the interview, dive deep into the restaurant group's brands. Familiarise yourself with their unique offerings, aesthetics, and target audiences. This will help you tailor your responses and show genuine interest in how you can elevate their social media presence.
✨Showcase Your Creativity
Prepare a portfolio that highlights your best social media campaigns, especially those related to hospitality or lifestyle. Be ready to discuss the strategies you used, the results achieved, and how you can apply similar tactics to their brands.
✨Engagement is Key
Think about how you would engage their audience across different platforms. Come up with a few creative campaign ideas or content themes that align with their brand values. This will demonstrate your proactive approach and understanding of their market.
✨Stay Trendy
Research current trends in luxury hospitality and social media. Be prepared to discuss how these trends can be leveraged to enhance their digital presence. Showing that you’re on top of industry developments will set you apart as a knowledgeable candidate.