At a Glance
- Tasks: Lead Shopper Marketing to drive growth for Myprotein and its brands globally.
- Company: Join THG, a global leader in beauty and sports nutrition.
- Benefits: Enjoy 25 days annual leave, bespoke development programmes, and upskilling opportunities.
- Other info: Collaborative environment with significant ownership and career growth potential.
- Why this job: Make a real impact in a dynamic role with creative freedom and leadership opportunities.
- Qualifications: 5+ years in Brand or Shopper Marketing with strong presentation skills.
The predicted salary is between 50000 - 60000 £ per year.
About THG
We are THG, a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition. Our portfolio of leading retailers and brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty form our two core businesses: THG Beauty and THG Nutrition. From Manchester to New York, we’re powered by a team of over 2500 people who work together, lead by example, and think BIG.
THG Nutrition is home to some of the best loved and most trusted names in wellbeing and nutrition, including Myprotein, the world's largest online sports nutrition brand, and its family of brands, Myvegan, Myvitamins and MP Activewear. Our brands and people exist to break boundaries; to power and empower those who want more.
This is an exciting opportunity to join MyProtein on a 12-month fixed-term contract. In this high‑visibility role, you will take charge of Shopper Marketing driving growth on a global scale. You will lead our retail marketing efforts, from traditional shopper marketing to innovative cross‑category merchandising that brings our clothing and nutrition products together in high‑street stores and online retail. You will support our licensing marketing division, working with prestigious third‑party partners to create and execute end‑to‑end launch strategies.
This role sits within the B2B team, an energetic and collaborative global function. It offers a unique opportunity to showcase your leadership, strategic thinking, and project management skills, with significant ownership across key business areas. The creativity, agility, and dedication of our staff keep this business at the forefront of the industry, and we are looking for a leader to continue this momentum.
Key Responsibilities- Develop and execute the Shopper Marketing strategy for retail divisions, ensuring alignment with our 5‑year plan and commercial targets.
- Lead and inspire a team of marketing professionals, fostering a culture of creativity, collaboration, and results.
- Drive the retail expansion project across bricks and mortar in traditional shopper marketing retailers.
- Grow the offline and online presence for our nutrition and clothing ranges with key retailers.
- Execute the partnership model for food to go outlets.
- Manage the customer investment budget and portfolio across all retailers, delivering an ROI‑driven strategy for all in‑store executions.
- Work with specialist shopper agencies to create new and disruptive in‑store solutions.
- Work with the licensing teams to execute the launch of new partnerships and grow existing partnerships by leveraging brand strengths to excite consumers and achieve contractual sales targets through strategic marketing levers.
Act as the project lead for the business in this area, confidently presenting to customers and senior leadership (SLT) and managing relationships with internal and external creative and shopper agencies.
Person Specification- Minimum 5 years’ experience in Brand Marketing or shopper/retail marketing.
- Proven experience in setting Shopper Marketing strategy.
- Exceptional presenting skills with the ability to influence senior stakeholders.
- Excellent PowerPoint design skills and a keen visual eye.
- Strong commercial understanding with experience managing budgets and demonstrating ROI.
- Must be a confident and accountable leader, comfortable taking total ownership of projects from concept to completion.
- Merchandising experience is a bonus.
- Experience working in the FMCG, CPG, or health and wellness sectors.
- A strong interest in the sports and nutrition market.
- Experience managing and developing a team.
Access bespoke development programmes that have been designed and developed by our in‑house L&D team. Develop your expertise through our upskilling programme that is delivered in partnership with an industry‑leading training provider.
Enhanced Leave: 25 days annual leave plus
Shopper Marketing Lead (12 Month FTC) - THG Nutrition in Didsbury employer: The Hut Group
THG is an exceptional employer, offering a dynamic and collaborative work culture in the heart of Manchester. With a strong focus on employee growth through bespoke development programmes and upskilling opportunities, we empower our team to lead and innovate in the fast-paced world of ecommerce. Join us at THG Nutrition, where your contributions will directly impact our mission to be the global leader in sports nutrition, all while enjoying a competitive benefits package and a vibrant workplace atmosphere.
StudySmarter Expert Advice🤫
We think this is how you could land Shopper Marketing Lead (12 Month FTC) - THG Nutrition in Didsbury
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at THG or similar companies. A friendly chat can open doors and give you insights that might just land you an interview.
✨Tip Number 2
Show off your skills! Prepare a portfolio or case studies that highlight your past successes in shopper marketing. When you get the chance to chat with hiring managers, let your work speak for itself.
✨Tip Number 3
Be ready to discuss your ideas! Research THG Nutrition and come up with innovative marketing strategies you could implement. This shows you're proactive and genuinely interested in the role.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the team at THG Nutrition.
We think you need these skills to ace Shopper Marketing Lead (12 Month FTC) - THG Nutrition in Didsbury
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Shopper Marketing Lead role. Highlight your relevant experience in brand marketing and shopper marketing, and don’t forget to showcase any leadership roles you've had. We want to see how you can bring your unique skills to our team!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about the sports nutrition market and how your strategic thinking aligns with our goals at THG Nutrition. Keep it engaging and personal – we love a bit of personality!
Showcase Your Achievements:When detailing your experience, focus on your achievements rather than just responsibilities. Use numbers and examples to demonstrate how you’ve driven growth or improved processes in previous roles. We’re all about results here at StudySmarter!
Apply Through Our Website:We encourage you to apply through our website for the best chance of getting noticed. It’s super easy, and you’ll be able to keep track of your application status. Plus, we love seeing candidates who take that extra step to connect with us directly!
How to prepare for a job interview at The Hut Group
✨Know Your Shopper Marketing Inside Out
Make sure you brush up on the latest trends in shopper marketing, especially within the nutrition and FMCG sectors. Be ready to discuss how you would develop and execute a shopper marketing strategy that aligns with THG's goals.
✨Showcase Your Leadership Skills
Prepare examples of how you've led teams in the past. Think about specific projects where you inspired creativity and collaboration. This role requires a confident leader, so be ready to demonstrate your ability to take ownership and drive results.
✨Master Your Presentation Skills
Since you'll be presenting to senior stakeholders, practice your presentation skills. Use PowerPoint to create visually appealing slides that clearly communicate your ideas. Remember, it's not just about what you say, but how you say it!
✨Understand the Brand and Its Market
Familiarise yourself with THG Nutrition and its brands like Myprotein. Show genuine interest in the sports and nutrition market, and be prepared to discuss how you can leverage brand strengths to excite consumers and achieve sales targets.