At a Glance
- Tasks: Create and manage engaging digital content to promote our school and support recruitment.
- Company: Join a dynamic and forward-thinking school with a collaborative culture.
- Benefits: 25 days leave, apprenticeship funding, free parking, and professional development opportunities.
- Other info: Exciting career growth with a clear pathway through a Level 6 Digital Marketing Apprenticeship.
- Why this job: Shape how we communicate with families and make a real impact in education.
- Qualifications: At least 2 years in marketing or digital roles; creativity and organisation are key.
The predicted salary is between 32000 - 34700 £ per year.
Full time (37.5 hours per week, full year), Monday - Friday, 8:30am - 4:30pm with a 30 minute unpaid lunch break.
Holidays: 25 days leave per year (September - August) plus Bank Holidays and Christmas Shutdown; also there is the opportunity to purchase up to 2 weeks annual leave.
Are you an enthusiastic and creative digital marketer looking to develop your career in a dynamic and forward-thinking school? The Grange School is seeking to appoint a Digital Marketing Officer to support the promotion of our Junior and Senior Schools. This is an exciting opportunity to play a key role in shaping how the School communicates with prospective families and the wider community.
Working closely with the Events Manager and Admissions Registrar, you will be responsible for delivering engaging digital campaigns, managing online content, and supporting recruitment and event activity across the School. We are particularly keen to appoint someone with at least 2 years’ experience in a marketing or digital role, who is motivated to further develop their expertise. The School will support the successful candidate to undertake a Level 6 Degree Apprenticeship in Digital Marketing, providing a clear pathway for professional growth.
Key benefits include:
- Opportunity to work across both Junior and Senior Schools
- Strong professional development support, including apprenticeship funding
- A collaborative and supportive working environment
- Free on-site parking and staff benefits
If you are creative, organised, and passionate about digital marketing, we would love to hear from you.
Purpose of the Role
To support the delivery of the School’s marketing and admissions strategy through high-quality digital content, campaigns, and communications that promote the School, enhance engagement, and support pupil recruitment.
Key Responsibilities
Digital Marketing & Content
- Create, manage and update website content across School platforms
- Plan and deliver engaging content across social media channels
- Support the development of digital marketing campaigns to promote the School
- Produce written and visual content (blogs, articles, photography, video where appropriate)
- Ensure brand consistency across all digital platforms
Admissions & Recruitment Support
- Work closely with the Admissions Registrar to support pupil recruitment campaigns
- Develop targeted digital campaigns to drive enquiries and applications
- Monitor and analyse campaign effectiveness and report on performance
- Maintain accurate and timely online information for prospective families
Events & Engagement
- Support the Events Manager in promoting school events (Open Days, visits, performances, etc.)
- Produce digital promotional materials and communications for events
- Capture and share content from events to enhance engagement and visibility
Data & Analytics
- Use analytics tools to monitor website traffic and campaign performance
- Provide regular reports and insights to inform future marketing activity
- Support continuous improvement through data-led decision-making
General
- Work collaboratively across departments to gather content and promote activities
- Ensure compliance with data protection and safeguarding requirements in all communications
- Undertake professional development, including participation in a Level 6 apprenticeship (where applicable)
Person Specification
Qualifications & Training
- Essential: Educated to A-Level (or equivalent), GCSE English and Maths (Grade 4/C or above or equivalent)
- Desirable: Degree or relevant qualification in marketing, communications or related field or willingness to undertake (or currently undertaking) a Level 6 Digital Marketing Degree Apprenticeship
Experience
- Essential: Minimum 2 years’ experience in a marketing, communications or digital role, experience of managing social media platforms in a professional context, experience of updating website content (CMS systems), experience of creating engaging written content
- Desirable: Experience in an education or not-for-profit setting, experience supporting events or campaigns, experience in digital advertising (e.g., Google Ads, paid social), basic design or multimedia skills (e.g., Canva, Adobe tools)
Skills & Knowledge
- Essential: Strong written communication skills with attention to detail, good understanding of digital marketing channels and trends, ability to manage multiple tasks and meet deadlines, strong organisational and planning skills, ability to analyse data and draw insights
- Desirable: Knowledge of SEO and content optimisation, familiarity with analytics tools (e.g., Google Analytics), basic photography or video editing skills
Personal Attributes
- Creative and proactive approach
- Strong interpersonal skills and ability to work collaboratively
- Enthusiastic and adaptable
- Professional and reliable
- Commitment to safeguarding and promoting the welfare of children
Additional Information: The role is full year due to the importance of continuous marketing activity and event preparation. The School will support apprenticeship study time (off-the-job learning) in line with national requirements (as referenced in apprenticeship guidance). The role offers a clear progression pathway within the marketing function.
Contact Details:
The Independent Schools Council Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Officer in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for The Independent Schools Council and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like The Independent Schools Council are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with The Independent Schools Council on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at The Independent Schools Council. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Marketing Officer in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit The Independent Schools Council. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of The Independent Schools Council:Show us that you’ve done your homework! In your application, briefly mention what you admire about The Independent Schools Council’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at The Independent Schools Council
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at The Independent Schools Council will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At The Independent Schools Council, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
