At a Glance
- Tasks: Lead and scale subscription strategies for a global nutrition brand.
- Company: Join THG, a dynamic global ecommerce leader in beauty and sports nutrition.
- Benefits: Enjoy 25 days leave, enhanced pay, gym access, and exclusive discounts.
- Other info: Diverse and inclusive workplace committed to your success.
- Why this job: Make a real impact in a fast-paced environment with growth opportunities.
- Qualifications: Experience in managing subscriptions and strong analytical skills required.
The predicted salary is between 50000 - 60000 £ per year.
We are THG, a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition. Our portfolio of leading retailers and brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty form our two core businesses: THG Beauty and THG Nutrition. From Manchester to New York, we’re powered by a team of over 2500 people who work together, lead by example, and think BIG. With us, you’ll go further, faster.
The role:
We are seeking a commercially driven and data-focused Ecommerce Manager – Subscriptions to lead and scale the subscription business for a fast-growing global performance nutrition brand similar to Myprotein. This role will own the end-to-end subscription strategy, execution, and optimisation across web, mobile, and CRM touchpoints — with the goal of driving recurring revenue, improving customer lifetime value (LTV), and reducing churn. You will work cross-functionally with trading, marketing, CRM, product, tech, and customer service teams to deliver best-in-class subscription experiences.
As an Ecommerce Manager (Subscriptions) you'll:
- Own the subscription P&L and recurring revenue targets
- Develop and execute a roadmap to grow subscriber acquisition, retention, and LTV
- Identify new subscription models (bundles, tiered plans, loyalty integrations, member exclusives)
- Optimise pricing, discount structures, and incentives
Trading & Commercial Performance:
- Manage weekly and monthly subscription performance reporting
- Analyse churn, retention cohorts, AOV, and renewal rates
- Identify trading opportunities to increase conversion to subscription at PDP and basket stages
- Partner with category and merchandising teams to prioritise subscription‑first SKUs
- Own subscription UX across PDP, basket, checkout, and account areas
- Develop A/B testing roadmap to improve subscription conversion and reduce cancellation
- Work with UX and CRO teams to optimise subscriber journeys
- Improve clarity of value proposition and subscription benefits messaging
- Partner with CRM to design lifecycle journeys (welcome, replenishment reminders, win‑back)
- Develop churn-reduction strategies (pause options, swap products, flexible frequency)
- Implement segmentation strategies to personalise offers
Technical & Platform Management:
- Manage subscription platform performance and integrations
- Work with product and development teams on feature enhancements
- Ensure subscription functionality is scalable and optimised for global markets
Data & Insights:
- Build dashboards tracking subscriber growth, churn, retention, ARPU, and LTV
- Use cohort analysis to identify retention levers
- Conduct post‑campaign analysis and recommend improvements
What skills and experience do I need for this role?
- Experience owning or managing a subscription or recurring revenue P&L
- Proven ability to grow subscriber acquisition, retention, and lifetime value (LTV)
- Strong commercial and trading analysis skills, including reporting on churn, retention, AOV, and renewal rates
- Experience identifying conversion opportunities across the eCommerce funnel (PDP, basket, checkout)
- Knowledge of onsite optimisation and CRO, including running A/B testing programmes
- Experience improving customer journeys and subscription UX
- Collaboration with CRM teams to deliver lifecycle marketing (welcome, reminders, win‑back campaigns)
- Experience designing churn reduction and retention strategies
- Ability to work with product, engineering, and platform teams to manage subscription technology
- Experience analysing subscriber data, cohorts, and performance dashboards
- Strong data‑driven decision making and post‑campaign analysis
What’s in it for me?
- Access bespoke development programmes designed by our in‑house L&D team.
- Develop your expertise through our upskilling programme delivered with an industry‑leading training provider.
- Enhanced Leave: 25 days annual leave plus bank holidays. Don’t want to work on your birthday? We don’t either! Enjoy your day off on us. Enhanced maternity and paternity pay, depending on length of service. Up to 10 days compassionate leave. Buy back up to 3 days each year.
- Access face‑to‑face and virtual appointments with our in‑house GP.
- Access our 24/7 Employee Assistance Programme (EAP), provided by Bupa.
- State‑of‑the‑art on‑site gym.
- Access to our on‑site physio.
Other Perks:
- Save up to 12% on the cost of personal tech through our salary sacrifice scheme.
- Subsidised bus pass from Manchester City Centre to our ICON office.
- Up to 50% staff discount on THG brands.
- On‑site staff shop.
- Access to on‑site barber.
- Know someone who would be perfect for THG? Refer them and get up to £1,000 when they pass their probation.
- Anniversary gifts when you hit 5 and 10 years of service.
We are an equal opportunities employer. We’re committed to creating a diverse and inclusive workplace that allows everyone to thrive, and strongly encourage all candidates from all backgrounds and identities to apply. THG is proud to be a Disability Confident & Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability. THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.
Ecommerce Manager - THG Nutrition in Manchester employer: The Hut Group
At THG, we pride ourselves on being an exceptional employer, offering a vibrant work culture that fosters collaboration and innovation. Our commitment to employee growth is evident through bespoke development programmes and industry-leading training, ensuring you can advance your career while enjoying generous benefits like enhanced leave, a state-of-the-art gym, and exclusive discounts on our brands. Join us in Manchester, where you'll be part of a dynamic team dedicated to redefining the ecommerce landscape in beauty and sports nutrition.
StudySmarter Expert Advice🤫
We think this is how you could land Ecommerce Manager - THG Nutrition in Manchester
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at THG or similar companies. A friendly chat can open doors and give you insights that might just land you an interview.
✨Tip Number 2
Prepare for the interview by knowing your stuff! Research THG's brands and their subscription models. Show us you’re passionate about the role and have ideas on how to improve their ecommerce strategy.
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or use online platforms. Get comfortable talking about your experience with subscriptions and data analysis, as these are key for the Ecommerce Manager role.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the THG team and ready to take on the challenge!
We think you need these skills to ace Ecommerce Manager - THG Nutrition in Manchester
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Ecommerce Manager role. Highlight your experience with subscription models and data analysis, as these are key to what we’re looking for at THG.
Showcase Your Achievements:Don’t just list your responsibilities; share specific achievements that demonstrate your ability to grow subscriber acquisition and retention. Numbers speak volumes, so include metrics where possible!
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so make sure your writing is easy to read and free of jargon. This will help us see your potential right away!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands and shows your enthusiasm for joining our team at THG.
How to prepare for a job interview at The Hut Group
✨Know Your Numbers
As an Ecommerce Manager, you'll need to be data-driven. Brush up on key metrics like churn rates, LTV, and AOV. Be ready to discuss how you've used these figures in past roles to drive subscription growth.
✨Showcase Your Strategy Skills
Prepare to talk about your experience with subscription models and how you've optimised them. Think of specific examples where you developed a roadmap for subscriber acquisition or retention that led to measurable results.
✨Collaboration is Key
This role involves working cross-functionally, so highlight your teamwork skills. Be prepared to share examples of how you've collaborated with marketing, tech, and customer service teams to enhance the customer journey.
✨A/B Testing Know-How
Since optimisation is crucial, be ready to discuss your experience with A/B testing. Share specific tests you've run, what you learned from them, and how they impacted conversion rates or customer satisfaction.
