At a Glance
- Tasks: Lead Shopper Marketing to drive growth for MyProtein and its brands.
- Company: Join THG, a global leader in beauty and sports nutrition.
- Benefits: Enjoy 25 days leave, enhanced pay, and access to a state-of-the-art gym.
- Other info: Collaborative environment with excellent career development and perks.
- Why this job: Make an impact in a dynamic role with creative freedom and leadership opportunities.
- Qualifications: 5+ years in brand or shopper marketing with strong presentation skills.
The predicted salary is between 50000 - 60000 £ per year.
About THG
We are THG, a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition. Our portfolio of leading retailers and brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty form our two core businesses: THG Beauty and THG Nutrition. From Manchester to New York, we’re powered by a team of over 2500 people who work together, lead by example, and think BIG.
THG Nutrition is home to some of the best loved and most trusted names in wellbeing and nutrition, including Myprotein, the world's largest online sports nutrition brand, and its family of brands, Myvegan, Myvitamins and MP Activewear. Our brands and people exist to break boundaries; to power and empower those who want more. This is an exciting opportunity to join MyProtein on a 12-month fixed-term contract. In this high‑visibility role, you will take charge of Shopper Marketing driving growth on a global scale. You will lead our retail marketing efforts, from traditional shopper marketing to innovative cross‑category merchandising that brings our clothing and nutrition products together in high‑street stores and online retail. You will support our licensing marketing division, working with prestigious third‑party partners to create and execute end‑to‑end launch strategies. This role sits within the B2B team, an energetic and collaborative global function. It offers a unique opportunity to showcase your leadership, strategic thinking, and project management skills, with significant ownership across key business areas. The creativity, agility, and dedication of our staff keep this business at the forefront of the industry, and we are looking for a leader to continue this momentum.
Key Responsibilities
- Develop and execute the Shopper Marketing strategy for retail divisions, ensuring alignment with our 5‑year plan and commercial targets.
- Lead and inspire a team of marketing professionals, fostering a culture of creativity, collaboration, and results.
- Drive the retail expansion project across bricks and mortar in traditional shopper marketing retailers.
- Grow the offline and online presence for our nutrition and clothing ranges with key retailers.
- Execute the partnership model for food to go outlets.
- Manage the customer investment budget and portfolio across all retailers, delivering an ROI‑driven strategy for all in‑store executions.
- Work with specialist shopper agencies to create new and disruptive in‑store solutions.
- Work with the licensing teams to execute the launch of new partnerships and grow existing partnerships by leveraging brand strengths to excite consumers and achieve contractual sales targets through strategic marketing levers.
Stakeholder Management
Act as the project lead for the business in this area, confidently presenting to customers and senior leadership (SLT) and managing relationships with internal and external creative and shopper agencies.
Person Specification
- Minimum 5 years’ experience in Brand Marketing or shopper/retail marketing.
- Proven experience in setting Shopper Marketing strategy.
- Exceptional presenting skills with the ability to influence senior stakeholders.
- Excellent PowerPoint design skills and a keen visual eye.
- Strong commercial understanding with experience managing budgets and demonstrating ROI.
- Must be a confident and accountable leader, comfortable taking total ownership of projects from concept to completion.
Preferred Requirements
- Merchandising experience is a bonus.
- Experience working in the FMCG, CPG, or health and wellness sectors.
- A strong interest in the sports and nutrition market.
- Experience managing and developing a team.
What’s in it for me?
- Access bespoke development programmes that have been designed and developed by our in‑house L&D team.
- Develop your expertise through our upskilling programme that is delivered in partnership with an industry‑leading training provider.
Enhanced Leave
- 25 days annual leave plus bank holidays.
- Enjoy your day off on us for your birthday.
- Enhanced maternity and paternity pay, depending on length of service.
- Up to 10 days compassionate leave.
- Buy back up to 3 days each year.
- Access face‑to‑face and virtual appointments with our in‑house GP.
- Access our 24/7 Employee Assistance Programme (EAP), which is provided by Bupa.
- State‑of‑the‑art on‑site gym.
- Access to our on‑site physio.
Other Perks
- Save up to 12% on the cost of personal tech through our salary sacrifice scheme.
- Subsidised bus pass from Manchester City Centre to our ICON office.
- Up to 50% staff discount on THG brands.
- On‑site staff shop.
- Access to on‑site barber.
- Refer someone and get up to £1,000 when they pass their probation.
- Anniversary gifts when you hit 5 and 10 years of service.
We are an equal opportunities employer. We’re committed to creating a diverse and inclusive workplace that allows everyone to thrive, and strongly encourage all candidates from all backgrounds and identities to apply. We are a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability. THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.
Shopper Marketing Lead (12 Month FTC) - THG Nutrition New UK, Manchester employer: The Hut Group
THG is an exceptional employer, offering a vibrant work culture in Manchester that fosters creativity and collaboration. With access to bespoke development programmes, enhanced leave benefits, and a range of unique perks such as an on-site gym and staff discounts, employees are empowered to grow both personally and professionally while contributing to a leading global ecommerce group in the beauty and nutrition sectors.
StudySmarter Expert Advice🤫
We think this is how you could land Shopper Marketing Lead (12 Month FTC) - THG Nutrition New UK, Manchester
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching THG and its brands. Understand their mission and values, and think about how your experience aligns with their goals. This will help you stand out as a candidate who truly gets what they’re about.
✨Tip Number 3
Practice your pitch! Be ready to explain how your skills and experiences make you the perfect fit for the Shopper Marketing Lead role. Keep it concise and engaging – remember, first impressions count!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining the THG team. Let’s get you that dream job!
We think you need these skills to ace Shopper Marketing Lead (12 Month FTC) - THG Nutrition New UK, Manchester
Some tips for your application 🫡
Show Your Passion:When you're writing your application, let your enthusiasm for the role and the industry shine through. We want to see that you’re genuinely excited about joining THG Nutrition and making an impact in shopper marketing!
Tailor Your CV:Make sure your CV is tailored to the Shopper Marketing Lead position. Highlight relevant experience and skills that align with the job description. We love seeing how your background fits into our vision at THG!
Craft a Compelling Cover Letter:Your cover letter is your chance to tell us why you’re the perfect fit for this role. Be specific about your achievements and how they relate to the responsibilities outlined in the job description. We appreciate a personal touch!
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way to ensure your application gets to us directly. Plus, it shows you’re keen on being part of our team at THG Nutrition!
How to prepare for a job interview at The Hut Group
✨Know Your Brands
Before the interview, dive deep into THG's portfolio, especially Myprotein and its family of brands. Understand their unique selling points and recent marketing campaigns. This knowledge will help you demonstrate your passion for the brand and how you can contribute to its growth.
✨Showcase Your Strategic Thinking
Prepare examples of how you've developed and executed successful shopper marketing strategies in the past. Be ready to discuss specific metrics and outcomes that highlight your ability to drive growth and align with commercial targets.
✨Master Your Presentation Skills
Since exceptional presenting skills are crucial for this role, practice delivering a mock presentation on a relevant topic. Focus on clarity, engagement, and visual appeal, as strong PowerPoint design skills are a must. This will help you feel more confident during the actual interview.
✨Demonstrate Leadership and Collaboration
Think of instances where you've led a team or collaborated with various stakeholders. Be prepared to discuss how you foster creativity and results within your team, as well as how you manage relationships with external agencies. This will show your potential to inspire and lead at THG.
