At a Glance
- Tasks: Manage and optimise paid media campaigns across platforms like Google, YouTube, and TikTok.
- Company: Join THG Beauty, a global leader in beauty and sports nutrition.
- Benefits: Enjoy 25 days annual leave, enhanced pay, and access to a state-of-the-art gym.
- Other info: Access bespoke development programmes and enjoy up to 50% staff discount on THG brands.
- Why this job: Make an impact in the beauty industry while developing your skills in a dynamic environment.
- Qualifications: Experience with marketing platforms and strong communication skills are essential.
The predicted salary is between 35000 - 45000 € per year.
About THG
We are THG, a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition. Our portfolio of leading retailers and brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty form our two core businesses: THG Beauty and THG Nutrition. From Manchester to New York, we’re powered by a team of over 2500 people who work together, lead by example, and think BIG.
Life at THG Beauty
We know that beauty isn’t one-size-fits-all. Our portfolio of leading retailers and iconic beauty brands caters to everyone, everywhere, empowering customers all over the world to look and feel fantastic. By combining our portfolio of owned brands inclusive of ESPA, Ameliorate and Christophe Robin, with a marketplace for over 1,300 third‑party beauty brands through online retail sites LOOKFANTASTIC, Cult Beauty, and Dermstore, THG Beauty's ambition is to be the global digital partner of choice across the beauty industry, supporting the channel shift to online.
THG Beauty’s breadth of relationships is unique to the beauty market; it engages with brands as a retailer, a brand owner, and a product developer and manufacturer, making it the industry’s digital strategic leader.
Why be a Senior Paid Media Executive at THG Beauty?
- Supporting regional paid media teams with operational tasks, optimisations and budget management across a range of activities, such as Google, Bing, YouTube & Demand Gen, Programmatic Display, Display & META / TikTok platforms.
- Responsible for Performance of regional paid media activity.
- Delivering reporting and insights back into the territory teams.
- Supporting the Senior Paid Media Manager with account excellence.
As a Senior Paid Media Executive, you’ll:
- Use data driven insights to quickly iterate and methodically improve results day on day, week on week, and month on month.
- Support the global paid media strategy, ensuring best practice is being followed.
- Specifics of account management and optimisation include Campaign structure, keyword research, keyword management, keyword bidding, ad copywriting and testing, search content integration, related search strategies, landing page testing, and any other core capability required to maximise results, drive volume, and hit targets.
- Working with our in‑house design team on banner and ad creation.
- Constant optimisation of campaigns to agreed revenue and ROI targets.
- Collaborating with wider teams across SEO, CRM, UX, CRO.
- Supporting the delivery of daily/weekly/monthly reports with context around performance, creating paid media forecast.
- Managing daily paid campaign spend to ensure optimum campaign performance.
- Conducting competitor research and analysis.
- Reporting and analysis to show impact of work.
- Good understanding of Google led Video Campaigns (YouTube & Demand Gen) with experience managing and optimising these Campaigns for full funnel Campaign success.
KPI’s
- Paid performance of regional paid media performance, measured against COS%, NC and GP.
- Delivery of new campaigns, Keywords, Ad Copy across all relevant platforms and surfaces.
- Reporting on performance, transparent communication back to the trading, buying and management teams.
- Driving better Revenue volumes within COS% targets, acquiring more New Customers within CAC targets.
What skills and experience do I need for this role?
- Prioritise, structure work & effectively manage time.
- Capability with key marketing platform technologies.
- Excellent communicator – able to give clarity and provide detail on insights.
- Ability to form good working relationships with internal teams.
- Critical thinker and problem‑solving skills.
What’s in it for me?
- Access bespoke development programmes that have been designed and developed by our in‑house L&D team.
- Continued development through our upskilling programme that is delivered in partnership with an industry‑leading training provider.
- Enhanced Leave: 25 days annual leave plus bank holidays. Don’t want to work on your birthday? We don’t either! Enjoy your day off on us! Enhanced maternity and paternity pay, depending on length of service. Up to 10 days compassionate leave. Buy back up to 3 days each year.
- Access face‑to‑face and virtual appointments with our in‑house GP.
- Access our 247 Employee Assistance Programme (EAP) which is provided by Bupa.
- State‑of‑the‑art on‑site gym.
- Access to our on‑site physio.
Other Perks
- Save up to 12% on the cost of personal tech through our salary sacrifice scheme.
- Subsidised bus pass from Manchester City Centre to our ICON office.
- Up to 50% staff discount on THG brands.
- On‑site staff shop.
- Know someone who would be perfect for THG? Refer them and get up to £1000 when they pass their probation.
- Anniversary gifts when you hit 5 and 10 years of service.
THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability. THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community. Because of the high volumes of applications our opportunities attract, it sometimes takes us time to review and consider them all. We endeavour to respond to every application we receive within 14 days. If you haven’t heard from us within that time frame or should you have any specific questions about this or other applications for positions at THG please contact one of our Talent team to discuss further.
Senior Paid Media Executive | LOOKFANTASTIC in Manchester employer: The Hut Group
At THG Beauty, we pride ourselves on fostering a dynamic and inclusive work culture that empowers our employees to thrive. As a Senior Paid Media Executive in Manchester, you'll benefit from bespoke development programmes, enhanced leave options, and a supportive environment that encourages collaboration and innovation. With access to state-of-the-art facilities and a commitment to employee well-being, THG Beauty is an exceptional place to grow your career in the beauty industry.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Paid Media Executive | LOOKFANTASTIC in Manchester
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at THG or similar companies. A friendly chat can open doors and give you insider info that could help you stand out.
✨Tip Number 2
Prepare for the interview by knowing your stuff! Research THG Beauty, their brands, and recent campaigns. Show us you’re passionate about beauty and how you can contribute to our mission.
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or family. Get comfortable talking about your experience and how it relates to the Senior Paid Media Executive role.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to connect directly with us.
We think you need these skills to ace Senior Paid Media Executive | LOOKFANTASTIC in Manchester
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Senior Paid Media Executive role. Highlight your experience with Google, Bing, and social media platforms like META and TikTok, as well as any data-driven insights you've used to optimise campaigns.
Showcase Your Skills:We want to see your critical thinking and problem-solving skills in action! Include examples of how you've managed budgets, optimised campaigns, and collaborated with teams to achieve results. This will help us understand how you can contribute to our goals.
Be Clear and Concise:When writing your application, keep it clear and to the point. Use bullet points where possible to make it easy for us to read. We appreciate a well-structured application that highlights your key achievements and relevant experience.
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re serious about joining the THG Beauty team!
How to prepare for a job interview at The Hut Group
✨Know Your Platforms
Make sure you’re well-versed in the key marketing platforms mentioned in the job description, like Google, Bing, and META. Familiarise yourself with their features and how they can be optimised for paid media campaigns. This will show your potential employer that you’re ready to hit the ground running.
✨Data-Driven Mindset
Since the role emphasises using data-driven insights, come prepared with examples of how you've used data to improve campaign performance in the past. Be ready to discuss specific metrics and results, as this will demonstrate your analytical skills and ability to drive results.
✨Collaboration is Key
THG Beauty values teamwork, so think about how you’ve successfully collaborated with other teams in previous roles. Prepare anecdotes that highlight your communication skills and how you’ve worked with design, SEO, or CRM teams to achieve common goals.
✨Stay Ahead of Competitors
Research THG Beauty’s competitors and be ready to discuss what you’ve learned. Bring insights on their paid media strategies and how you think THG could improve or differentiate itself. This shows initiative and a genuine interest in the company’s success.
