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- Tasks: Execute and manage paid media campaigns for beauty brands.
- Company: Join THG, a global leader in beauty and sports nutrition ecommerce.
- Benefits: Enjoy 25 days annual leave, enhanced maternity/paternity pay, and access to an on-site gym.
- Why this job: Gain insights into influencer marketing and collaborate with top brands in a fast-paced environment.
- Qualifications: Passion for paid media marketing; 6 months+ experience in digital marketing is a bonus.
- Other info: THG values diversity and offers a supportive recruitment process.
The predicted salary is between 30000 - 42000 £ per year.
Paid Media Executive (Digital Activation) LOOKFANTASTIC
Division
THG Beauty
Location
UK, Manchester
Job Type
Full-time
About THG
We are THG, a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition.
Our portfolio of leading retailers and brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty form our two core businesses: THG Beauty and THG Nutrition.
From Manchester to New York, we’re powered by a team of over 2500 people who work together, lead by example, and think BIG.
With us, you’ll go further, faster. What are you waiting for?
Life at THG Beauty
We know that beauty isn’t one-size-fits-all. Our portfolio of leading retailers and iconic beauty brands caters to everyone, everywhere, empowering customers all over the world to look and feel fantastic.
By combining our portfolio of owned brands with a marketplace for over 1,300 third-party beauty brands through online retail sites LOOKFANTASTIC, Cult Beauty, and Dermstore, THG Beauty\’s ambition is to be the global digital partner of choice across the beauty industry, supporting the channel shift to online.
THG Beauty’s breadth of relationships is unique to the beauty market; it engages with brands as a retailer, a brand owner, and a product developer and manufacturer, making it the industry’s digital strategic leader.
Why be a Paid Media Executive at THG Beauty?
The Paid Media Executive role at THG Beauty sits within the Commercial Marketing structure. Within the Digital Activation function we work closely with brand marketing leads, buying, trading & core performance channels on a daily basis to execute influencer campaigns on behalf of our brand partners. The role gives an incredible insight into influencer marketing, retail & eCommerce and exposure to external brand marketing planning. The Digital Activation team are external-facing THG ambassadors & media experts.
As Paid Media Executive, you’ll:
Key Responsibilities
- Operate brand-facing, co-developing and executing paid media campaigns to drive brand growth
- Creation of multi-platform media plans alongside the Partnership Marketing lead to deliver 360 on & offsite activations
- Work collaboratively with our influencer team to commission best-in-class influencer assets for media & channel repurposing
- Continuous learning and development across key media platforms to remain specialist and deliver innovative media strategy for brand partners
- Continuous suggestion of optimisations for campaigns to agreed ROI targets
- Working with our in-house design team to deliver best in class assets for our brand partners
- Post-campaign reporting to demonstrate uplifts generated and showcase investments’ key KPIs and ROI
- Noting learnings for continuous improvement in media performance
Principle Accountabilities:
KPIs
- Responsible for executing media activity for a number of beauty partners
- Driving performance across multiple campaigns simultaneously
- End to end management & reporting of campaigns
Key behaviours
- Relentless – Organised, driven, proactive and self-motivated
- Electric – Proven ability to meet targets
- Bold – Pro-active with positive can-do attitude
- Effective – Initiative – able to think outside of the box
- Collaboration – Collaborate across functions and within a team
What skills and experience do I need for this role?
- A passion for paid media marketing
- Self-starter and self-motivated
- A highly presentable brand ambassador
- Beauty / retail enthusiast
- Performance mindset
- Digitally literate
- Excel & reporting competent
- Excellent communicator – provide clear and detailed insights
- Critical thinker & problem-solving skills
- Effective communication and presenting skills, both face-to-face and written
- Detail and process oriented
- Ability to work under pressure in a super-fast paced environment
- 6months+ work experience in media / digital marketing role a bonus
What’s in it for me?
- Access bespoke development programmes that have been designed and developed by our in-house L&D team.
- Continued development through our upskilling programme that is delivered in partnership with an industry-leading training provider.
Enhanced Leave
- 25 days annual leave plus bank holidays.
- Don’t want to work on your birthday? We don’t either! Enjoy your day off on us!
- Enhanced maternity and paternity pay, depending on length of service.
- Up to 10 days compassionate leave.
- Buy back up to 3 days each year.
- Access face-to-face and virtual appointments with our in-house GP.
- Access our in-house CBT therapist.
- Access our 247 Employee Assistance Programme (EAP) which is provided by Bupa.
- State-of-the-art on-site gym.
- Access to our on-site physio.
Other Perks
- Save up to 12% on the cost of personal tech through our salary sacrifice scheme.
- Subsidised bus pass from Manchester City Centre to our ICON office.
- Up to 50% staff discount on THG brands.
- On-site staff shop.
- Access to on-site barber.
- Know someone who would be perfect for THG? Refer them and get up to £1000 when they pass their probation.
- Anniversary gifts when you hit 5 and 10 years of service.
THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability.
THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.
Because of the high volumes of applications our opportunities attract, it sometimes takes us time to review and consider them all. We endeavour to respond to every application we receive within 14 days. If you haven\\\’t heard from us within that time frame or should you have any specific questions about this or other applications for positions at THG please contact one of our Talent team to discuss further.
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Paid Media Executive (Digital Activation) LOOKFANTASTIC employer: The Hut Group
Contact Detail:
The Hut Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Media Executive (Digital Activation) LOOKFANTASTIC
✨Tip Number 1
Familiarise yourself with the latest trends in paid media marketing, especially within the beauty and eCommerce sectors. This knowledge will not only help you understand the role better but also allow you to engage in meaningful conversations during interviews.
✨Tip Number 2
Network with professionals in the beauty and digital marketing industries. Attend relevant events or join online forums where you can connect with others who work at THG or similar companies. This could lead to valuable insights and potential referrals.
✨Tip Number 3
Showcase your passion for beauty and retail by engaging with THG's brands on social media. Share your thoughts on their campaigns or products, which can demonstrate your enthusiasm and understanding of their market.
✨Tip Number 4
Prepare to discuss specific examples of how you've optimised campaigns in previous roles. Highlighting your analytical skills and ability to drive performance will resonate well with the hiring team, as they value a performance mindset.
We think you need these skills to ace Paid Media Executive (Digital Activation) LOOKFANTASTIC
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in paid media marketing and digital activation. Use keywords from the job description to demonstrate that you understand the role and its requirements.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for beauty and retail, as well as your understanding of influencer marketing. Mention specific campaigns or experiences that relate to the responsibilities of the Paid Media Executive role.
Showcase Your Skills: In your application, emphasise your skills in communication, critical thinking, and problem-solving. Provide examples of how you've successfully managed campaigns or projects in the past.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism.
How to prepare for a job interview at The Hut Group
✨Show Your Passion for Paid Media
Make sure to express your enthusiasm for paid media marketing during the interview. Share specific examples of campaigns you've worked on or followed, and discuss what excites you about the industry.
✨Demonstrate Your Analytical Skills
Be prepared to discuss how you analyse campaign performance. Bring examples of how you've used data to optimise campaigns in the past, and be ready to talk about key metrics that matter in paid media.
✨Highlight Your Collaborative Spirit
Since the role involves working closely with various teams, emphasise your ability to collaborate effectively. Share experiences where teamwork led to successful outcomes, especially in fast-paced environments.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving skills and critical thinking. Prepare scenarios where you had to think outside the box to overcome challenges in previous roles, particularly in digital marketing.
